Softwr

Automation Integration · head to head

Fivetran vs Holistics

Fivetran logo

Fivetran

Automation Integration

The most trusted data movement platform

From
Free
Rated
-
Holistics logo

Holistics

Business Intelligence

Self-service BI for data teams

From
$800/month
Rated
-

The short version

  • Only Fivetran has a free tier, so it costs nothing to try first.
  • Each has a real cost: Fivetran billed on monthly active rows, so the bill tracks how much source data changes rather than how much is stored or queried; Holistics the entry plan is $960 per month billed monthly, which is a high floor for a BI tool
  • They diverge on capability: Fivetran covers Automated data pipeline, Holistics covers Data Modeling.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Fivetran and Holistics actually diverge.

Attributes where Fivetran and Holistics differ
AttributeFivetranHolistics
Starting priceFree$800/month
Pricing modelusage-basedsubscription
Free tierYesNo
CategoryAutomation IntegrationBusiness Intelligence
Founded20122015

Identical on both: platforms (Web, Cloud), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fivetran

  • Automated data pipeline
  • Change Data Capture
  • Data transformation
  • Real-time sync
  • Monitoring
  • Data quality
  • Notifications
  • 500+ connectors

Only in Holistics

  • Data Modeling
  • Version Control
  • Caching
  • Embedding
  • BigQuery
  • Snowflake
  • Redshift
  • PostgreSQL

Both cover

  • Scheduling
  • Web support
  • Cloud support

What people use each for

The jobs each tool is most often brought in to do.

Fivetran

  • Managed data pipelines from SaaS sources into a warehousenot Holistics
  • Keeping a warehouse in sync with production databases without writing connectorsnot Holistics

Holistics

  • Modelling business metrics in a code-defined semantic layer with Git version controlnot Fivetran
  • Self-service exploration and dashboards for non-SQL usersnot Fivetran
  • Embedding analytics into a customer-facing productnot Fivetran

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fivetran

  • Billed on monthly active rows, so the bill tracks how much source data changes rather than how much is stored or queried
  • Each connection follows its own cost curve, so total spend is hard to predict before running a pipeline
  • The free plan allows 500,000 monthly active rows, 3,500 activation rows and 5,000 model runs
  • Transformations are metered separately, from $0.01 per model run above 5,000 down to $0.002 above 100,000
  • A schema change upstream that touches many rows raises the bill without any change on the customer's side

Holistics

  • The entry plan is $960 per month billed monthly, which is a high floor for a BI tool
  • Every plan includes only the first 10 users, with additional users charged at $15 per month each on Entry and Standard and $18 on the Security Compliance Suite
  • The Entry plan caps reports at 100, and each additional 100 reports costs $120 per month
  • Google SSO requires the Standard plan at $1,200 per month; enterprise SSO with SAML and SCIM provisioning requires the Security Compliance Suite at $2,400 per month
  • Row-based access control, IP whitelisting, pass-through authentication and user activity monitoring are all Security Compliance Suite features
  • Connecting Git version control to your own repository requires Standard; Entry only gets Holistics-hosted Git
  • White labelling, dynamic row-level permissions and unlimited dashboard viewers for embedded analytics are Custom Plan only, with no published price
  • Bank payments and custom payment terms are Custom Plan only, and custom infosec or legal paperwork is Enterprise plan only
  • The two months off discount requires yearly billing

Pricing, plan by plan

Fivetran

Free
  • FreeFree
    • Limited connectors
    • Basic support
  • Standard$300/month
    • 500+ connectors
    • Priority support
  • Enterprise$1000/month
    • Custom connectors
    • Dedicated support

Holistics

$800/month
  • Entry$800/month
    • 100 reports
    • First 10 users included
    • Core self-service analytics
  • Standard$1000/month
    • Unlimited reports
    • First 10 users included
    • Custom charts
  • Security Compliance Suite$2000/month
    • Unlimited reports
    • First 10 users included
    • Granular access controls

Which should you pick?

Choose Fivetran if

  • You need automated data pipeline.
  • You want to start without paying.
  • You work on Web, Cloud.
  • You also want change data capture.

Choose Holistics if

  • You need data modeling.
  • You work on Web, Cloud.
  • You also want version control.

Questions people ask

Is Fivetran or Holistics better?
Neither clearly leads. Fivetran starts at Free and Holistics at $800/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fivetran or Holistics?
Fivetran has a free tier; the other does not. Paid plans start at Free for Fivetran and $800/month for Holistics.
Does Fivetran or Holistics run on more platforms?
Both run on Web, Cloud, so platform support will not decide this one for you.
Can I use Fivetran for free?
Yes. Fivetran has a free tier, so you can try it without paying. Holistics starts at $800/month.
What is Fivetran best used for?
Fivetran is most often used for managed data pipelines from saas sources into a warehouse, keeping a warehouse in sync with production databases without writing connectors. Of those, managed data pipelines from saas sources into a warehouse and keeping a warehouse in sync with production databases without writing connectors are not what Holistics is typically brought in for.
What can Fivetran do that Holistics cannot?
Fivetran covers Automated data pipeline, Change Data Capture, Data transformation, Real-time sync. Holistics covers Data Modeling, Version Control, Caching, Embedding. Both handle Scheduling, Web support, Cloud support.

Answered from the vendors’ own pages

Fivetran: What does Fivetran's free plan include?

The free plan includes 500,000 monthly active rows for connections, 3,500 monthly active rows for activations, and 5,000 monthly model runs for transformations.

Source
Holistics: How much do additional Holistics users cost?

Additional users cost $12.50 per month (yearly billing) or $15 per month (monthly billing) for Entry/Standard plans, and $15-18 per month for Security Suite.

Source
Fivetran: What is the trial period for Fivetran?

Fivetran offers a 14-day risk-free trial for new accounts. Each new connection also includes 14 days of free use, with trial extensions available by contacting support.

Source
Holistics: Can I purchase additional reports on Holistics?

Yes, additional 100-report blocks cost $100 per month (yearly) or $120 per month (monthly billing).

Source
Fivetran: How much do I save by paying annually instead of monthly?

Annual contracts save up to 22.6% compared to monthly pricing, with tiered discounts starting at 5% and increasing based on annual list price.

Source
Holistics: Does Holistics support multiple data centers?

Yes, Holistics supports multiple data centers in US, EU, and APAC regions with pricing available for embedded analytics with unlimited dashboard viewers.

Source
Fivetran: Can I cancel or modify my Fivetran subscription anytime?

Plans can be upgraded at any time. Connections can be added or removed at any time, and you can block tables or schemas to reduce usage. Downgrade or cancellation policies are not specified on the pricing page.

Source
Fivetran: What is the pricing for Fivetran transformations?

Transformations cost $0.01 per run for 5,001 to 30,000 monthly runs, with per-run costs declining as volume increases.

Source
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