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Business Intelligence · head to head

Cabin vs ProfitWell

Cabin logo

Cabin

Business Intelligence

Cookieless web analytics that also reports the carbon footprint of your website

From
Free
Rated
-
Full reviewWebsite
ProfitWell logo

ProfitWell

Business Intelligence

Revenue analytics by Paddle

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Cabin the analytics are deliberately shallow: no funnels, no cohort retention, no session replay and no user-level journeys, so anything beyond traffic and event counts requires a second tool.; ProfitWell profitWell is now part of Paddle and its pricing page redirects to paddle.com, so it is no longer sold or priced independently
  • They diverge on capability: Cabin covers Cookieless tracking, ProfitWell covers Free Metrics.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Cabin and ProfitWell actually diverge.

Attributes where Cabin and ProfitWell differ
AttributeCabinProfitWell
Pricing modelPer month by pageview volumefreemium
PlatformsWebWeb, Api
FoundedUnknown2012

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cabin

  • Cookieless tracking
  • Carbon reporting
  • 1.2kb script
  • Custom events
  • Ad-blocker bypass
  • MCP access
  • Branded dashboards
  • EU data storage

Only in ProfitWell

  • Free Metrics
  • Churn Reduction
  • Price Optimization
  • Revenue Recognition
  • Benchmarking
  • Stripe
  • Chargebee
  • Recurly

What people use each for

The jobs each tool is most often brought in to do.

Cabin

  • Replacing Google Analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising datanot ProfitWell
  • An organisation with a published sustainability commitment that needs a reportable figure for its website emissionsnot ProfitWell
  • An agency managing many client sites that wants unlimited domains and branded client dashboards for a flat $45 a monthnot ProfitWell
  • A developer who wants to query site analytics conversationally through an MCP-connected assistant rather than reading a dashboardnot ProfitWell

ProfitWell

  • Subscription revenue metrics and churn reportingnot Cabin
  • Recovering failed payments and reducing involuntary churnnot Cabin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cabin

  • The analytics are deliberately shallow: no funnels, no cohort retention, no session replay and no user-level journeys, so anything beyond traffic and event counts requires a second tool.
  • Carbon figures are modelled from bytes transferred using CO2.js assumptions about grid intensity and device energy, not measured, so they are directionally useful and should never be presented as audited emissions data.
  • Cabin is a product of Normally, a design studio, rather than a company whose sole business is analytics, which puts a reasonable question mark over long-term roadmap investment and support depth.
  • The 30-day retention on the free tier and 12 months on Plus mean year-on-year comparison needs the $45 Scale plan, which is a large jump for a small site that only wanted longer history.
  • Because it does not use cookies or cross-site identifiers, returning-visitor and multi-session attribution are approximations, which matters if anyone in the business is trying to reconcile it with an ad platform's numbers.

ProfitWell

  • ProfitWell is now part of Paddle and its pricing page redirects to paddle.com, so it is no longer sold or priced independently
  • Reaching any figure requires going through Paddle's own pricing rather than a ProfitWell rate card

Pricing, plan by plan

Cabin

Free
  • FreeFree
    • 1 domain
    • 10,000 pageviews per month
    • 30-day data retention
  • Plus$14/month
    • Up to 10 domains
    • 100,000 pageviews per month
    • 12-month retention
  • Scale$45/month
    • Unlimited domains
    • 5,000,000 pageviews per month
    • Unlimited retention

ProfitWell

Free
  • Free MetricsFree
    • Revenue Metrics
    • Dashboards
    • Basic Reports
  • RetainFree
    • Churn Reduction
    • Payment Recovery
    • Custom Pricing

Which should you pick?

Choose Cabin if

  • You need cookieless tracking.
  • You want to start without paying.
  • You also want carbon reporting.
Cabin review

Choose ProfitWell if

  • You need free metrics.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want churn reduction.
ProfitWell review

Questions people ask

Is Cabin or ProfitWell better?
Neither clearly leads. Cabin starts at Free and ProfitWell at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cabin or ProfitWell?
Cabin starts at Free and ProfitWell at Free.
Does Cabin or ProfitWell run on more platforms?
Cabin runs on Web. ProfitWell runs on Web, Api.
Can I use Cabin for free?
Both have a free tier, so you can try either at no cost before committing.
What is Cabin best used for?
Cabin is most often used for replacing google analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising data, an organisation with a published sustainability commitment that needs a reportable figure for its website emissions, an agency managing many client sites that wants unlimited domains and branded client dashboards for a flat $45 a month, a developer who wants to query site analytics conversationally through an mcp-connected assistant rather than reading a dashboard. Of those, replacing google analytics on a site where a cookie consent banner is hurting conversion and you do not need behavioural advertising data and an organisation with a published sustainability commitment that needs a reportable figure for its website emissions are not what ProfitWell is typically brought in for.
What can Cabin do that ProfitWell cannot?
Cabin covers Cookieless tracking, Carbon reporting, 1.2kb script, Custom events. ProfitWell covers Free Metrics, Churn Reduction, Price Optimization, Revenue Recognition.

Answered from the vendors’ own pages

Cabin: Do I need a cookie consent banner with Cabin?

No. It sets no cookies and collects no cross-site identifiers, and data is stored in the EU, which is the specific reason most buyers switch to it.

ProfitWell: Is ProfitWell still available as a standalone product?

ProfitWell has been integrated into Paddle. The ProfitWell Metrics analytics tool is now part of Paddle's suite and is available at no cost.

Source
Cabin: How accurate is the carbon measurement?

It is an estimate derived from data transfer using the CO2.js model. It is reliable for tracking change over time on your own site and unsuitable as an audited emissions figure.

ProfitWell: What is Paddle's standard pricing model?

Paddle charges 5% plus 50 cents per checkout transaction on its standard pay-as-you-go plan. Custom pricing is available for products under $10 or for customers requiring invoicing.

Source
Cabin: Who makes Cabin?

It was built at Normally, a research and design studio in London, out of work on data, privacy and the carbon footprint of digital products.

ProfitWell: What is included in Paddle's all-inclusive pricing?

Paddle's standard plan includes tax and compliance, unified billing, churn prevention tools, fraud protection, and 24/7 customer support. No separate monthly or hidden fees apply.

Source
Cabin: Can it replace Google Analytics entirely?

For traffic, referrer and event reporting, yes. For advertising attribution, audience building and funnel analysis, no.

ProfitWell: What is the minimum spend required for Paddle's enterprise plan?

Paddle offers custom enterprise pricing with negotiated rates for scaling and established businesses. Customers receive tailored pricing aligned with their business model and access to premium support and advisory services.

Source
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