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Software · head to head

Drift vs Gong

Drift logo

Drift

Software

The Conversation Cloud

From
$2500/month
Rated
-
Full reviewWebsite
Gong logo

Gong

Software

Revenue intelligence platform

From
$1600/user-per-year
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Drift product is being sunset by Salesloft with successor service (1mind) recommended; Gong pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • They diverge on capability: Drift covers Live chat, Gong covers Call recording.

Where they differ

Only the attributes on which Drift and Gong actually diverge.

Attributes where Drift and Gong differ
AttributeDriftGong
Starting price$2500/month$1600/user-per-year
PlatformsWebWeb, Cloud-based SaaS
Founded20152016

Identical on both: pricing model (Unknown), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Drift

  • Live chat
  • AI chatbots
  • Meeting scheduling
  • Email sequences
  • Visitor intelligence
  • Conversation routing
  • Mobile app
  • Analytics dashboard

Only in Gong

  • Call recording
  • AI transcription
  • Deal intelligence
  • Market intelligence
  • Team coaching
  • SOC 2 Type II
  • GDPR compliant
  • ISO 27001

Both cover

  • Salesforce
  • HubSpot
  • Slack
  • Zoom
  • Microsoft Teams
  • HIPAA

What people use each for

The jobs each tool is most often brought in to do.

Drift

  • Lead qualificationnot Gong
  • Meeting bookingnot Gong
  • Customer supportnot Gong
  • Account-based marketingnot Gong
  • Sales accelerationnot Gong

Gong

  • Call analysisnot Drift
  • Deal forecastingnot Drift
  • Sales coachingnot Drift
  • Win/loss analysisnot Drift

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Drift

  • Product is being sunset by Salesloft with successor service (1mind) recommended
  • Mandatory bundling within Salesloft increases cost
  • No free tier available
  • Customer support and knowledge base have been deprioritized
  • Limited to enterprise B2B pipeline generation focus

Gong

  • Pricing not published; custom quotes and high platform fees make budget forecasting difficult
  • Built for sales calls only; limited contact center and multi-channel conversation coverage
  • Forecasting and Engage modules use keyword-based analysis with 20-30 minute processing delay, not generative AI
  • Conversation analysis cannot capture internal buyer meetings or decision-making discussions

Pricing, plan by plan

Drift

$2500/month

No published plan breakdown. See the Drift review.

Gong

$1600/user-per-year

No published plan breakdown. See the Gong review.

Which should you pick?

Choose Drift if

  • You need live chat.
  • You also want ai chatbots.
Drift review

Choose Gong if

  • You need call recording.
  • You work on Web, Cloud-based SaaS.
  • You also want ai transcription.
Gong review

Questions people ask

Is Drift or Gong better?
Neither clearly leads. Drift starts at $2500/month and Gong at $1600/user-per-year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Drift or Gong?
Drift starts at $2500/month and Gong at $1600/user-per-year.
Does Drift or Gong run on more platforms?
Drift runs on Web. Gong runs on Web, Cloud-based SaaS.
What is Drift best used for?
Drift is most often used for lead qualification, meeting booking, customer support, account-based marketing. Of those, lead qualification and meeting booking are not what Gong is typically brought in for.
What can Drift do that Gong cannot?
Drift covers Live chat, AI chatbots, Meeting scheduling, Email sequences. Gong covers Call recording, AI transcription, Deal intelligence, Market intelligence. Both handle Salesforce, HubSpot, Slack, Zoom.

Answered from the vendors’ own pages

Drift: What is the current status of Drift in 2026?

On March 6, 2026, Clari and Salesloft announced the gradual sunset of Drift's conversational marketing solution, with 1mind named as its exclusive AI successor. Drift remains available but its future is limited.

Source
Gong: How much does Gong cost?

Gong pricing starts around $1,600 per user per year, with a mandatory platform fee of $5,000-$50,000 annually. Exact pricing is custom and requires a sales consultation.

Source
Drift: How much does Drift cost?

Drift pricing starts around $2,500/month ($30,000/year) for Premium chat-only capabilities, with Enterprise plans exceeding $80,000/year. Drift is bundled within Salesloft and billed annually only.

Source
Gong: Does Gong integrate with Salesforce?

Yes. Gong integrates with Salesforce via REST API to import account data and export conversation summaries, enabling searchable calls by CRM fields.

Source
Drift: What features come with Drift Premium?

Premium plans include live chat widget, custom chatbot flows, meeting scheduling with calendar integration, basic playbooks, email sequences, and standard integrations.

Source
Gong: What conversations can Gong capture?

Gong was built primarily for sales call analysis and captures calls through integrations with major dialer systems. Coverage for contact center and multi-channel conversations is limited.

Source
Drift: Does Drift offer a free plan?

No, Drift no longer publicly advertises a free plan as of 2026. All plans require annual billing through Salesloft.

Source
Gong: Does Gong have an on-premise option?

Gong is a cloud-based SaaS platform without an on-premise deployment option. All conversation analysis and storage occurs in Gong's cloud infrastructure.

Source
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