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Automation Integration · head to head

Fivetran vs Yellowfin

Fivetran logo

Fivetran

Automation Integration

The most trusted data movement platform

From
Free
Rated
-
Full reviewWebsite
Yellowfin logo

Yellowfin

Business Intelligence

Action-based business intelligence

From
$50/month
Rated
-
Full reviewWebsite

The short version

  • Only Fivetran has a free tier, so it costs nothing to try first.
  • Each has a real cost: Fivetran billed on monthly active rows, so the bill tracks how much source data changes rather than how much is stored or queried; Yellowfin the pricing page publishes no rate, no minimum and no per-user price; every model ends in a Get Pricing form
  • They diverge on capability: Fivetran covers Automated data pipeline, Yellowfin covers Automated Analysis.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Fivetran and Yellowfin actually diverge.

Attributes where Fivetran and Yellowfin differ
AttributeFivetranYellowfin
Starting priceFree$50/month
Pricing modelusage-basedsubscription
Free tierYesNo
PlatformsWeb, CloudWeb, Mobile, Embedded
CategoryAutomation IntegrationBusiness Intelligence
Founded20122003

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fivetran

  • Automated data pipeline
  • Change Data Capture
  • Data transformation
  • Real-time sync
  • Monitoring
  • Data quality
  • Scheduling
  • Notifications

Only in Yellowfin

  • Automated Analysis
  • Data Stories
  • Collaboration
  • Signals
  • Embedded Analytics
  • Salesforce
  • Google Analytics
  • SQL Server

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Fivetran

  • Managed data pipelines from SaaS sources into a warehousenot Yellowfin
  • Keeping a warehouse in sync with production databases without writing connectorsnot Yellowfin

Yellowfin

  • Embedding white-labelled dashboards and analytics into a software productnot Fivetran
  • Enterprise reporting with automated business monitoring and alertingnot Fivetran
  • Data storytelling and guided natural language querying for business usersnot Fivetran

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fivetran

  • Billed on monthly active rows, so the bill tracks how much source data changes rather than how much is stored or queried
  • Each connection follows its own cost curve, so total spend is hard to predict before running a pipeline
  • The free plan allows 500,000 monthly active rows, 3,500 activation rows and 5,000 model runs
  • Transformations are metered separately, from $0.01 per model run above 5,000 down to $0.002 above 100,000
  • A schema change upstream that touches many rows raises the bill without any change on the customer's side

Yellowfin

  • The pricing page publishes no rate, no minimum and no per-user price; every model ends in a Get Pricing form
  • One of the three embedded models is a revenue share, so Yellowfin takes a cut of the revenue your analytics module earns
  • Another model prices by server core, so scaling deployment hardware raises the licence cost independently of users
  • Getting a quote requires submitting a form with a marketing consent checkbox and a user-count band rather than seeing a rate card

Pricing, plan by plan

Fivetran

Free
  • FreeFree
    • Limited connectors
    • Basic support
  • Standard$300/month
    • 500+ connectors
    • Priority support
  • Enterprise$1000/month
    • Custom connectors
    • Dedicated support

Yellowfin

$50/month
  • Team$50/month
    • Dashboards
    • Stories
    • Collaboration
  • EnterpriseFree
    • Advanced Features
    • Embedding
    • Custom SLA

Which should you pick?

Choose Fivetran if

  • You need automated data pipeline.
  • You want to start without paying.
  • You work on Web, Cloud.
  • You also want change data capture.
Fivetran review

Choose Yellowfin if

  • You need automated analysis.
  • You work on Web, Mobile, Embedded.
  • You also want data stories.
Yellowfin review

Questions people ask

Is Fivetran or Yellowfin better?
Neither clearly leads. Fivetran starts at Free and Yellowfin at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fivetran or Yellowfin?
Fivetran has a free tier; the other does not. Paid plans start at Free for Fivetran and $50/month for Yellowfin.
Does Fivetran or Yellowfin run on more platforms?
Fivetran runs on Web, Cloud. Yellowfin runs on Web, Mobile, Embedded.
Can I use Fivetran for free?
Yes. Fivetran has a free tier, so you can try it without paying. Yellowfin starts at $50/month.
What is Fivetran best used for?
Fivetran is most often used for managed data pipelines from saas sources into a warehouse, keeping a warehouse in sync with production databases without writing connectors. Of those, managed data pipelines from saas sources into a warehouse and keeping a warehouse in sync with production databases without writing connectors are not what Yellowfin is typically brought in for.
What can Fivetran do that Yellowfin cannot?
Fivetran covers Automated data pipeline, Change Data Capture, Data transformation, Real-time sync. Yellowfin covers Automated Analysis, Data Stories, Collaboration, Signals. Both handle Web support.

Answered from the vendors’ own pages

Fivetran: What does Fivetran's free plan include?

The free plan includes 500,000 monthly active rows for connections, 3,500 monthly active rows for activations, and 5,000 monthly model runs for transformations.

Source
Yellowfin: What pricing models does Yellowfin offer?

Yellowfin offers three flexible models for embedded analytics: Aligned Utility Model (price per unit), Revenue Share Model (based on analytics revenue value), and Server Core (fixed price based on server deployment).

Source
Fivetran: What is the trial period for Fivetran?

Fivetran offers a 14-day risk-free trial for new accounts. Each new connection also includes 14 days of free use, with trial extensions available by contacting support.

Source
Yellowfin: Is Yellowfin pricing predictable and scalable?

Yes, Yellowfin pricing is simple, predictable and scalable with no hidden costs or surprises.

Source
Fivetran: How much do I save by paying annually instead of monthly?

Annual contracts save up to 22.6% compared to monthly pricing, with tiered discounts starting at 5% and increasing based on annual list price.

Source
Yellowfin: Are there limits on user access or development environments?

No limitations exist on access to functionality across users. There are also no limits on dev and test licenses, ensuring DevOps is covered.

Source
Fivetran: Can I cancel or modify my Fivetran subscription anytime?

Plans can be upgraded at any time. Connections can be added or removed at any time, and you can block tables or schemas to reduce usage. Downgrade or cancellation policies are not specified on the pricing page.

Source
Fivetran: What is the pricing for Fivetran transformations?

Transformations cost $0.01 per run for 5,001 to 30,000 monthly runs, with per-run costs declining as volume increases.

Source
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