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Fleet Management · head to head

Azuga vs Uber Freight

Azuga logo

Azuga

Fleet Management

GPS fleet tracking with driver behaviour scoring

From
On request
Rated
-
Uber Freight logo

Uber Freight

Logistics

Managed transportation and brokerage built on the Transplace business Uber bought for about 2.25 billion dollars

From
On request
Rated
-

The short version

  • Each has a real cost: Azuga driver monitoring is contentious regardless of framing, and rewards do not remove that; Uber Freight managed transportation puts the carrier relationships, the rate history and the operating knowledge inside the provider, so bringing the function back in house later means rebuilding all three from a standing start.
  • They diverge on capability: Azuga covers GPS tracking, Uber Freight covers Managed transportation.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Azuga and Uber Freight actually diverge.

Attributes where Azuga and Uber Freight differ
AttributeAzugaUber Freight
Pricing modelPer-vehicle monthly subscription; published on the vendor sitequote
PlatformsWeb, iOS, Android, CloudWeb, iOS, Android, API
CategoryFleet ManagementLogistics

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Azuga

  • GPS tracking
  • Driver scorecards
  • Dashcams
  • Maintenance reminders

Only in Uber Freight

  • Managed transportation
  • Network TMS
  • Instant spot pricing
  • Powerloop trailer pool
  • Carrier app
  • Shipper analytics

What people use each for

The jobs each tool is most often brought in to do.

Azuga

  • Fleets wanting driver safety data drivers will actually engage withnot Uber Freight
  • Service businesses proving arrival times to customersnot Uber Freight
  • Reducing fuel and maintenance costs through driving behaviournot Uber Freight

Uber Freight

  • A large shipper that wants to outsource the transportation department rather than licence a TMS and staff itnot Azuga
  • A shipper needing spot truckload capacity priced instantly without running a bidnot Azuga
  • A manufacturer trying to cut detention cost at plants by moving to drop and hook trailer poolsnot Azuga
  • A shipper consolidating a fragmented regional carrier base under one operating team and one set of reportsnot Azuga

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Azuga

  • Driver monitoring is contentious regardless of framing, and rewards do not remove that
  • Hardware installation per vehicle is real upfront cost and effort
  • Contracts are typically multi-year, which limits switching
  • A smaller ecosystem than Samsara or Geotab, with fewer third-party integrations

Uber Freight

  • Managed transportation puts the carrier relationships, the rate history and the operating knowledge inside the provider, so bringing the function back in house later means rebuilding all three from a standing start.
  • The business is an assembly of Uber brokerage and Transplace managed services, and shippers report that the technology a managed customer uses is not the same product a spot customer sees, which complicates any evaluation based on demonstrations.
  • Uber Freight has cut staff during freight downturns, and a managed customer feels that directly because service quality depends on the size and tenure of the assigned operating team.
  • Instant pricing is a Uber Freight capacity commitment rather than a market index, so a shipper using it as a benchmark is measuring one provider appetite rather than the spot market.
  • Depth outside North American truckload is uneven, and shippers with substantial ocean, air or European road freight generally keep separate providers and separate systems.

Pricing, plan by plan

Azuga

On request

No published plan breakdown. See the Azuga review.

Uber Freight

On request
  • Managed Transportation$undefined/year
    • Outsourced transportation operations
    • Network TMS access
    • Dedicated operating team and reporting
  • Brokerage$undefined/year
    • Spot and contract truckload capacity
    • Instant priced quotes
    • Tracking and document handling

Which should you pick?

Choose Azuga if

  • You need gps tracking.
  • You work on Web, iOS, Android, Cloud.
  • You also want driver scorecards.

Choose Uber Freight if

  • You need managed transportation.
  • You work on Web, iOS, Android, API.
  • You also want network tms.

Questions people ask

Is Azuga or Uber Freight better?
Neither clearly leads. Azuga starts at On request and Uber Freight at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Azuga or Uber Freight?
Azuga starts at On request and Uber Freight at On request.
Does Azuga or Uber Freight run on more platforms?
Azuga runs on Web, iOS, Android, Cloud. Uber Freight runs on Web, iOS, Android, API.
What is Azuga best used for?
Azuga is most often used for fleets wanting driver safety data drivers will actually engage with, service businesses proving arrival times to customers, reducing fuel and maintenance costs through driving behaviour. Of those, fleets wanting driver safety data drivers will actually engage with and service businesses proving arrival times to customers are not what Uber Freight is typically brought in for.
What can Azuga do that Uber Freight cannot?
Azuga covers GPS tracking, Driver scorecards, Dashcams, Maintenance reminders. Uber Freight covers Managed transportation, Network TMS, Instant spot pricing, Powerloop trailer pool.

Answered from the vendors’ own pages

Azuga: What does Azuga cost?

It publishes per-vehicle monthly pricing, normally on a multi-year contract with hardware.

Uber Freight: Is Uber Freight just the app?

No. Managed transportation, which came from the Transplace acquisition, is the larger part of the business for enterprise shippers.

Azuga: How is it different from other fleet trackers?

It leans on driver scorecards and rewards rather than pure oversight, though how that feels depends on how the company uses the data.

Uber Freight: What did Uber pay for Transplace?

The 2022 deal was valued at approximately 2.25 billion dollars in cash and stock.

Azuga: Does it handle ELD compliance?

Yes, it supports electronic logging for hours-of-service requirements.

Uber Freight: Is Uber Freight profitable and stable?

It is a division of Uber Technologies and took a 550 million dollar outside investment in 2023 led by Greenbriar Equity Group, which had sold Transplace to it the year before.

Uber Freight: Can I licence the TMS on its own?

The platform is sold as part of a managed or brokerage relationship rather than as standalone licensed software.

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