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Software · head to head

Celigo vs Tealium

Celigo logo

Celigo

Software

The iPaaS platform for mid-market and enterprise

From
$400/month
Rated
-
Full reviewWebsite
Tealium logo

Tealium

Software

The customer data platform built for data-driven marketing

From
$1000/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Celigo prices are not published on any of the three editions; Tealium tealium's historical Tag Management pricing was tiered by monthly visit volume rather than by feature set alone: Bronze was $149/month capped at 20,000 visits, Silver $249/month capped at 40,000 visits, and Gold $449/month capped at 75,000 visits, so cost scaled with traffic even before adding users or tags (archived pricing page, 14 March 2015)
  • They diverge on capability: Celigo covers App integration, Tealium covers Data collection.

Where they differ

Only the attributes on which Celigo and Tealium actually diverge.

Attributes where Celigo and Tealium differ
AttributeCeligoTealium
Starting price$400/month$1000/month

Identical on both: pricing model (subscription), free tier (No), platforms (Web, Mobile), user rating (Not yet rated), category (Unknown), founded (2008).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Celigo

  • App integration
  • Process automation
  • Master data management
  • API management
  • Workflow builder
  • Error handling
  • 800+ apps
  • Custom APIs

Only in Tealium

  • Data collection
  • Tag management
  • Audience segmentation
  • Activation
  • Privacy management
  • Real-time personalization
  • 1000+ integrations
  • Advertising platforms

Both cover

  • Analytics
  • SOC2
  • GDPR
  • Cloud deployment
  • Web support
  • Mobile support
  • Multiple language support

What people use each for

The jobs each tool is most often brought in to do.

Celigo

  • Integrating NetSuite with ecommerce and CRM systemsnot Tealium
  • Prebuilt integration templates between common business applicationsnot Tealium
  • Building custom flows between internal systemsnot Tealium
  • Governance and auditability over integrations on the higher editionsnot Tealium

Tealium

  • Workflow Automationnot Celigo
  • Data Integrationnot Celigo
  • Process Automationnot Celigo
  • App Integrationnot Celigo
  • API Connectivitynot Celigo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Celigo

  • Prices are not published on any of the three editions
  • Billed on endpoints and flows, so the cost is driven by how many systems you connect rather than by volume through them
  • API Builder, lookup caching and a sandbox all require the Professional edition
  • Single sign-on is optional on Standard and included from Professional up
  • Unlimited endpoints and the full governance features are Enterprise only

Tealium

  • Tealium's historical Tag Management pricing was tiered by monthly visit volume rather than by feature set alone: Bronze was $149/month capped at 20,000 visits, Silver $249/month capped at 40,000 visits, and Gold $449/month capped at 75,000 visits, so cost scaled with traffic even before adding users or tags (archived pricing page, 14 March 2015)

Pricing, plan by plan

Celigo

$400/month
  • Growth$400/month
    • 50 integrations
    • Basic support
  • Scale$1200/month
    • Unlimited integrations
    • Priority support
  • Enterprise$3000/month
    • Custom solutions
    • Dedicated support

Tealium

$1000/month
  • Starter$1000/month
    • Basic CDP features
  • Professional$3000/month
    • Advanced features
    • Priority support
  • Enterprise$10000/month
    • Custom solutions
    • Dedicated support

Which should you pick?

Choose Celigo if

  • You need app integration.
  • You work on Web, Mobile.
  • You also want process automation.
Celigo review

Choose Tealium if

  • You need data collection.
  • You work on Web, Mobile.
  • You also want tag management.
Tealium review

Questions people ask

Is Celigo or Tealium better?
Neither clearly leads. Celigo starts at $400/month and Tealium at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Celigo or Tealium?
Celigo starts at $400/month and Tealium at $1000/month.
Does Celigo or Tealium run on more platforms?
Both run on Web, Mobile, so platform support will not decide this one for you.
What is Celigo best used for?
Celigo is most often used for integrating netsuite with ecommerce and crm systems, prebuilt integration templates between common business applications, building custom flows between internal systems, governance and auditability over integrations on the higher editions. Of those, integrating netsuite with ecommerce and crm systems and prebuilt integration templates between common business applications are not what Tealium is typically brought in for.
What can Celigo do that Tealium cannot?
Celigo covers App integration, Process automation, Master data management, API management. Tealium covers Data collection, Tag management, Audience segmentation, Activation. Both handle Analytics, SOC2, GDPR, Cloud deployment.
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