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AI · head to head

AI21 Labs vs ON24

AI21 Labs logo

AI21 Labs

AI

Enterprise language AI solutions

From
Free
Rated
-
ON24 logo

ON24

Webinars

The digital engagement platform

From
$2000/month
Rated
-

The short version

  • Only AI21 Labs has a free tier, so it costs nothing to try first.
  • Each has a real cost: AI21 Labs the free allowance is $10 of credit lasting 7 days rather than an ongoing free tier; ON24 the Internet Archive's capture of ON24's homepage on 1 January 2021 named five distinct platform tiers, Webcast Elite, Engagement Hub, Target, Intelligence, and Connect, but pointed visitors to a 'Find your pricing fit' quiz rather than publishing figures.
  • They diverge on capability: AI21 Labs covers Jamba models, ON24 covers Live webinars.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which AI21 Labs and ON24 actually diverge.

Attributes where AI21 Labs and ON24 differ
AttributeAI21 LabsON24
Starting priceFree$2000/month
Pricing modelusage-basedsubscription
Free tierYesNo
PlatformsApi, CloudWeb, Ios, Android
CategoryAIWebinars
Founded20171998

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AI21 Labs

  • Jamba models
  • Long context
  • RAG engine
  • Writing tools
  • REST API
  • Amazon Bedrock
  • Cloud platforms
  • Api support

Only in ON24

  • Live webinars
  • Virtual events
  • Engagement hub
  • AI-powered analytics
  • Content hubs
  • Salesforce
  • Marketo
  • Eloqua

What people use each for

The jobs each tool is most often brought in to do.

AI21 Labs

  • Running long-context tasks on the Jamba model familynot ON24
  • Building and optimising production AI agents with Maestronot ON24
  • Routing between models to control cost and accuracynot ON24
  • Long-horizon agentic tasks needing stateful workspacesnot ON24

ON24

  • Event planningnot AI21 Labs
  • Ticket salesnot AI21 Labs
  • Attendee managementnot AI21 Labs
  • Virtual eventsnot AI21 Labs
  • Event marketingnot AI21 Labs

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AI21 Labs

  • The free allowance is $10 of credit lasting 7 days rather than an ongoing free tier
  • Jamba Large is $2 per million input tokens and $8 per million output, so output-heavy work costs four times as much as input
  • Volume discounts, private cloud hosting and higher rate limits require a custom plan
  • Standard rate limits are not published

ON24

  • The Internet Archive's capture of ON24's homepage on 1 January 2021 named five distinct platform tiers, Webcast Elite, Engagement Hub, Target, Intelligence, and Connect, but pointed visitors to a 'Find your pricing fit' quiz rather than publishing figures.

Pricing, plan by plan

AI21 Labs

Free
  • Free TrialFree
    • 10 USD credits
    • 7-day trial period
    • No credit card required
  • Pay As You Go$undefined/mo
    • Usage-based pricing model
    • Access to all Foundation model APIs and SDK
    • Unlimited seats
  • Custom Plan$undefined/mo
    • Volume discounts on token pricing
    • Premium API rate limits
    • Private cloud hosting option

ON24

$2000/month
  • Core$2000/month
    • Webinars
    • Engagement tools
    • Basic analytics
  • Professional$4000/month
    • Virtual events
    • Advanced analytics
    • Integrations
  • Enterprise$8000/month
    • Full platform
    • AI insights
    • Dedicated success manager

Which should you pick?

Choose AI21 Labs if

  • You need jamba models.
  • You want to start without paying.
  • You work on Api, Cloud.
  • You also want long context.

Choose ON24 if

  • You need live webinars.
  • You work on Web, Ios, Android.
  • You also want virtual events.

Questions people ask

Is AI21 Labs or ON24 better?
Neither clearly leads. AI21 Labs starts at Free and ON24 at $2000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AI21 Labs or ON24?
AI21 Labs has a free tier; the other does not. Paid plans start at Free for AI21 Labs and $2000/month for ON24.
Does AI21 Labs or ON24 run on more platforms?
AI21 Labs runs on Api, Cloud. ON24 runs on Web, Ios, Android.
Can I use AI21 Labs for free?
Yes. AI21 Labs has a free tier, so you can try it without paying. ON24 starts at $2000/month.
What is AI21 Labs best used for?
AI21 Labs is most often used for running long-context tasks on the jamba model family, building and optimising production ai agents with maestro, routing between models to control cost and accuracy, long-horizon agentic tasks needing stateful workspaces. Of those, running long-context tasks on the jamba model family and building and optimising production ai agents with maestro are not what ON24 is typically brought in for.
What can AI21 Labs do that ON24 cannot?
AI21 Labs covers Jamba models, Long context, RAG engine, Writing tools. ON24 covers Live webinars, Virtual events, Engagement hub, AI-powered analytics.

Answered from the vendors’ own pages

AI21 Labs: How much do AI21's Jamba Mini and Jamba Large models cost?

Jamba Mini costs $0.2 per 1M input tokens and $0.4 per 1M output tokens. Jamba Large is priced at $2 per 1M input tokens and $8 per 1M output tokens. Both models use usage-based billing with no monthly minimums.

Source
AI21 Labs: Does AI21 offer a free trial?

Yes, AI21 provides a free trial with 10 USD in credits for 7 days, no credit card required. The trial grants access to all Foundation models via API and SDK.

Source
AI21 Labs: How do AI21's custom plans and volume discounts work?

Custom plans with volume discounts are available for enterprises but require contacting sales. These plans can include premium API rate limits, private cloud hosting, priority support, dedicated account managers, and expert consultancy.

Source
AI21 Labs: What does AI21 mean by 30% token efficiency savings?

AI21 claims their tokenization delivers approximately 30% more text per token compared to other providers, which can reduce effective costs by roughly 30%. This applies primarily to English-language text averaging 1 word or 6 characters per token.

Source
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