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Software · head to head

AB Tasty vs Trello

AB Tasty logo

AB Tasty

Software

Conversion optimization platform

From
€500/month
Rated
-
Trello logo

Trello

Software

Organize anything, together

From
Free
Rated
-

The short version

  • Only Trello has a free tier, so it costs nothing to try first.
  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; Trello free tier limited to 10 boards and 10 collaborators per workspace
  • They diverge on capability: AB Tasty covers A/B testing, Trello covers Kanban boards.

Where they differ

Only the attributes on which AB Tasty and Trello actually diverge.

Attributes where AB Tasty and Trello differ
AttributeAB TastyTrello
Starting price€500/monthFree
Pricing modelquoteUnknown
Free tierNoYes
PlatformsWebWeb, Ios, Android, Windows, Macos

Identical on both: user rating (Not yet rated), category (Unknown), founded (2011).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • SSL encryption
  • Cloud deployment
  • Web support

Only in Trello

  • Kanban boards
  • Cards & lists
  • Drag-and-drop interface
  • Activity feed
  • Due dates & reminders
  • File attachments
  • Comments & mentions
  • Power-Ups ecosystem

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot Trello
  • Feature flagging and progressive rolloutsnot Trello
  • Personalising content for identified and anonymous visitorsnot Trello
  • Search, recommendations and merchandising for ecommercenot Trello
  • Conversion optimisation experiments across channelsnot Trello

Trello

  • Project trackingnot AB Tasty
  • Content calendarsnot AB Tasty
  • Sales pipelinesnot AB Tasty
  • Onboarding processesnot AB Tasty
  • Personal task managementnot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

Trello

  • Free tier limited to 10 boards and 10 collaborators per workspace
  • Free tier automation capped at 250 monthly Butler runs
  • No offline access; web-based platform requires internet connection
  • Advanced views (timeline, table, dashboard) not available on Standard plan
  • SSO only available on Enterprise plan

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

Trello

Free
  • FreeFree
    • Up to 10 boards/workspace
    • Up to 10 collaborators
    • 250 monthly Butler automation runs
  • Standard$5/user/month
    • Unlimited boards
    • Unlimited Power-Ups
    • 1,000 monthly Butler runs
  • Premium$10/user/month
    • All Standard features
    • Timeline, table, dashboard, calendar views
    • Unlimited automation
  • Enterprise$17.5/user/month
    • All Premium features
    • Unlimited workspaces
    • SSO and user provisioning

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.

Choose Trello if

  • You need kanban boards.
  • You want to start without paying.
  • You work on Web, Ios, Android, Windows, Macos.
  • You also want cards & lists.

Questions people ask

Is AB Tasty or Trello better?
Neither clearly leads. AB Tasty starts at €500/month and Trello at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or Trello?
Trello has a free tier; the other does not. Paid plans start at €500/month for AB Tasty and Free for Trello.
Does AB Tasty or Trello run on more platforms?
AB Tasty runs on Web. Trello runs on Web, Ios, Android, Windows, Macos.
Can I use Trello for free?
Yes. Trello has a free tier, so you can try it without paying. AB Tasty starts at €500/month.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what Trello is typically brought in for.
What can AB Tasty do that Trello cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. Trello covers Kanban boards, Cards & lists, Drag-and-drop interface, Activity feed. Both handle Salesforce.

Answered from the vendors’ own pages

Trello: What are the free tier limitations for Trello?

Trello Free supports up to 10 boards per workspace, unlimited cards, 250 monthly Butler automation runs, and up to 10 Power-Up attachments. Limited to 10 collaborators per workspace.

Source
Trello: What features are included in the Standard plan?

Standard ($5-6/user/month) adds unlimited boards, custom fields, advanced checklists, 1,000 monthly automation runs, list colors, and calendar view access.

Source
Trello: Does Trello offer SSO and on which plan?

SSO through Atlassian Guard is included only on the Enterprise plan ($17.50/user/month or $210/year per user).

Source
Trello: How many file attachment options are available?

Free tier includes 2 Power-Ups per board, Standard adds unlimited Power-Ups, and Premium and above offer full Power-Up marketplace access with custom integration options.

Source
Trello: Is there offline access to Trello boards?

Trello is a web-based application requiring internet connection. Mobile apps are available for iOS and Android but do not support true offline editing.

Source

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