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Software · head to head

Apollo.io vs Krea

Apollo.io logo

Apollo.io

Software

Revenue intelligence platform

From
Free
Rated
-
Full reviewWebsite
K

Krea

Software

Generate, enhance, and edit images, videos, or 3D meshes with AI

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Apollo.io has a free tier, so it costs nothing to try first.
  • Each has a real cost: Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set; Krea usage is metered in compute units that vary by operation; the free tier grants only 100 units per day, and the $9 per month Basic tier steps up to 5,000 units, as of August 2026.

Where they differ

Only the attributes on which Apollo.io and Krea actually diverge.

Attributes where Apollo.io and Krea differ
AttributeApollo.ioKrea
Starting priceFreeOn request
Pricing modelsubscriptionusage-based
Free tierYesNo
Founded2020Unknown

Identical on both: platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apollo.io

  • Contact database
  • Email finder
  • Lead search
  • Automation
  • Engagement tracking
  • Reporting
  • Salesforce
  • HubSpot

Only in Krea

Nothing recorded that Apollo.io does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Apollo.io

  • Lead generationnot Krea
  • Prospect researchnot Krea
  • Sales automationnot Krea

Krea

No use cases recorded yet. See the Krea review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apollo.io

  • Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
  • Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
  • How many records can be selected at once varies by tier
  • Running out of credits means buying more rather than waiting for a reset

Krea

  • Usage is metered in compute units that vary by operation; the free tier grants only 100 units per day, and the $9 per month Basic tier steps up to 5,000 units, as of August 2026.

Pricing, plan by plan

Apollo.io

Free
  • FreeFree
    • Basic contact search
    • Limited searches
  • Starter$49/month
    • Everything in Free
    • Advanced search
    • Email finder
  • Professional$149/month
    • Everything in Starter
    • Automation
    • Advanced analytics

Krea

On request

No published plan breakdown. See the Krea review.

Which should you pick?

Choose Apollo.io if

  • You need contact database.
  • You want to start without paying.
  • You also want email finder.
Apollo.io review

Choose Krea if

Nothing in the data separates Krea from Apollo.io on the points above - pick on price and on how each one feels to use.

Krea review

Questions people ask

Is Apollo.io or Krea better?
Neither clearly leads. Apollo.io starts at Free and Krea at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apollo.io or Krea?
Apollo.io has a free tier; the other does not. Paid plans start at Free for Apollo.io and On request for Krea.
Does Apollo.io or Krea run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Apollo.io for free?
Yes. Apollo.io has a free tier, so you can try it without paying. Krea starts at On request.
What is Apollo.io best used for?
Apollo.io is most often used for lead generation, prospect research, sales automation. Of those, lead generation and prospect research are not what Krea is typically brought in for.
What can Apollo.io do that Krea cannot?
Apollo.io covers Contact database, Email finder, Lead search, Automation.
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Related pages

More on Apollo.io

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