Software · head to head
Brandbassador vs Izea

Brandbassador
Software
Employee and influencer advocacy platform
- From
- $599/month
- Rated
- -
The short version
- Only Izea has a free tier, so it costs nothing to try first.
- Each has a real cost: Brandbassador the Internet Archive's capture of Brandbassador's homepage on 15 December 2020 confirmed the product is sold only via demo booking, advertising unlimited ambassadors as a feature but publishing no price figure.; Izea iZEA prices its influencer marketing tools separately by product: IZEAx Discovery from $149/month, IZEAx Unity Suite from $500/month, BrandGraph from $149/month, Shake from $50, and fully managed services starting at $100,000, per the vendor's own pricing page (archived, 2023).
- They diverge on capability: Brandbassador covers Content distribution, Izea covers Creator discovery.
Where they differ
Only the attributes on which Brandbassador and Izea actually diverge.
| Attribute | Brandbassador | Izea |
|---|---|---|
| Starting price | $599/month | Free |
| Free tier | No | Yes |
| Founded | 2013 | 2006 |
Identical on both: pricing model (subscription), platforms (Web, Mobile), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Brandbassador
- Content distribution
- Employee advocacy
- Influencer management
- Performance tracking
- Incentive management
- Analytics dashboard
Only in Izea
- Creator discovery
- Content creation
- Payment processing
- Contract management
- Performance analytics
- Relationship management
- TikTok
- YouTube
Both cover
- Campaign management
- GDPR
- SOC2
- Data encryption
- Cloud deployment
- Web support
- Mobile support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Brandbassador
- Employee advocacynot Izea
- Brand advocacynot Izea
- Content amplificationnot Izea
Izea
- Influencer discoverynot Brandbassador
- Campaign executionnot Brandbassador
- Content creationnot Brandbassador
- Payment processingnot Brandbassador
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Brandbassador
- The Internet Archive's capture of Brandbassador's homepage on 15 December 2020 confirmed the product is sold only via demo booking, advertising unlimited ambassadors as a feature but publishing no price figure.
Izea
- IZEA prices its influencer marketing tools separately by product: IZEAx Discovery from $149/month, IZEAx Unity Suite from $500/month, BrandGraph from $149/month, Shake from $50, and fully managed services starting at $100,000, per the vendor's own pricing page (archived, 2023).
Pricing, plan by plan
Brandbassador
$599/month- Starter$599/month
- Campaign creation
- Employee advocacy
- Content management
- Professional$1299/month
- Influencer network
- Incentive management
- Advanced analytics
Izea
Free- Creator FreeFree
- Profile creation
- Campaign access
- Direct messaging
- Brand Pro$299/month
- Creator discovery
- Campaign management
- Analytics
- Enterprise$undefined/month
- Custom solutions
- API access
- Dedicated support
Which should you pick?
Choose Brandbassador if
- You need content distribution.
- You work on Web, Mobile.
- You also want employee advocacy.
Choose Izea if
- You need creator discovery.
- You want to start without paying.
- You work on Web, Mobile.
- You also want content creation.
Questions people ask
- Is Brandbassador or Izea better?
- Neither clearly leads. Brandbassador starts at $599/month and Izea at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Brandbassador or Izea?
- Izea has a free tier; the other does not. Paid plans start at $599/month for Brandbassador and Free for Izea.
- Does Brandbassador or Izea run on more platforms?
- Both run on Web, Mobile, so platform support will not decide this one for you.
- Can I use Izea for free?
- Yes. Izea has a free tier, so you can try it without paying. Brandbassador starts at $599/month.
- What is Brandbassador best used for?
- Brandbassador is most often used for employee advocacy, brand advocacy, content amplification. Of those, employee advocacy and brand advocacy are not what Izea is typically brought in for.
- What can Brandbassador do that Izea cannot?
- Brandbassador covers Content distribution, Employee advocacy, Influencer management, Performance tracking. Izea covers Creator discovery, Content creation, Payment processing, Contract management. Both handle Campaign management, Instagram, Twitter, GDPR.

