Softwr

Affiliate Marketing · head to head

ClickMagick vs Friendbuy

ClickMagick logo

ClickMagick

Affiliate Marketing

Click tracking and conversion attribution

From
$49/month
Rated
-
Friendbuy logo

Friendbuy

Affiliate Marketing

Referral and loyalty platform for DTC brands

From
$249/month
Rated
-

The short version

  • Each has a real cost: ClickMagick the entry Starter plan is $79 a month and tracks 10,000 visitors; Friendbuy no public pricing; requires sales call which makes it difficult to compare costs
  • They diverge on capability: ClickMagick covers Click tracking, Friendbuy covers Referral programs.

Where they differ

Only the attributes on which ClickMagick and Friendbuy actually diverge.

Attributes where ClickMagick and Friendbuy differ
AttributeClickMagickFriendbuy
Starting price$49/month$249/month
Founded20132010

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Affiliate Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ClickMagick

  • Click tracking
  • Conversion tracking
  • Link cloaking
  • Split testing
  • Bot filtering
  • ClickFunnels
  • Facebook Ads
  • Google Ads

Only in Friendbuy

  • Referral programs
  • Loyalty programs
  • A/B testing
  • Fraud detection
  • Attribution tracking
  • Klaviyo
  • Attentive
  • Yotpo

Both cover

  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ClickMagick

  • Tracking clicks and conversions across advertising campaignsnot Friendbuy
  • Attributing sales to traffic sources and funnelsnot Friendbuy

Friendbuy

  • affiliate marketing managementnot ClickMagick
  • Workflow automationnot ClickMagick
  • Reportingnot ClickMagick

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ClickMagick

  • The entry Starter plan is $79 a month and tracks 10,000 visitors
  • Additional sites or stores are $40 a month each and are not available on Starter at all
  • Visitor allowances jump by a factor of ten between tiers, at 10,000, 100,000 and 1,000,000, so a site between two tiers pays for the higher one
  • No overage rate is published, so exceeding an allowance has no stated cost
  • The lower advertised rates require paying a year up front

Friendbuy

  • No public pricing; requires sales call which makes it difficult to compare costs
  • Custom pricing can be expensive, especially for additional currencies or features
  • Low level of customization makes it difficult to implement seamlessly and maintain brand consistency
  • Customer support only available via email with slow response times
  • Rewards require manual processing and approval rather than automatic distribution
  • Tracking accuracy issues where referred customers sometimes marked as existing customers

Pricing, plan by plan

ClickMagick

$49/month
  • Starter$49/month
    • 10,000 clicks
    • Link tracking
    • Basic features

Friendbuy

$249/month
  • Starter$249/month
    • Referral program
    • Basic analytics
    • Email support

Which should you pick?

Choose ClickMagick if

  • You need click tracking.
  • You also want conversion tracking.

Choose Friendbuy if

  • You need referral programs.
  • You also want loyalty programs.

Questions people ask

Is ClickMagick or Friendbuy better?
Neither clearly leads. ClickMagick starts at $49/month and Friendbuy at $249/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ClickMagick or Friendbuy?
ClickMagick starts at $49/month and Friendbuy at $249/month.
Does ClickMagick or Friendbuy run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is ClickMagick best used for?
ClickMagick is most often used for tracking clicks and conversions across advertising campaigns, attributing sales to traffic sources and funnels. Of those, tracking clicks and conversions across advertising campaigns and attributing sales to traffic sources and funnels are not what Friendbuy is typically brought in for.
What can ClickMagick do that Friendbuy cannot?
ClickMagick covers Click tracking, Conversion tracking, Link cloaking, Split testing. Friendbuy covers Referral programs, Loyalty programs, A/B testing, Fraud detection. Both handle Shopify, Web support.

Answered from the vendors’ own pages

Friendbuy: What is Friendbuy's pricing model?

Friendbuy uses custom quote-based pricing with no publicly listed rates. Starting point is approximately $3,000 annually, with costs varying based on traffic volume, features needed, and onboarding requirements. Annual contracts are required.

Source
Friendbuy: Does Friendbuy offer a free trial?

Friendbuy does not offer a free trial. Prospective customers must contact sales for a demo and quote. There is no self-serve signup or trial period available.

Source
Friendbuy: Does Friendbuy offer referral and loyalty programs?

Yes. Friendbuy bundles both referral and loyalty program features together. You cannot purchase referral features alone and must pay for the complete suite.

Source
Friendbuy: What integrations does Friendbuy support?

Friendbuy integrates with major e-commerce platforms including Shopify, WooCommerce, and BigCommerce, plus marketing tools like Klaviyo, Braze, and Segment.

Source
Friendbuy: Are rewards processed automatically in Friendbuy?

Activity is tracked automatically, but rewards are processed manually, requiring administrator action to approve and distribute rewards to referrers.

Source

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