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Automation Integration · head to head

Grouparoo vs Nango

Grouparoo logo

Grouparoo

Automation Integration

The open-source data sync platform

From
Free
Rated
-
Nango logo

Nango

Automation Integration

Open source unified API and OAuth infrastructure for product integrations, licensed under Elastic License 2.0

From
Free
Rated
-

The short version

  • Each has a real cost: Grouparoo enterprise Cloud tier pricing not disclosed; requires contacting sales; Nango the licence is Elastic License 2.0, which is source available rather than OSI open source, and it forbids offering Nango to third parties as a managed service, so anyone planning to resell or embed it in a platform for their own customers has a genuine legal problem.
  • They diverge on capability: Grouparoo covers Data syncing, Nango covers Managed OAuth.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Grouparoo and Nango actually diverge.

Attributes where Grouparoo and Nango differ
AttributeGrouparooNango
Pricing modelusage-basedPer connection per month
PlatformsWeb, Self-hostedWeb, Linux, Docker
Founded2020Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Automation Integration).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Grouparoo

  • Data syncing
  • Audience building
  • Real-time activation
  • Data transformation
  • Error handling
  • Monitoring
  • Scheduling
  • 100+ integrations

Only in Nango

  • Managed OAuth
  • Pre-built integrations
  • Custom syncs and actions
  • Incremental sync
  • Rate limit and retry handling
  • Webhooks
  • Self-hosting
  • Unified models

What people use each for

The jobs each tool is most often brought in to do.

Grouparoo

  • Customer data synchronization across platformsnot Nango
  • CDP (Customer Data Platform) integration and data activationnot Nango

Nango

  • A SaaS product that needs to ship twenty customer-facing integrations without hiring a team to maintain OAuth and token refresh for eachnot Grouparoo
  • A team that needs a niche or internal API integrated, which closed unified API vendors will not build for themnot Grouparoo
  • A company with data residency or security constraints that must self-host the integration layer rather than send customer tokens to a vendornot Grouparoo
  • An engineering team replacing a homegrown integration service whose main cost is silent token expiry and rate limit failures in productionnot Grouparoo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Grouparoo

  • Enterprise Cloud tier pricing not disclosed; requires contacting sales
  • Charges based on synced records, not unique destinations or integration count

Nango

  • The licence is Elastic License 2.0, which is source available rather than OSI open source, and it forbids offering Nango to third parties as a managed service, so anyone planning to resell or embed it in a platform for their own customers has a genuine legal problem.
  • Pricing is per connection where a connection is one authorised end-user account, so cost scales linearly with your customer base and a product where each user links several services multiplies quickly beyond what a headline plan price suggests.
  • Pre-built integrations vary in depth, and a connection that exists is not the same as a connection that covers the endpoints and objects your feature needs, so each one must be verified before it is designed into a roadmap.
  • Custom syncs are written in TypeScript and run in Nango model, which means integration logic lives in a vendor runtime and migrating away later requires rewriting it rather than lifting it out.
  • Self-hosting removes the vendor from the data path but transfers operational responsibility for a component that holds customer OAuth tokens, and few teams appreciate the security burden that comes with running that themselves.

Pricing, plan by plan

Grouparoo

Free
  • Community EditionFree
    • Open-source, self-hosted
    • Optional enterprise UI add-on: $100/month
  • Standard Cloud$150/month
    • 100K records synced/month
    • Usage-based model with tiered pricing
  • Standard Cloud$300/month
    • 300K records synced/month
  • Standard Cloud$600/month
    • 1,000,000 records synced/month

Nango

Free
  • FreeFree
    • 10 connections
    • Pre-built integrations
    • Managed OAuth
  • Starter$50/month
    • 20 connections included
    • 1 USD per additional connection
    • Custom syncs and actions
  • Growth$500/month
    • 100 connections included
    • 1 USD per additional connection
    • Higher limits
  • Enterprise$undefined/month
    • Quoted
    • Custom connection volumes
    • Security review and SLA

Which should you pick?

Choose Grouparoo if

  • You need data syncing.
  • You want to start without paying.
  • You work on Web, Self-hosted.
  • You also want audience building.

Choose Nango if

  • You need managed oauth.
  • You want to start without paying.
  • You work on Web, Linux, Docker.
  • You also want pre-built integrations.

Questions people ask

Is Grouparoo or Nango better?
Neither clearly leads. Grouparoo starts at Free and Nango at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Grouparoo or Nango?
Grouparoo starts at Free and Nango at Free.
Does Grouparoo or Nango run on more platforms?
Grouparoo runs on Web, Self-hosted. Nango runs on Web, Linux, Docker.
Can I use Grouparoo for free?
Both have a free tier, so you can try either at no cost before committing.
What is Grouparoo best used for?
Grouparoo is most often used for customer data synchronization across platforms, cdp (customer data platform) integration and data activation. Of those, customer data synchronization across platforms and cdp (customer data platform) integration and data activation are not what Nango is typically brought in for.
What can Grouparoo do that Nango cannot?
Grouparoo covers Data syncing, Audience building, Real-time activation, Data transformation. Nango covers Managed OAuth, Pre-built integrations, Custom syncs and actions, Incremental sync.

Answered from the vendors’ own pages

Grouparoo: Does Grouparoo have a free version?

Yes. Grouparoo Community Edition is free and open-source with self-hosted deployment. An optional enterprise UI add-on is available at $100/month.

Source
Nango: Is Nango open source?

It is source available under Elastic License 2.0. You can read, modify and self-host it, but you cannot offer it to third parties as a managed service. That is not the same as an OSI approved open source licence.

Grouparoo: How much does Grouparoo Standard Cloud cost?

Grouparoo Standard Cloud uses usage-based pricing: $150/month for 100K records synced, $300/month for 300K records, and $600/month for 1 million records synced monthly.

Source
Nango: How is it priced?

Per connection per month, where a connection is one authorised end-user account. Free to 10 connections, 50 dollars a month for Starter with 20, 500 for Growth with 100, and one dollar per additional connection.

Grouparoo: What does 'synced records' mean in Grouparoo pricing?

Each Record sent to a Destination counts as one synced Record in Grouparoo's usage calculation, regardless of how many destinations that record is sent to. Users can monitor usage through their dashboard.

Source
Nango: Can we integrate an API Nango does not support?

Yes. Custom syncs and actions in TypeScript cover any API including internal ones, which is the main advantage over closed unified API products.

Grouparoo: Can I use multiple integrations with Grouparoo?

Yes. All Grouparoo tiers include unlimited integrations. You can connect as many Sources and Destinations as needed without additional fees.

Source
Nango: Can we self-host it?

Yes, under the Elastic License 2.0 terms, which permit self-hosting for your own use but not resale as a service.

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