Agriculture · head to head
Allflex Livestock Intelligence vs Farmbrite

Allflex Livestock Intelligence
Agriculture
SenseHub cow monitoring where the collar, the software and the reader come as one per-animal monthly fee
- From
- 3.83/month
- Rated
- -

Farmbrite
Agriculture
Farm record keeping, livestock and crop management for small and mid-sized operations
- From
- $29/month
- Rated
- -
The short version
- Each has a real cost: Allflex Livestock Intelligence the subscription version never ends: at published New Zealand rates a 400-cow herd on the Premium plan pays roughly 22,700 dollars a year indefinitely, which over a ten-year collar life exceeds what an outright purchase would have cost.; Farmbrite tiers are capped on active animal counts, so herd growth rather than headcount growth forces an upgrade, and a good calving season can push a farm into the next price band mid-year.
- They diverge on capability: Allflex Livestock Intelligence covers Heat detection, Farmbrite covers Livestock records.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Allflex Livestock Intelligence and Farmbrite actually diverge.
| Attribute | Allflex Livestock Intelligence | Farmbrite |
|---|---|---|
| Starting price | 3.83/month | $29/month |
| Pricing model | Per cow per month | Per month by farm and animal count |
| Platforms | Web, iOS, Android, Windows | Web, iOS, Android |
Identical on both: free tier (No), user rating (Not yet rated), category (Agriculture).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Allflex Livestock Intelligence
- Heat detection
- Health monitoring
- SenseHub Beef and Feedlot
- Transition cow monitoring
- Group nutrition reporting
- Sorting gate control
- Electronic identification
- Herd management integration
Only in Farmbrite
- Livestock records
- Grazing management
- Crop and field planning
- Farm accounting
- Traceability
- Team scheduling and timesheets
- Inventory
- Direct sales storefront
What people use each for
The jobs each tool is most often brought in to do.
Allflex Livestock Intelligence
- A 400-cow dairy replacing tail paint and a synchronisation programme with automated heat detectionnot Farmbrite
- A herd manager who wants fresh cow problems flagged on day two rather than found on day fivenot Farmbrite
- A feedlot monitoring pen-level rumination to spot a ration problem before intakes dropnot Farmbrite
- A farm installing a drafting gate so flagged cows are separated automatically at exit rather than by handnot Farmbrite
Farmbrite
- A family farm keeping treatment and withdrawal records that an organic or grass-fed certifier will inspectnot Allflex Livestock Intelligence
- A grazing operation planning pasture rotation and stocking rates without building another spreadsheetnot Allflex Livestock Intelligence
- A diversified market garden that sells direct and wants planning, harvest records and a small storefront in one placenot Allflex Livestock Intelligence
- A small ranch that needs individual animal history and genealogy but cannot justify an enterprise herd platformnot Allflex Livestock Intelligence
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Allflex Livestock Intelligence
- The subscription version never ends: at published New Zealand rates a 400-cow herd on the Premium plan pays roughly 22,700 dollars a year indefinitely, which over a ten-year collar life exceeds what an outright purchase would have cost.
- The software only works with Allflex sensors, so a farm that wants to change monitoring supplier replaces every collar or tag on every animal, which is the switching cost that keeps herds in place.
- Automated sorting requires a drafting gate that is a separate capital purchase, published in New Zealand at 38,200 to 53,500 dollars plus GST, so the alerts are only as useful as your willingness to fetch cows by hand until you buy one.
- Pricing is published in only a few markets and varies with herd size and distributor, so a buyer in North America or Europe cannot benchmark a quote without doing the cross-market conversion themselves.
- Integration into herd management packages is partner-dependent rather than universal, and a farm running an uncommon local herd recording system may find data has to be exported and reconciled rather than flowing across.
Farmbrite
- Tiers are capped on active animal counts, so herd growth rather than headcount growth forces an upgrade, and a good calving season can push a farm into the next price band mid-year.
- The plans are split into separate Livestock, Crop and Complete product lines, so an operation that starts on a crop plan and later adds stock pays the combined rate rather than a small increment.
- The accounting module is built around United States Schedule F tax reporting, so farms elsewhere get bookkeeping with a tax output they cannot file.
- There is no precision agriculture layer at all, meaning no machine telemetry, no variable-rate prescriptions and no yield-map import, so anyone running guidance hardware maintains a second platform alongside it.
- Offline capability in the mobile app is limited, and record keeping in paddocks or sheds without signal ends up being written down and re-entered later, which is exactly the workflow the software is meant to remove.
Pricing, plan by plan
Allflex Livestock Intelligence
3.83/month- SenseHub Collar Starter$3.83/month
- Heat detection only
- Per cow per month, excluding GST
- Collar, shed setup and NFC stick reader included
- SenseHub Collar Premium$4.73/month
- Heat, health and rumination monitoring
- Per cow per month, excluding GST
- Collar, shed setup and NFC stick reader included
- SenseHub purchased system$undefined/year
- Capital purchase of tags, controller and licence
- Starter, Advanced and Premium application tiers
- Quoted regionally through distributors
Farmbrite
$29/month- Livestock Essentials$29/month
- Up to 300 active animals
- Health, treatment and growth records
- Genealogy and breeding
- Complete Essentials$59/month
- Crops and livestock together
- Up to 300 active animals
- Grazing management
- Complete Performance$79/month
- Up to 2,000 animals
- Unlimited team members
- Feed tracking and breeding performance
- Complete Premium$109/month
- 5,000 or more animals
- Unlimited inventory and custom fields
- Timesheets and audit tracking
Which should you pick?
Choose Allflex Livestock Intelligence if
- You need heat detection.
- You work on Web, iOS, Android, Windows.
- You also want health monitoring.
Choose Farmbrite if
- You need livestock records.
- You work on Web, iOS, Android.
- You also want grazing management.
Questions people ask
- Is Allflex Livestock Intelligence or Farmbrite better?
- Neither clearly leads. Allflex Livestock Intelligence starts at 3.83/month and Farmbrite at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Allflex Livestock Intelligence or Farmbrite?
- Allflex Livestock Intelligence starts at 3.83/month and Farmbrite at $29/month.
- Does Allflex Livestock Intelligence or Farmbrite run on more platforms?
- Allflex Livestock Intelligence runs on Web, iOS, Android, Windows. Farmbrite runs on Web, iOS, Android.
- What is Allflex Livestock Intelligence best used for?
- Allflex Livestock Intelligence is most often used for a 400-cow dairy replacing tail paint and a synchronisation programme with automated heat detection, a herd manager who wants fresh cow problems flagged on day two rather than found on day five, a feedlot monitoring pen-level rumination to spot a ration problem before intakes drop, a farm installing a drafting gate so flagged cows are separated automatically at exit rather than by hand. Of those, a 400-cow dairy replacing tail paint and a synchronisation programme with automated heat detection and a herd manager who wants fresh cow problems flagged on day two rather than found on day five are not what Farmbrite is typically brought in for.
- What can Allflex Livestock Intelligence do that Farmbrite cannot?
- Allflex Livestock Intelligence covers Heat detection, Health monitoring, SenseHub Beef and Feedlot, Transition cow monitoring. Farmbrite covers Livestock records, Grazing management, Crop and field planning, Farm accounting.
Answered from the vendors’ own pages
Allflex Livestock Intelligence: Does the software work without Allflex tags?
No. SenseHub reads Allflex sensors only, so the software and hardware are a single purchase decision.
Farmbrite: Does Farmbrite charge per user?
Not on most tiers. Essentials caps team members at five or ten depending on the plan, and Performance and Premium allow unlimited team members. Cost is driven by animal count instead.
Allflex Livestock Intelligence: What does SenseHub cost per cow?
Where published, a collar Starter plan is around 3.83 New Zealand dollars per cow per month and Premium around 4.73, both excluding GST and both varying with herd size and region.
Farmbrite: Can it replace a precision agriculture platform?
No. There is no equipment telemetry, prescription writing or yield-map import, so it sits alongside those tools rather than replacing them.
Allflex Livestock Intelligence: Is there a way to buy it outright instead of subscribing?
Yes, the purchased system remains available with Starter, Advanced and Premium licence tiers, quoted through distributors. SenseHub GO is the subscription alternative.
Farmbrite: Is there a discount for new farmers?
Yes. Farmbrite publishes discounts of up to 50 percent for three years for new farmers and up to 65 percent for non-profits.
Allflex Livestock Intelligence: Do I need a drafting gate?
Not to receive alerts, but without one you fetch flagged cows manually. Gates are a separate five-figure capital purchase.
Farmbrite: Can I run both crops and livestock?
Yes, on the Complete plans. The separate Livestock and Crop plans only cover their own side.
Related pages
More on Allflex Livestock Intelligence
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