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CrowdTangle vs IBM Cognos Analytics

C

CrowdTangle

News

Social media insights and content monitoring platform

From
On request
Rated
-
Full reviewWebsite
IBM Cognos Analytics logo

IBM Cognos Analytics

Business Intelligence

AI-powered business intelligence

From
$15/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: CrowdTangle crowdTangle was retired by Meta on 14 August 2024, per Meta's own transparency page (Internet Archive capture, 12 December 2024), with Meta Content Library and Content Library API offered as replacements; IBM Cognos Analytics listed on UK G-Cloud at £42.53 per user per month for IBM Cognos Analytics, via reseller Computacenter
  • They diverge on capability: CrowdTangle covers Social listening, IBM Cognos Analytics covers AI Assistant.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which CrowdTangle and IBM Cognos Analytics actually diverge.

Attributes where CrowdTangle and IBM Cognos Analytics differ
AttributeCrowdTangleIBM Cognos Analytics
Starting priceOn request$15/month
Pricing modelquotesubscription
PlatformsWebWeb, Desktop, Mobile, Cloud
CategoryNewsBusiness Intelligence
Founded20111911

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CrowdTangle

  • Social listening
  • Viral content tracking
  • Competitor monitoring
  • Brand mention tracking
  • Trending alerts
  • Custom dashboards
  • Team collaboration
  • Report generation

Only in IBM Cognos Analytics

  • AI Assistant
  • Natural Language Queries
  • Automated Insights
  • Story Telling
  • Mobile Analytics
  • IBM Db2
  • Oracle
  • SQL Server

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

CrowdTangle

  • Viral content trackingnot IBM Cognos Analytics
  • Social listeningnot IBM Cognos Analytics
  • Competitor analysisnot IBM Cognos Analytics
  • Trend identificationnot IBM Cognos Analytics

IBM Cognos Analytics

  • Self-service analyticsnot CrowdTangle
  • Data explorationnot CrowdTangle
  • Ad-hoc reportingnot CrowdTangle
  • Collaborative analysisnot CrowdTangle
  • Embedded analyticsnot CrowdTangle

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CrowdTangle

  • CrowdTangle was retired by Meta on 14 August 2024, per Meta's own transparency page (Internet Archive capture, 12 December 2024), with Meta Content Library and Content Library API offered as replacements

IBM Cognos Analytics

  • Listed on UK G-Cloud at £42.53 per user per month for IBM Cognos Analytics, via reseller Computacenter

Pricing, plan by plan

CrowdTangle

On request
  • Custom Plan$undefined/custom
    • Social monitoring
    • Competitor analysis
    • Trending content tracking

IBM Cognos Analytics

$15/month
  • Standard$15/month
    • Dashboards
    • Reporting
    • AI Insights
  • Plus$35/month
    • Advanced Analytics
    • Planning
    • Premium Support

Which should you pick?

Choose CrowdTangle if

  • You need social listening.
  • You also want viral content tracking.
CrowdTangle review

Choose IBM Cognos Analytics if

  • You need ai assistant.
  • You work on Web, Desktop, Mobile, Cloud.
  • You also want natural language queries.
IBM Cognos Analytics review

Questions people ask

Is CrowdTangle or IBM Cognos Analytics better?
Neither clearly leads. CrowdTangle starts at On request and IBM Cognos Analytics at $15/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CrowdTangle or IBM Cognos Analytics?
CrowdTangle starts at On request and IBM Cognos Analytics at $15/month.
Does CrowdTangle or IBM Cognos Analytics run on more platforms?
CrowdTangle runs on Web. IBM Cognos Analytics runs on Web, Desktop, Mobile, Cloud.
What is CrowdTangle best used for?
CrowdTangle is most often used for viral content tracking, social listening, competitor analysis, trend identification. Of those, viral content tracking and social listening are not what IBM Cognos Analytics is typically brought in for.
What can CrowdTangle do that IBM Cognos Analytics cannot?
CrowdTangle covers Social listening, Viral content tracking, Competitor monitoring, Brand mention tracking. IBM Cognos Analytics covers AI Assistant, Natural Language Queries, Automated Insights, Story Telling. Both handle Web support.
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