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Automation Integration · head to head

Census vs Homey

Census logo

Census

Automation Integration

The reverse ETL infrastructure for data activation

From
Free
Rated
-
Full reviewWebsite
Homey logo

Homey

Smart Home

Connect all your smart home devices in one app

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Census has a free tier, so it costs nothing to try first.
  • Each has a real cost: Census census domain permanently redirects to Fivetran (301 redirect); Homey homey Cloud without a subscription connects at most 5 devices
  • They diverge on capability: Census covers Reverse ETL, Homey covers Multi-protocol support.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Census and Homey actually diverge.

Attributes where Census and Homey differ
AttributeCensusHomey
Starting priceFreeOn request
Pricing modelusage-basedsubscription
Free tierYesNo
PlatformsWeb, ApiIOS, Android, Web
CategoryAutomation IntegrationSmart Home
Founded20202014

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Census

  • Reverse ETL
  • Data syncing
  • Transformation
  • Real-time activation
  • Error handling
  • Monitoring
  • Analytics
  • 150+ destinations

Only in Homey

  • Multi-protocol support
  • Advanced flows
  • Voice control
  • Energy insights
  • Timeline
  • Zones
  • Google Assistant
  • Amazon Alexa

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Census

  • Syncing customer data from a warehouse into marketing and sales tools (reverse ETL)not Homey

Homey

  • Bringing Zigbee, Z-Wave, Wi-Fi and Bluetooth devices from different brands into one appnot Census
  • Building home automations visually with Flownot Census
  • Charting device and sensor history through Insightsnot Census

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Census

  • Census domain permanently redirects to Fivetran (301 redirect)
  • Exact per-tier pricing not listed; customers directed to contact sales or request quotes
  • Annual contracts offer up to 22% savings but discount terms not detailed
  • Usage rates vary by connection type; pricing examples show variance ($17–$202 for different sources)

Homey

  • Homey Cloud without a subscription connects at most 5 devices
  • Unlimited devices require the Homey Premium subscription at $2.99 per month
  • Advanced Flow, Insights, and Logic and Variables are locked behind Homey Premium
  • The free month of Premium is only offered to new subscribers signing up through iOS or Android

Pricing, plan by plan

Census

Free
  • FreeFree
    • 500,000 monthly active rows (MAR) for connections
    • 3,500 MAR for activations
    • 5,000 monthly model runs (MMR) for transformations
  • Standard$null/month
    • Usage-based pricing for connections, transformations, activations
  • Enterprise$null/month
    • Greater flexibility and control
    • Custom pricing

Homey

On request
  • Homey Pro$399/month
    • Local processing
    • 1000+ apps
    • Advanced flows
  • Homey Bridge$69/month
    • Cloud processing
    • 500+ apps
    • Basic flows

Which should you pick?

Choose Census if

  • You need reverse etl.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want data syncing.
Census review

Choose Homey if

  • You need multi-protocol support.
  • You work on IOS, Android, Web.
  • You also want advanced flows.
Homey review

Questions people ask

Is Census or Homey better?
Neither clearly leads. Census starts at Free and Homey at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Census or Homey?
Census has a free tier; the other does not. Paid plans start at Free for Census and On request for Homey.
Does Census or Homey run on more platforms?
Census runs on Web, Api. Homey runs on IOS, Android, Web.
Can I use Census for free?
Yes. Census has a free tier, so you can try it without paying. Homey starts at On request.
What is Census best used for?
Census is most often used for syncing customer data from a warehouse into marketing and sales tools (reverse etl). Of those, syncing customer data from a warehouse into marketing and sales tools (reverse etl) is not what Homey is typically brought in for.
What can Census do that Homey cannot?
Census covers Reverse ETL, Data syncing, Transformation, Real-time activation. Homey covers Multi-protocol support, Advanced flows, Voice control, Energy insights. Both handle Web support.

Answered from the vendors’ own pages

Census: What happened to Census.com?

Census (formerly getcensus.com) has been acquired by Fivetran. The domain permanently redirects (301) to fivetran.com. Census functionality is now part of Fivetran's data platform.

Source
Homey: Is there a monthly subscription for Homey Pro or just a one-time payment?

Homey Pro costs 449 euros as a one-time purchase with no recurring monthly fees. The only optional recurring cost is 10 euros per year for cloud backups.

Source
Census: How much does Fivetran (formerly Census) cost?

Fivetran uses usage-based pricing. Free tier includes 500,000 monthly active rows (MAR) for connections, 3,500 MAR for activations, and 5,000 monthly model runs for transformations. Paid pricing depends on usage; example: Facebook Ads with 34,479 MAR costs $17.23/month; Snowflake-to-Salesforce with 12,007 MAR costs $202.01/month.

Source
Homey: What are the limits for Homey Cloud's free tier?

The free tier of Homey Cloud supports up to 5 connected devices. To add more devices, you need to upgrade to the paid subscription at 2.99 euros per month.

Source
Census: Do Fivetran/Census offer discounts for annual commitments?

Yes, annual contracts offer up to 22% savings versus monthly pricing. Additional discounts are available for nonprofits, startups, and specific use cases.

Source
Homey: What's the cost difference between Homey Cloud and Homey Pro over a year?

Homey Cloud costs 35.88 euros per year (2.99 euros per month). Homey Pro costs 449 euros upfront with no monthly fees, but includes all features and is a one-time purchase.

Source
Homey: How long will Homey Pro receive software updates?

Homey Pro will receive software updates until at least June 2031, ensuring continued improvements and security patches.

Source
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