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APIs · head to head

Apollo GraphQL vs Auth0

Apollo GraphQL logo

Apollo GraphQL

APIs

GraphQL platform and API orchestration layer for building unified graphs

From
Free
Rated
-
Full reviewWebsite
Auth0 logo

Auth0

Technology

Secure access for everyone

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Apollo GraphQL pricing beyond the Developer tier requires contacting sales, making cost comparison harder for mid-size teams.; Auth0 free tier limited to 25,000 monthly active users, requiring upgrade for growth beyond that
  • They diverge on capability: Apollo GraphQL covers Apollo Connectors, Auth0 covers Universal login.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Apollo GraphQL and Auth0 actually diverge.

Attributes where Apollo GraphQL and Auth0 differ
AttributeApollo GraphQLAuth0
Pricing modelfreemiumUnknown
Platformsweb, apiWeb, iOS, Android
CategoryAPIsTechnology
FoundedUnknown2013

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apollo GraphQL

  • Apollo Connectors
  • GraphOS Router
  • Schema registry
  • Schema checks
  • Response caching
  • Audit logging

Only in Auth0

  • Universal login
  • Social login
  • Multi-factor authentication
  • Passwordless
  • User management
  • Anomaly detection
  • Extensibility
  • Machine to machine

What people use each for

The jobs each tool is most often brought in to do.

Apollo GraphQL

  • Federating multiple backend services into one GraphQL APInot Auth0
  • Wrapping legacy REST APIs for frontend consumptionnot Auth0
  • Enterprise API governance with schema checks and audit logsnot Auth0
  • Reducing frontend over-fetching and under-fetching of datanot Auth0

Auth0

  • B2C authenticationnot Apollo GraphQL
  • B2B authenticationnot Apollo GraphQL
  • B2E authenticationnot Apollo GraphQL
  • API securitynot Apollo GraphQL
  • Mobile app securitynot Apollo GraphQL

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apollo GraphQL

  • Pricing beyond the Developer tier requires contacting sales, making cost comparison harder for mid-size teams.
  • Adopting GraphOS effectively requires buy-in to the GraphQL paradigm, which is a larger architectural shift than adding a REST gateway.
  • The free plan's 1-day data retention and 60 req/min self-hosted router limit make it unsuitable for production use.
  • Volume-based per-request pricing can become expensive at very high request volumes compared to flat-rate API gateways.

Auth0

  • Free tier limited to 25,000 monthly active users, requiring upgrade for growth beyond that
  • Advanced features like MFA and RBAC only available on paid Essentials tier and above
  • Ownership by Okta introduces risk that independent product roadmap may change

Pricing, plan by plan

Apollo GraphQL

Free
  • FreeFree
    • Up to 3 developers
    • 1-day data retention
    • Community support
  • Developer$5/month
    • $5 per million requests with volume discounts
    • $50 usage credit for new signups
    • Up to 10 developers
  • Standard$undefined/month
    • Up to 30 developers
    • 90-day data retention
    • Standard support with SLA
  • Enterprise$undefined/month
    • Unlimited developers
    • 18-month data retention
    • 24x7x365 support with SLA

Auth0

Free
  • FreeFree
    • Up to 25,000 monthly active users
    • Basic authentication
    • Email/password login
  • Essentials (B2C)$35/month
    • Unlimited MAUs beyond free tier
    • Multi-Factor Authentication
    • Role-Based Access Control
  • Professional (B2C)$240/month
    • All Essentials features
    • Advanced security
    • Custom branding

Which should you pick?

Choose Apollo GraphQL if

  • You need apollo connectors.
  • You want to start without paying.
  • You work on web, api.
  • You also want graphos router.
Apollo GraphQL review

Choose Auth0 if

  • You need universal login.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want social login.
Auth0 review

Questions people ask

Is Apollo GraphQL or Auth0 better?
Neither clearly leads. Apollo GraphQL starts at Free and Auth0 at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apollo GraphQL or Auth0?
Apollo GraphQL starts at Free and Auth0 at Free.
Does Apollo GraphQL or Auth0 run on more platforms?
Apollo GraphQL runs on web, api. Auth0 runs on Web, iOS, Android.
Can I use Apollo GraphQL for free?
Both have a free tier, so you can try either at no cost before committing.
What is Apollo GraphQL best used for?
Apollo GraphQL is most often used for federating multiple backend services into one graphql api, wrapping legacy rest apis for frontend consumption, enterprise api governance with schema checks and audit logs, reducing frontend over-fetching and under-fetching of data. Of those, federating multiple backend services into one graphql api and wrapping legacy rest apis for frontend consumption are not what Auth0 is typically brought in for.
What can Apollo GraphQL do that Auth0 cannot?
Apollo GraphQL covers Apollo Connectors, GraphOS Router, Schema registry, Schema checks. Auth0 covers Universal login, Social login, Multi-factor authentication, Passwordless.

Answered from the vendors’ own pages

Apollo GraphQL: What does Apollo GraphQL cost?

The Free plan supports up to 3 developers at no cost. Developer plan starts at $5 per million requests with a $50 signup credit, while Standard and Enterprise require contacting sales for custom pricing.

Source
Auth0: How much does Auth0 cost?

Auth0 has a Free tier for up to 25,000 monthly active users (MAUs). Paid plans start at $35/month (Essentials B2C) and scale to $240/month (Professional B2C) and higher for Enterprise. Pricing scales with MAU usage.

Source
Apollo GraphQL: Is there a free plan and what are its limits?

Yes, the Free 'Forever Free' plan supports up to 3 developers, 1-day data retention for checks and insights, and a self-hosted router capped at 60 requests per minute.

Source
Auth0: Does Auth0 include Multi-Factor Authentication?

No. MFA, RBAC (Role-Based Access Control), and premium support are not included in the free tier and require upgrading to paid Essentials plans or higher.

Source
Apollo GraphQL: How is usage metered on paid plans?

Standard requests are billed per million operations with tiered volume discounts, starting at $5.00/million for the first 250M and dropping to $3.00/million beyond 5B, with similar tiered pricing for subscription update events.

Source
Auth0: Is Auth0 independent or part of a larger company?

Auth0 was acquired by Okta in May 2021 for $6.5 billion. It now operates as a subsidiary business unit within Okta, but maintains its own brand and operations.

Source
Auth0: Who should use Auth0 vs Okta?

Auth0 is developer-focused and serves customer identity use cases (B2C). Okta serves workforce identity (B2B) and has broader enterprise features. Auth0 now serves both markets post-acquisition but maintains its developer-friendly positioning.

Source
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