Business Intelligence · head to head
ChartMogul vs Google Data Studio
Google Data Studio
Business Intelligence
Free data visualization by Google
- From
- Free
- Rated
- -
The short version
- Each has a real cost: ChartMogul the free tier stops at $10K MRR, so it lapses precisely as a company starts to matter; Google Data Studio google Data Studio has been renamed Looker Studio; the vendor's own landing page states it is free to use ("It's easy and free"), with no enterprise pricing tier visible on the consumer product itself.
- They diverge on capability: ChartMogul covers MRR Analytics, Google Data Studio covers Free Platform.
Where they differ
Only the attributes on which ChartMogul and Google Data Studio actually diverge.
| Attribute | ChartMogul | Google Data Studio |
|---|---|---|
| Pricing model | freemium | free |
| Platforms | Web, Api | Web |
| Founded | 2014 | 1998 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Business Intelligence).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in ChartMogul
- MRR Analytics
- Churn Analysis
- Cohort Analysis
- Customer Segmentation
- Revenue Recognition
- Stripe
- Chargebee
- Recurly
Only in Google Data Studio
- Free Platform
- Real-time Collaboration
- Custom Visualizations
- Data Blending
- Sharing
- Google Analytics
- BigQuery
- Google Sheets
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
ChartMogul
- MRR trackingnot Google Data Studio
- Churn analysisnot Google Data Studio
- Revenue analyticsnot Google Data Studio
- Subscription metricsnot Google Data Studio
- Financial forecastingnot Google Data Studio
Google Data Studio
- Self-service analyticsnot ChartMogul
- Data explorationnot ChartMogul
- Ad-hoc reportingnot ChartMogul
- Collaborative analysisnot ChartMogul
- Embedded analyticsnot ChartMogul
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
ChartMogul
- The free tier stops at $10K MRR, so it lapses precisely as a company starts to matter
- Starter is capped at 3 team members and a single billing system connection
- Two-way CRM sync and warehouse integration require the Pro tier
- Pricing scales with your ARR rather than with usage, so the bill rises as the business grows
- Enterprise starts at $19,900 a year and is required above $10M ARR
Google Data Studio
- Google Data Studio has been renamed Looker Studio; the vendor's own landing page states it is free to use ("It's easy and free"), with no enterprise pricing tier visible on the consumer product itself.
Pricing, plan by plan
ChartMogul
Free- LaunchFree
- Under $10k MRR
- Core Metrics
- Basic Support
- Scale$100/month
- Advanced Analytics
- Segmentation
- API Access
Google Data Studio
Free- FreeFree
- Unlimited Reports
- Data Connectors
- Collaboration
Which should you pick?
Choose ChartMogul if
- You need mrr analytics.
- You want to start without paying.
- You work on Web, Api.
- You also want churn analysis.
Choose Google Data Studio if
- You need free platform.
- You want to start without paying.
- You also want real-time collaboration.
Questions people ask
- Is ChartMogul or Google Data Studio better?
- Neither clearly leads. ChartMogul starts at Free and Google Data Studio at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, ChartMogul or Google Data Studio?
- ChartMogul starts at Free and Google Data Studio at Free.
- Does ChartMogul or Google Data Studio run on more platforms?
- ChartMogul runs on Web, Api. Google Data Studio runs on Web.
- Can I use ChartMogul for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is ChartMogul best used for?
- ChartMogul is most often used for mrr tracking, churn analysis, revenue analytics, subscription metrics. Of those, mrr tracking and churn analysis are not what Google Data Studio is typically brought in for.
- What can ChartMogul do that Google Data Studio cannot?
- ChartMogul covers MRR Analytics, Churn Analysis, Cohort Analysis, Customer Segmentation. Google Data Studio covers Free Platform, Real-time Collaboration, Custom Visualizations, Data Blending. Both handle Web support.