Softwr

Testing · head to head

GrowthBook vs Hasura

GrowthBook logo

GrowthBook

Testing

Open source feature flags and A/B testing that run experiment analysis inside your own data warehouse

From
Free
Rated
-
Hasura logo

Hasura

APIs

GraphQL engine that instantly creates production-ready GraphQL API from databases

From
Free
Rated
-

The short version

  • Each has a real cost: GrowthBook warehouse-native analysis is only an advantage if you have a warehouse with clean event data in it; without one, GrowthBook has nothing to compute against and you are back to buying an event-collecting platform.; Hasura active model definition: model/command accessed more than 1,000 times monthly
  • They diverge on capability: GrowthBook covers Feature flags, Hasura covers GraphQL API.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which GrowthBook and Hasura actually diverge.

Attributes where GrowthBook and Hasura differ
AttributeGrowthBookHasura
Pricing modelPer user per monthfreemium
PlatformsWeb, Self-hosted, DockerWeb
CategoryTestingAPIs
FoundedUnknown2017

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in GrowthBook

  • Feature flags
  • Warehouse-native analysis
  • Reusable metric definitions
  • Bayesian and frequentist engines
  • CUPED variance reduction
  • Visual editor
  • Self-hosting
  • Guardrail metrics

Only in Hasura

  • GraphQL API
  • Real-time subscriptions
  • Access control
  • PostgreSQL
  • MySQL
  • Webhooks
  • REST APIs
  • Cloud support

What people use each for

The jobs each tool is most often brought in to do.

GrowthBook

  • An engineering team that wants feature flags without a per-monthly-active-user bill that grows with product successnot Hasura
  • A data team that needs experiment results to reconcile exactly with the metrics reported in its BI toolnot Hasura
  • A company with data residency or privacy constraints that cannot send user-level event data to a third-party vendornot Hasura
  • Running long-tail experiments where sequential testing and CUPED shorten the time to a decision on low-traffic surfacesnot Hasura

Hasura

  • Automatic GraphQL API generation from existing databasesnot GrowthBook
  • Real-time data subscriptions for modern applicationsnot GrowthBook
  • Backend infrastructure for web and mobile applicationsnot GrowthBook
  • Event-triggered webhooks for database changesnot GrowthBook

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

GrowthBook

  • Warehouse-native analysis is only an advantage if you have a warehouse with clean event data in it; without one, GrowthBook has nothing to compute against and you are back to buying an event-collecting platform.
  • Metrics are SQL, so a marketing or product team without data engineering support cannot define or fix them, and a badly written metric silently produces a confident wrong answer.
  • Cloud Pro bills per seat and then adds CDN request and bandwidth overages, so a high-traffic site can find the variable component exceeds the seat cost it budgeted for.
  • Self-hosting means you own the Mongo database, the SDK endpoint availability and the upgrade path, and a flag service that is down is a production incident, not an analytics inconvenience.
  • The statistics engine exposes real choices, Bayesian versus frequentist, sequential testing, variance reduction, and the tool will not stop a team that configures them wrongly, so it rewards statistical literacy and punishes its absence.

Hasura

  • Active model definition: model/command accessed more than 1,000 times monthly
  • Private DDN requires Base or Advanced plan

Pricing, plan by plan

GrowthBook

Free
  • Open source (self-hosted)Free
    • Unlimited users, feature flags and experiments
    • One project
    • MIT licensed, you run the infrastructure
  • Starter (cloud)Free
    • Up to 3 users
    • 1 project
    • Unlimited flags, experiments and traffic
  • Pro (cloud)$40/month
    • Per seat, up to 50 users
    • 3 projects
    • CDN overage at $10 per million requests beyond the included allowance
  • Enterprise$undefined/year
    • Unlimited users and projects
    • SSO, audit logs and advanced permissions
    • Available on cloud or self-hosted

Hasura

Free
  • DDN FreeFree
    • Unlimited models
    • 1 supergraph developer
    • 15-minute observability retention
  • DDN Base$5/month
    • Per active model billing
    • Unlimited developers
    • 30-day observability retention
  • DDN Advanced$30/month
    • Per active model billing
    • Federated collaboration
    • Multi-repo CI/CD

Which should you pick?

Choose GrowthBook if

  • You need feature flags.
  • You want to start without paying.
  • You work on Web, Self-hosted, Docker.
  • You also want warehouse-native analysis.

Choose Hasura if

  • You need graphql api.
  • You want to start without paying.
  • You also want real-time subscriptions.

Questions people ask

Is GrowthBook or Hasura better?
Neither clearly leads. GrowthBook starts at Free and Hasura at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, GrowthBook or Hasura?
GrowthBook starts at Free and Hasura at Free.
Does GrowthBook or Hasura run on more platforms?
GrowthBook runs on Web, Self-hosted, Docker. Hasura runs on Web.
Can I use GrowthBook for free?
Both have a free tier, so you can try either at no cost before committing.
What is GrowthBook best used for?
GrowthBook is most often used for an engineering team that wants feature flags without a per-monthly-active-user bill that grows with product success, a data team that needs experiment results to reconcile exactly with the metrics reported in its bi tool, a company with data residency or privacy constraints that cannot send user-level event data to a third-party vendor, running long-tail experiments where sequential testing and cuped shorten the time to a decision on low-traffic surfaces. Of those, an engineering team that wants feature flags without a per-monthly-active-user bill that grows with product success and a data team that needs experiment results to reconcile exactly with the metrics reported in its bi tool are not what Hasura is typically brought in for.
What can GrowthBook do that Hasura cannot?
GrowthBook covers Feature flags, Warehouse-native analysis, Reusable metric definitions, Bayesian and frequentist engines. Hasura covers GraphQL API, Real-time subscriptions, Access control, PostgreSQL.

Answered from the vendors’ own pages

GrowthBook: Is the self-hosted version actually usable, or crippled?

It is genuinely usable: unlimited users, flags and experiments on one project under an MIT licence. The paid tiers add multiple projects, SSO, audit logs and support.

Hasura: How much does Hasura cost?

Hasura DDN Free is free. DDN Base starts at $5/active model/month, and DDN Advanced starts at $30/active model/month.

Source
GrowthBook: Do I need a data warehouse?

For experiment analysis, effectively yes. Feature flagging works without one, but the reason to choose GrowthBook over a flag-only tool is the warehouse-native statistics.

Hasura: What is an active model in Hasura pricing?

An active model is defined as any model or command accessed more than 1,000 times monthly.

Source
GrowthBook: How does the cost compare with LaunchDarkly or Optimizely?

GrowthBook charges per seat rather than per monthly active user or per tracked event, so cost stops scaling with traffic. At high volume that difference is large.

Hasura: Is there a free version of Hasura?

Yes, Hasura DDN Free is always free and includes unlimited models, 1 supergraph developer, and 15-minute observability retention.

Source
GrowthBook: Does it support mobile and server-side flags?

Yes, there are SDKs across JavaScript, React, Python, Go, Ruby, PHP, Java, Kotlin, Swift and more, covering client, server and mobile evaluation.

Share

Related pages

Other head to heads