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Business Intelligence · head to head

Anaplan vs Talkwalker

Anaplan logo

Anaplan

Business Intelligence

Connected planning platform with an in-memory calculation engine for large multidimensional models

From
On request
Rated
-
Full reviewWebsite
Talkwalker logo

Talkwalker

Social Media

Consumer intelligence to accelerate your brand

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Anaplan workspace is licensed by memory consumed, so a model that grows as the business adds SKUs, regions or scenarios generates a bill increase without a single new user being added, and teams end up optimising models for licence cost rather than clarity.; Talkwalker no pricing published on website; all tiers require requesting custom quote
  • They diverge on capability: Anaplan covers Hyperblock calculation engine, Talkwalker covers Social listening.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Anaplan and Talkwalker actually diverge.

Attributes where Anaplan and Talkwalker differ
AttributeAnaplanTalkwalker
Pricing modelquotesubscription
PlatformsWeb, iOSWeb
CategoryBusiness IntelligenceSocial Media
FoundedUnknown2009

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Anaplan

  • Hyperblock calculation engine
  • Connected planning
  • Scenario and versioning
  • Model builder
  • Anaplan PlanIQ
  • Workflow and approvals
  • Application lifecycle management
  • Data integration

Only in Talkwalker

  • Social listening
  • Image recognition
  • Sentiment analysis
  • Influencer identification
  • Crisis detection
  • Hootsuite
  • Salesforce
  • Tableau

What people use each for

The jobs each tool is most often brought in to do.

Anaplan

  • Sales territory and quota planning across thousands of reps where a change to segmentation must reflow quota immediatelynot Talkwalker
  • Demand and supply planning at SKU and location level for a manufacturer with tens of thousands of itemsnot Talkwalker
  • Workforce planning that ties headcount, cost and capacity to a revenue plan across dozens of business unitsnot Talkwalker
  • Replacing a spreadsheet estate where the master planning model has become too large and too fragile for Excel to open reliablynot Talkwalker

Talkwalker

  • Brand monitoringnot Anaplan
  • Competitive intelligencenot Anaplan
  • Crisis managementnot Anaplan
  • Campaign measurementnot Anaplan
  • Market researchnot Anaplan

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Anaplan

  • Workspace is licensed by memory consumed, so a model that grows as the business adds SKUs, regions or scenarios generates a bill increase without a single new user being added, and teams end up optimising models for licence cost rather than clarity.
  • Model building requires certified Anaplan modellers using a proprietary formula language, and the labour market for that skill is small, so most customers stay dependent on a systems integrator long after go-live.
  • Thoma Bravo took the company private in 2022 in a $10.7bn deal, and customers have since reported firmer renewal terms; a private-equity owner optimising for cash flow is a real factor in a multi-year planning contract.
  • Native reporting and visualisation are weak for anything beyond planning grids, so most customers push data out to Power BI or Tableau for executive reporting, adding another tool and another latency point.
  • Implementations are long. A connected planning programme across finance and supply chain routinely runs six to eighteen months before the first production plan, which is difficult to justify when the business wants a forecast this quarter.

Talkwalker

  • No pricing published on website; all tiers require requesting custom quote

Pricing, plan by plan

Anaplan

On request
  • Anaplan$undefined/year
    • Licensed by user tier and by workspace capacity
    • Workspace charged on memory consumed by models, independent of user count
    • Multi-year enterprise agreements are the norm

Talkwalker

On request
  • ListenFree
    • Social listening
    • Sentiment analysis
    • Alerts
  • AnalyzeFree
    • Advanced analytics
    • AI insights
    • Benchmarking
  • EnterpriseFree
    • Full platform
    • API access
    • Custom integrations

Which should you pick?

Choose Anaplan if

  • You need hyperblock calculation engine.
  • You work on Web, iOS.
  • You also want connected planning.
Anaplan review

Choose Talkwalker if

  • You need social listening.
  • You also want image recognition.
Talkwalker review

Questions people ask

Is Anaplan or Talkwalker better?
Neither clearly leads. Anaplan starts at On request and Talkwalker at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Anaplan or Talkwalker?
Anaplan starts at On request and Talkwalker at On request.
Does Anaplan or Talkwalker run on more platforms?
Anaplan runs on Web, iOS. Talkwalker runs on Web.
What is Anaplan best used for?
Anaplan is most often used for sales territory and quota planning across thousands of reps where a change to segmentation must reflow quota immediately, demand and supply planning at sku and location level for a manufacturer with tens of thousands of items, workforce planning that ties headcount, cost and capacity to a revenue plan across dozens of business units, replacing a spreadsheet estate where the master planning model has become too large and too fragile for excel to open reliably. Of those, sales territory and quota planning across thousands of reps where a change to segmentation must reflow quota immediately and demand and supply planning at sku and location level for a manufacturer with tens of thousands of items are not what Talkwalker is typically brought in for.
What can Anaplan do that Talkwalker cannot?
Anaplan covers Hyperblock calculation engine, Connected planning, Scenario and versioning, Model builder. Talkwalker covers Social listening, Image recognition, Sentiment analysis, Influencer identification.

Answered from the vendors’ own pages

Anaplan: Why is Anaplan expensive even when user counts are low?

Because workspace is licensed on the memory your models consume as well as on users. Large models cost money regardless of how many people log in.

Talkwalker: How much does Talkwalker cost?

Talkwalker does not publish pricing on its website. The platform offers three plans (Core, Analyze, Business) but requires contacting sales for a custom quote.

Source
Anaplan: Do we need a systems integrator?

Almost always for the first implementation. The proprietary modelling language and the scale of typical models make an experienced partner or an internal certified team effectively mandatory.

Talkwalker: Does Talkwalker offer a free trial?

Talkwalker offers a free demo consultation, but pricing and trial terms require contact with the sales team.

Source
Anaplan: Who owns Anaplan?

Thoma Bravo, which took it private in 2022 for $10.7bn.

Talkwalker: What is included in Talkwalker's Core plan?

The Core plan includes social listening, media monitoring, custom dashboards, AI summaries, AI Agent, and LLM Insights with unlimited users, but specific pricing is not disclosed.

Source
Anaplan: Can it replace our BI tool?

No. It is a planning and calculation platform; most customers still export to Power BI or Tableau for reporting and dashboards.

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