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Software · head to head

Ahrefs vs Midjourney

Ahrefs logo

Ahrefs

Software

Everything you need to rank higher & get more traffic

From
$29/month
Rated
-
Full reviewWebsite
Midjourney logo

Midjourney

Software

AI image generation with artistic excellence

From
$10/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Ahrefs the entry Lite plan is $129 a month and caps projects at 5 and tracked keywords at 750; Midjourney subscription tiers as captured 29 December 2023 ranged from $10/month (3.3 Fast GPU hours) to $120/month (60 Fast GPU hours), with extra GPU time at $4/hour, and companies earning over $1,000,000/year in gross revenue were required to use the Pro plan
  • They diverge on capability: Ahrefs covers Site Explorer, Midjourney covers Text-to-image.

Where they differ

Only the attributes on which Ahrefs and Midjourney actually diverge.

Attributes where Ahrefs and Midjourney differ
AttributeAhrefsMidjourney
Starting price$29/month$10/month
Pricing modelUnknownsubscription
PlatformsWebDiscord, Web
Founded20102021

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ahrefs

  • Site Explorer
  • Keywords Explorer
  • Site Audit
  • Rank Tracker
  • Content Explorer
  • Competitive analysis
  • Backlink checker
  • Keyword research

Only in Midjourney

  • Text-to-image
  • Style transfer
  • Image upscaling
  • Variation generation
  • Discord
  • Web interface
  • Discord support

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Ahrefs

  • SEO researchnot Midjourney
  • Competitor analysisnot Midjourney
  • Content planningnot Midjourney
  • Backlink analysisnot Midjourney
  • Rank trackingnot Midjourney

Midjourney

  • ai tools managementnot Ahrefs
  • Workflow automationnot Ahrefs
  • Reportingnot Ahrefs

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ahrefs

  • The entry Lite plan is $129 a month and caps projects at 5 and tracked keywords at 750
  • Crawl credits are metered by tier, from 100,000 on Lite to 1,500,000 on Advanced
  • Enterprise at $1,499 a month requires an annual commitment
  • Brand Radar AI, custom prompts and Content Kit are separate add-ons starting at $199, $50 and $99 a month
  • The $29 Starter plan covers search and competitive research basics rather than the full toolset

Midjourney

  • Subscription tiers as captured 29 December 2023 ranged from $10/month (3.3 Fast GPU hours) to $120/month (60 Fast GPU hours), with extra GPU time at $4/hour, and companies earning over $1,000,000/year in gross revenue were required to use the Pro plan

Pricing, plan by plan

Ahrefs

$29/month
  • Starter$29/month
    • Core keyword research
    • Backlink analysis
    • Competitor research
  • Lite$129/month
  • Standard$249/month
  • Advanced$449/month

Midjourney

$10/month
  • Basic$10/month
    • 200 generations/month
    • General commercial terms
  • Standard$30/month
    • 15 GPU hours
    • Unlimited relaxed
  • Pro$60/month
    • 30 GPU hours
    • Stealth mode

Which should you pick?

Choose Ahrefs if

  • You need site explorer.
  • You also want keywords explorer.
Ahrefs review

Choose Midjourney if

  • You need text-to-image.
  • You work on Discord, Web.
  • You also want style transfer.
Midjourney review

Questions people ask

Is Ahrefs or Midjourney better?
Neither clearly leads. Ahrefs starts at $29/month and Midjourney at $10/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ahrefs or Midjourney?
Ahrefs starts at $29/month and Midjourney at $10/month.
Does Ahrefs or Midjourney run on more platforms?
Ahrefs runs on Web. Midjourney runs on Discord, Web.
What is Ahrefs best used for?
Ahrefs is most often used for seo research, competitor analysis, content planning, backlink analysis. Of those, seo research and competitor analysis are not what Midjourney is typically brought in for.
What can Ahrefs do that Midjourney cannot?
Ahrefs covers Site Explorer, Keywords Explorer, Site Audit, Rank Tracker. Midjourney covers Text-to-image, Style transfer, Image upscaling, Variation generation. Both handle Web support.

Answered from the vendors’ own pages

Ahrefs: What are Ahrefs' main features?

Ahrefs' three main features are Site Explorer (for organic performance), Keywords Explorer (for keyword research), and Content Explorer (for content discovery). The platform includes backlink analysis, competitor research, technical SEO audits, rank tracking, and content workflows.

Source
Ahrefs: What is the size of Ahrefs' backlink database?

Ahrefs maintains a database of 28 trillion internal backlinks and 35 trillion external backlinks that are updated frequently, providing the depth and freshness of link data that differentiates it from competitors.

Source
Ahrefs: What is Ahrefs' pricing?

Ahrefs pricing starts at $29/month for Starter plan, $129/month for Lite, $249/month for Standard, $449/month for Advanced, and $1,499/month for Enterprise, with annual discounts available.

Source
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