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Technology · head to head

Attio vs Puppeteer

Attio logo

Attio

Technology

The CRM built for the next generation of companies

From
Free
Rated
-
Full reviewWebsite
Puppeteer logo

Puppeteer

Testing

Node.js library for controlling Chrome and Firefox

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Attio the free plan stops at 3 seats and 50,000 records; Puppeteer chrome and Firefox only, with no Safari or WebKit story
  • They diverge on capability: Attio covers Custom data model, Puppeteer covers DevTools Protocol.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Attio and Puppeteer actually diverge.

Attributes where Attio and Puppeteer differ
AttributeAttioPuppeteer
Pricing modelfreemiumOpen source, no licence fee
PlatformsWeb, Ios, Android, ApiLinux, macOS, Windows
CategoryTechnologyTesting
Founded2021Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attio

  • Custom data model
  • Flexible views
  • Email integration
  • Calendar sync
  • Automations
  • Mobile app
  • Real-time collaboration
  • Templates

Only in Puppeteer

  • DevTools Protocol
  • Headless by default
  • PDF and screenshots
  • Network interception

What people use each for

The jobs each tool is most often brought in to do.

Attio

  • Sales pipelinenot Puppeteer
  • Customer managementnot Puppeteer
  • Deal trackingnot Puppeteer
  • Investor relationsnot Puppeteer
  • Partnership managementnot Puppeteer

Puppeteer

  • Generating PDFs or screenshots of rendered pages on a servernot Attio
  • Scraping sites that require JavaScript executionnot Attio
  • Automating browser tasks where a full test framework is unnecessarynot Attio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attio

  • The free plan stops at 3 seats and 50,000 records
  • Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
  • Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
  • Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
  • File storage is capped at 50 GB on the free and Plus tiers

Puppeteer

  • Chrome and Firefox only, with no Safari or WebKit story
  • Not a test framework: assertions, retries and reporting need Jest or similar bolted on
  • Bundles a Chromium download, which makes installs large and awkward in constrained CI images

Pricing, plan by plan

Attio

Free
  • FreeFree
    • Up to 3 seats
    • 50000 records
    • 3 objects
  • Plus$44/month
    • Up to 10 seats
    • 250000 records
    • 5 objects
  • Pro$99/month
    • Unlimited seats
    • 1000000 records
    • 12 objects
  • EnterpriseFree
    • Custom pricing
    • Unlimited objects
    • Custom record limits

Puppeteer

Free
  • PuppeteerFree
    • Full functionality
    • Unlimited tests
    • Community support

Which should you pick?

Choose Attio if

  • You need custom data model.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want flexible views.
Attio review

Choose Puppeteer if

  • You need devtools protocol.
  • You want to start without paying.
  • You work on Linux, macOS, Windows.
  • You also want headless by default.
Puppeteer review

Questions people ask

Is Attio or Puppeteer better?
Neither clearly leads. Attio starts at Free and Puppeteer at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attio or Puppeteer?
Attio starts at Free and Puppeteer at Free.
Does Attio or Puppeteer run on more platforms?
Attio runs on Web, Ios, Android, Api. Puppeteer runs on Linux, macOS, Windows.
Can I use Attio for free?
Both have a free tier, so you can try either at no cost before committing.
What is Attio best used for?
Attio is most often used for sales pipeline, customer management, deal tracking, investor relations. Of those, sales pipeline and customer management are not what Puppeteer is typically brought in for.
What can Attio do that Puppeteer cannot?
Attio covers Custom data model, Flexible views, Email integration, Calendar sync. Puppeteer covers DevTools Protocol, Headless by default, PDF and screenshots, Network interception.

Answered from the vendors’ own pages

Attio: How much does Attio cost per user?

Attio's Plus plan is $44/user/month (or $35/month annually with 20% discount). Pro is $99/user/month (or $79/month annually). The Free plan includes up to 3 seats at no cost.

Source
Puppeteer: Is Puppeteer free?

Yes, open source from the Chrome team.

Attio: What are Attio's seat and record limits for each plan?

Free plan includes up to 3 seats with 50,000 records. Plus supports up to 10 seats with 250,000 records. Pro offers unlimited seats with 1 million records. Enterprise has custom record limits.

Source
Puppeteer: Puppeteer or Playwright?

Playwright came from the same original team, adds WebKit and Firefox support, automatic waiting and a test runner. Puppeteer stays a focused Chrome automation library, which is simpler if automation rather than testing is the goal.

Attio: Are there additional costs for Attio beyond the per-user subscription?

Yes, workspace credits are available as add-ons ($70-$475/month depending on volume). Annual billing provides a 20% discount on the base per-user cost.

Source
Puppeteer: Can Puppeteer generate PDFs?

Yes, and it is one of the most common uses — rendering a page and printing it to PDF server-side.

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