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Marketing & Analytics · head to head

AB Tasty vs Kanbanize

AB Tasty logo

AB Tasty

Marketing & Analytics

Conversion optimization platform

From
€500/month
Rated
-
Kanbanize logo

Kanbanize

Project Management

Enterprise Kanban software for agile teams

From
On request
Rated
-

The short version

  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; Kanbanize no per user price or minimum user count is published, despite the page being headed simple pricing
  • They diverge on capability: AB Tasty covers A/B testing, Kanbanize covers Kanban boards.

Where they differ

Only the attributes on which AB Tasty and Kanbanize actually diverge.

Attributes where AB Tasty and Kanbanize differ
AttributeAB TastyKanbanize
Starting price€500/monthOn request
Pricing modelquotesubscription
PlatformsWebWeb, Ios, Android
CategoryMarketing & AnalyticsProject Management
Founded20112012

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • Salesforce
  • SSL encryption
  • Cloud deployment

Only in Kanbanize

  • Kanban boards
  • Portfolio Kanban
  • Workflow automation
  • Analytics
  • Timeline
  • Jira
  • Azure DevOps
  • Slack

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot Kanbanize
  • Feature flagging and progressive rolloutsnot Kanbanize
  • Personalising content for identified and anonymous visitorsnot Kanbanize
  • Search, recommendations and merchandising for ecommercenot Kanbanize
  • Conversion optimisation experiments across channelsnot Kanbanize

Kanbanize

  • Kanban boards and portfolio management for scaled agile teamsnot AB Tasty
  • Linking strategy and OKRs to delivery workflowsnot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

Kanbanize

  • No per user price or minimum user count is published, despite the page being headed simple pricing
  • Automation rules are a paid add on on both plans, capped at 300 on Standard
  • SSO is a paid add on rather than included at either tier
  • File storage is 100 GB on Standard against 1 TB on Enterprise, and API calls are capped on Standard without the limit being stated
  • A dedicated cloud instance, IP whitelisting and 24/7 support are Enterprise only

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

Kanbanize

On request
  • Team$149/month
    • 15 users
    • Unlimited boards
    • Kanban analytics
  • EnterpriseFree
    • Custom pricing
    • SSO
    • Advanced security

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.

Choose Kanbanize if

  • You need kanban boards.
  • You work on Web, Ios, Android.
  • You also want portfolio kanban.

Questions people ask

Is AB Tasty or Kanbanize better?
Neither clearly leads. AB Tasty starts at €500/month and Kanbanize at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or Kanbanize?
AB Tasty starts at €500/month and Kanbanize at On request.
Does AB Tasty or Kanbanize run on more platforms?
AB Tasty runs on Web. Kanbanize runs on Web, Ios, Android.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what Kanbanize is typically brought in for.
What can AB Tasty do that Kanbanize cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. Kanbanize covers Kanban boards, Portfolio Kanban, Workflow automation, Analytics. Both handle Web support.

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