Healthcare · head to head
Ambra Health vs Flo
Ambra Health
Healthcare
Cloud medical image exchange and vendor neutral archive, now part of Intelerad
- From
- On request
- Rated
- -
Flo
Healthcare
Period and cycle tracking app that settled with the US FTC in 2021 over sharing health data with third parties despite promising not to
- From
- Free
- Rated
- -
The short version
- Only Flo has a free tier, so it costs nothing to try first.
- Each has a real cost: Ambra Health intelerad now owns Ambra and ambrahealth.com redirects to Intelerad client support, so a buyer is committing to the Intelerad portfolio roadmap and should get written positioning on Ambra versus Intelerad own cloud PACS before signing.; Flo flo Health settled with the US FTC in 2021 over allegations it shared sensitive health data, including pregnancy and menstruation details, with Facebook, Google and other third parties despite telling users the data would stay private, a fact directly relevant to how much a user should trust current privacy claims without independently checking the published policy.
- They diverge on capability: Ambra Health covers Image exchange, Flo covers Cycle and ovulation tracking.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Ambra Health and Flo actually diverge.
| Attribute | Ambra Health | Flo |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | quote | Free with a Premium subscription |
| Free tier | No | Yes |
| Platforms | Web, iOS, Android | iOS, Android, Web |
Identical on both: user rating (Not yet rated), category (Healthcare).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Ambra Health
- Image exchange
- Cloud VNA
- Zero footprint viewer
- Patient upload portal
- Identity reconciliation
- Clinical trials workflow
- API and HL7 integration
Only in Flo
- Cycle and ovulation tracking
- Pregnancy mode
- Anonymous Mode
- Symptom and mood logging
- Expert content library
- Community and forums
What people use each for
The jobs each tool is most often brought in to do.
Ambra Health
- A trauma centre that receives transfers from regional hospitals and needs outside CT studies readable before the patient arrives, not after a disc is walked innot Flo
- An oncology programme collecting outside imaging for multidisciplinary tumour board review from dozens of referring practicesnot Flo
- A clinical research organisation routing de identified trial imaging from many sites to one central reading facilitynot Flo
- A health system trying to eliminate the CD import desk by giving patients and referring practices a direct upload portalnot Flo
Flo
- Someone tracking cycle and ovulation who wants to weigh app convenience against the sensitivity of the data being loggednot Ambra Health
- A user in a jurisdiction with legal risk around reproductive health data who wants to check Anonymous Mode and current data sharing policy before logging pregnancy or fertility attemptsnot Ambra Health
- A buyer wanting to compare Flo directly against Clue on published data practices before choosing which app to trust with this informationnot Ambra Health
- Someone who wants pregnancy tracking content alongside cycle tracking in one app rather than switching apps mid-pregnancynot Ambra Health
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Ambra Health
- Intelerad now owns Ambra and ambrahealth.com redirects to Intelerad client support, so a buyer is committing to the Intelerad portfolio roadmap and should get written positioning on Ambra versus Intelerad own cloud PACS before signing.
- Ambra is built for cross organisation exchange, not for high volume in department diagnostic reading, so a radiology group that expects it to replace a departmental PACS finds the reading ergonomics and hanging protocols thinner than a dedicated PACS client.
- Pricing scales with study volume and stored capacity, so a health system that turns on patient upload broadly sees storage grow from low value outside studies it never intended to retain, and the renewal reflects that.
- Identity reconciliation of studies arriving with foreign patient identifiers still needs human review at volume, and sites that budget for zero touch matching end up staffing an imaging records queue.
- Adoption depends on referring practices actually using the portal, and the vendor cannot make that happen, so image exchange projects frequently stall at the outreach and change management step rather than at the technology.
Flo
- Flo Health settled with the US FTC in 2021 over allegations it shared sensitive health data, including pregnancy and menstruation details, with Facebook, Google and other third parties despite telling users the data would stay private, a fact directly relevant to how much a user should trust current privacy claims without independently checking the published policy.
- Reproductive health data, including logged periods, fertility attempts and pregnancy status, has been the subject of law enforcement data requests in some jurisdictions following changes to reproductive rights law, and cloud-stored logs are a real category of exposure regardless of a vendors intentions.
- Anonymous Mode, the privacy feature introduced after the settlement, is a setting that must be checked and understood rather than assumed, and its exact scope and default status should be verified in the current privacy policy rather than taken from marketing copy.
- Free tier predictions rely on self-reported symptom data and general population models, so accuracy for irregular cycles or specific medical conditions is limited compared with clinical tracking.
- The subscription auto-renews and, like most mobile subscriptions, must be cancelled through app store account settings rather than inside the app itself.
Pricing, plan by plan
Ambra Health
On request- Ambra Health$undefined/year
- Priced by annual study volume and stored capacity
- Exchange partner connections and upload portals scoped per deployment
- Zero footprint viewer licensed with the platform
Flo
Free- Flo Premium$11.99/month
- Free tier covers core cycle tracking, predictions and symptom logging
- Premium adds deeper personalised insights and expert content, around $11.99 a month
- Annual and lifetime purchase options typically offered at a lower effective rate
Which should you pick?
Choose Ambra Health if
- You need image exchange.
- You work on Web, iOS, Android.
- You also want cloud vna.
Choose Flo if
- You need cycle and ovulation tracking.
- You want to start without paying.
- You work on iOS, Android, Web.
- You also want pregnancy mode.
Questions people ask
- Is Ambra Health or Flo better?
- Neither clearly leads. Ambra Health starts at On request and Flo at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Ambra Health or Flo?
- Flo has a free tier; the other does not. Paid plans start at On request for Ambra Health and Free for Flo.
- Does Ambra Health or Flo run on more platforms?
- Ambra Health runs on Web, iOS, Android. Flo runs on iOS, Android, Web.
- Can I use Flo for free?
- Yes. Flo has a free tier, so you can try it without paying. Ambra Health starts at On request.
- What is Ambra Health best used for?
- Ambra Health is most often used for a trauma centre that receives transfers from regional hospitals and needs outside ct studies readable before the patient arrives, not after a disc is walked in, an oncology programme collecting outside imaging for multidisciplinary tumour board review from dozens of referring practices, a clinical research organisation routing de identified trial imaging from many sites to one central reading facility, a health system trying to eliminate the cd import desk by giving patients and referring practices a direct upload portal. Of those, a trauma centre that receives transfers from regional hospitals and needs outside ct studies readable before the patient arrives, not after a disc is walked in and an oncology programme collecting outside imaging for multidisciplinary tumour board review from dozens of referring practices are not what Flo is typically brought in for.
- What can Ambra Health do that Flo cannot?
- Ambra Health covers Image exchange, Cloud VNA, Zero footprint viewer, Patient upload portal. Flo covers Cycle and ovulation tracking, Pregnancy mode, Anonymous Mode, Symptom and mood logging.
Answered from the vendors’ own pages
Ambra Health: Is Ambra Health still sold under its own name?
Yes. Intelerad still markets Ambra Health as a named product line, but the standalone website redirects to Intelerad, and support and contracting run through Intelerad.
Flo: What happened with the FTC in 2021?
The US FTC alleged Flo Health shared sensitive health data, including pregnancy and menstruation details, with third parties like Facebook and Google despite promising to keep it private. Flo settled without admitting liability, agreeing to obtain consent for future sharing and to an independent privacy review.
Ambra Health: Can Ambra replace our PACS?
For image exchange, archiving and clinical viewing, yes. For high volume diagnostic radiology reading it is generally deployed alongside a departmental PACS rather than instead of one.
Flo: What is Anonymous Mode?
A privacy setting Flo states disconnects entered health data from an identifiable profile. Check the current app and privacy policy for whether it is on by default or must be turned on manually, since this affects what data is linked to your identity.
Ambra Health: Is pricing published?
No. It is quoted by annual study volume, stored capacity and the scope of exchange connections.
Flo: Is Flo free?
Core cycle tracking and predictions are free. Deeper personalised insights and expert content require Flo Premium.
Ambra Health: Does the viewer require software on referring physician machines?
No. The viewer is zero footprint HTML5, which is the main reason referring practices adopt it at all.
Related pages
More on Ambra Health
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