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Marketing & Analytics · head to head

Convert vs PostHog

Convert logo

Convert

Marketing & Analytics

A/B testing platform for enterprises

From
$1000/month
Rated
-
Full reviewWebsite
PostHog logo

PostHog

Technology

The single platform to analyze, test, observe, and deploy new features

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only PostHog has a free tier, so it costs nothing to try first.
  • Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; PostHog the free tier covers 1M events, 5K web session recordings and 2.5K mobile recordings per month before usage-based billing starts
  • They diverge on capability: Convert covers Multivariate testing, PostHog covers Product analytics.

Where they differ

Only the attributes on which Convert and PostHog actually diverge.

Attributes where Convert and PostHog differ
AttributeConvertPostHog
Starting price$1000/monthFree
Pricing modelquoteusage-based
Free tierNoYes
PlatformsWebWeb, Ios, Android, Api
CategoryMarketing & AnalyticsTechnology
Founded20122020

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Convert

  • Multivariate testing
  • Analytics
  • API access
  • Google Analytics
  • SSL encryption
  • Web support
  • English language support

Only in PostHog

  • Product analytics
  • Session recording
  • Feature flags
  • Heatmaps
  • SQL access
  • Data warehouse
  • Apps platform
  • Slack

Both cover

  • A/B testing
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Convert

  • A/B, split and multivariate testing on websitesnot PostHog
  • Server-side experimentation and feature flaggingnot PostHog
  • Personalising site content to visitor segmentsnot PostHog

PostHog

  • Product analyticsnot Convert
  • Feature experimentationnot Convert
  • User behavior trackingnot Convert
  • A/B testingnot Convert
  • Debug production issuesnot Convert

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Convert

  • Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
  • Single Sign-On requires the Pro plan at $599 per month
  • Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
  • Phone support, change history and guided onboarding require Pro
  • The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
  • The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
  • Listed prices exclude VAT, GST and other taxes, which are added at checkout
  • Above 5 million monthly tested users there is no published rate

PostHog

  • The free tier covers 1M events, 5K web session recordings and 2.5K mobile recordings per month before usage-based billing starts
  • Accounts without a card on file are limited to 1 project; adding one raises it to 6
  • Data retention is 1 year until a card is added, which extends it to 7 years
  • Support is community-only until the account is on a paid plan
  • Error tracking is capped at 100K exceptions and surveys at 1500 responses per month on the free tier

Pricing, plan by plan

Convert

$1000/month
  • Professional$1000/month
    • A/B testing
    • Analytics
    • API access

PostHog

Free
  • FreeFree
    • 1M events/month
    • 5K sessions/month
    • Unlimited users
  • Paid$undefined/month
    • $0.00031/event
    • $0.005/session
    • Advanced permissions
  • Enterprise$undefined/month
    • SAML SSO
    • Advanced security
    • Dedicated support

Which should you pick?

Choose Convert if

  • You need multivariate testing.
  • You also want analytics.
Convert review

Choose PostHog if

  • You need product analytics.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want session recording.
PostHog review

Questions people ask

Is Convert or PostHog better?
Neither clearly leads. Convert starts at $1000/month and PostHog at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Convert or PostHog?
PostHog has a free tier; the other does not. Paid plans start at $1000/month for Convert and Free for PostHog.
Does Convert or PostHog run on more platforms?
Convert runs on Web. PostHog runs on Web, Ios, Android, Api.
Can I use PostHog for free?
Yes. PostHog has a free tier, so you can try it without paying. Convert starts at $1000/month.
What is Convert best used for?
Convert is most often used for a/b, split and multivariate testing on websites, server-side experimentation and feature flagging, personalising site content to visitor segments. Of those, a/b, split and multivariate testing on websites and server-side experimentation and feature flagging are not what PostHog is typically brought in for.
What can Convert do that PostHog cannot?
Convert covers Multivariate testing, Analytics, API access, Google Analytics. PostHog covers Product analytics, Session recording, Feature flags, Heatmaps. Both handle A/B testing, Cloud deployment.
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