Productivity · head to head
FigJam vs Samsung Food

Samsung Food
Productivity
Recipe and grocery list app, formerly Whisk, rebranded after Samsung acquisition and integrated with Samsung appliances
- From
- Free
- Rated
- -
The short version
- Each has a real cost: FigJam organization and Enterprise tiers are billed annually only, with no monthly billing option; Samsung Food the appliance integration, its most distinctive feature, is only useful to someone who owns compatible Samsung kitchen hardware.
- They diverge on capability: FigJam covers Infinite whiteboard, Samsung Food covers Recipe import.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which FigJam and Samsung Food actually diverge.
| Attribute | FigJam | Samsung Food |
|---|---|---|
| Pricing model | freemium | Free, no subscription |
| Platforms | Web, Windows, Macos, Ios, Android | iOS, Android, Web |
| Founded | 2012 | Unknown |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Productivity).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in FigJam
- Infinite whiteboard
- Real-time collaboration
- Sticky notes
- Drawing tools
- Shapes
- Widgets
- Templates
- Voting
Only in Samsung Food
- Recipe import
- Automatic grocery list generation
- AI meal suggestions
- Samsung appliance integration
- Nutrition information
- Shared lists
What people use each for
The jobs each tool is most often brought in to do.
FigJam
- Teams running collaborative brainstorming and whiteboarding sessions bundled into an existing Figma plannot Samsung Food
Samsung Food
- Someone who owns Samsung kitchen appliances and wants recipes to send settings directly to the ovennot FigJam
- A household wanting a shared grocery list that builds itself from saved recipesnot FigJam
- A home cook who saves recipes from social media and wants ingredients turned into a shopping list automaticallynot FigJam
- Someone who previously used Whisk and needs to know it is the same product under a new namenot FigJam
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
FigJam
- Organization and Enterprise tiers are billed annually only, with no monthly billing option
- Free Starter plan caps AI credit usage at 150 credits per day and 500 per month, well below the 3,000 monthly AI credits on a Professional full seat
Samsung Food
- The appliance integration, its most distinctive feature, is only useful to someone who owns compatible Samsung kitchen hardware.
- The rebrand from Whisk to Samsung Food in 2023 means older references, saved links or bookmarks under the Whisk name can confuse returning users.
- As a Samsung ecosystem product, its long-term roadmap is tied to Samsung hardware strategy rather than to the grocery list feature on its own.
- Recipe import from arbitrary websites and social media can be inconsistent depending on how a source page is structured.
- It lacks some of the granular list customisation, such as manual sorting by store aisle, that dedicated list apps like AnyList and Bring focus on.
Pricing, plan by plan
FigJam
Free- FreeFree
- Unlimited editable boards
- Basic tools
- Unlimited viewers
- Paid$5/month
- Everything in Free
- Advanced templates
- Moderation tools
Samsung Food
Free- Samsung FoodFree
- Recipe import and saving
- Automatic grocery lists
- Samsung appliance integration
Which should you pick?
Choose FigJam if
- You need infinite whiteboard.
- You want to start without paying.
- You work on Web, Windows, Macos, Ios, Android.
- You also want real-time collaboration.
Choose Samsung Food if
- You need recipe import.
- You want to start without paying.
- You work on iOS, Android, Web.
- You also want automatic grocery list generation.
Questions people ask
- Is FigJam or Samsung Food better?
- Neither clearly leads. FigJam starts at Free and Samsung Food at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, FigJam or Samsung Food?
- FigJam starts at Free and Samsung Food at Free.
- Does FigJam or Samsung Food run on more platforms?
- FigJam runs on Web, Windows, Macos, Ios, Android. Samsung Food runs on iOS, Android, Web.
- Can I use FigJam for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is FigJam best used for?
- FigJam is most often used for teams running collaborative brainstorming and whiteboarding sessions bundled into an existing figma plan. Of those, teams running collaborative brainstorming and whiteboarding sessions bundled into an existing figma plan is not what Samsung Food is typically brought in for.
- What can FigJam do that Samsung Food cannot?
- FigJam covers Infinite whiteboard, Real-time collaboration, Sticky notes, Drawing tools. Samsung Food covers Recipe import, Automatic grocery list generation, AI meal suggestions, Samsung appliance integration.
Answered from the vendors’ own pages
FigJam: Is FigJam included with Figma or sold separately?
FigJam is included at no additional cost with all Figma plans, from the free Starter plan through Enterprise.
SourceSamsung Food: Is Samsung Food the same as Whisk?
Yes, Samsung acquired Whisk in 2019 and rebranded it entirely to Samsung Food in August 2023; Whisk no longer exists as a separate app.
FigJam: How many AI credits does each Figma plan include for FigJam?
The Professional plan includes 3,000 AI credits per month, Organization plan includes 3,500 AI credits per month, and Enterprise plan includes 4,250 AI credits per month. Starter (free) does not include AI features.
SourceSamsung Food: Is Samsung Food free?
Yes, it has no subscription or paid tier.
FigJam: What can I do with FigJam's open sessions feature?
FigJam allows anyone to join open sessions for 24 hours without needing a Figma account, and you can create unlimited open sessions across your team.
SourceSamsung Food: Do I need Samsung appliances to use it?
No, the core recipe and grocery list features work without them, but appliance integration only works with compatible Samsung hardware.
FigJam: What diagramming capabilities does FigJam include?
FigJam includes advanced shapes for technical diagramming such as AWS, GCP, Azure, and Kubernetes components, plus standard diagramming tools and connectors. All these features are available on every paid plan.
SourceRelated pages
More on Samsung Food
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