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Software · head to head

AB Tasty vs Doodle

AB Tasty logo

AB Tasty

Software

Conversion optimization platform

From
€500/month
Rated
-
Doodle logo

Doodle

Software

Find the best time for anything

From
Free
Rated
-

The short version

  • Only Doodle has a free tier, so it costs nothing to try first.
  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; Doodle free plan restricted to one active poll and one booking page with 10-slot limit
  • They diverge on capability: AB Tasty covers A/B testing, Doodle covers Group polls.

Where they differ

Only the attributes on which AB Tasty and Doodle actually diverge.

Attributes where AB Tasty and Doodle differ
AttributeAB TastyDoodle
Starting price€500/monthFree
Pricing modelquoteUnknown
Free tierNoYes
PlatformsWebWeb, Mobile (iOS, Android)
Founded20112007

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • Salesforce
  • SSL encryption
  • Cloud deployment

Only in Doodle

  • Group polls
  • 1:1 scheduling
  • Booking pages
  • Calendar sync
  • Time zone support
  • Google Calendar
  • Outlook
  • Zoom

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot Doodle
  • Feature flagging and progressive rolloutsnot Doodle
  • Personalising content for identified and anonymous visitorsnot Doodle
  • Search, recommendations and merchandising for ecommercenot Doodle
  • Conversion optimisation experiments across channelsnot Doodle

Doodle

  • Schedulingnot AB Tasty
  • Appointment bookingnot AB Tasty
  • Time trackingnot AB Tasty
  • Resource managementnot AB Tasty
  • Team coordinationnot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

Doodle

  • Free plan restricted to one active poll and one booking page with 10-slot limit
  • Free users see excessive advertisements on booking pages
  • Limited customization options for poll types and response formats
  • Mobile app experiences bugs and has less polished interface than desktop version

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

Doodle

Free

No published plan breakdown. See the Doodle review.

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.

Choose Doodle if

  • You need group polls.
  • You want to start without paying.
  • You work on Web, Mobile (iOS, Android).
  • You also want 1:1 scheduling.

Questions people ask

Is AB Tasty or Doodle better?
Neither clearly leads. AB Tasty starts at €500/month and Doodle at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or Doodle?
Doodle has a free tier; the other does not. Paid plans start at €500/month for AB Tasty and Free for Doodle.
Does AB Tasty or Doodle run on more platforms?
AB Tasty runs on Web. Doodle runs on Web, Mobile (iOS, Android).
Can I use Doodle for free?
Yes. Doodle has a free tier, so you can try it without paying. AB Tasty starts at €500/month.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what Doodle is typically brought in for.
What can AB Tasty do that Doodle cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. Doodle covers Group polls, 1:1 scheduling, Booking pages, Calendar sync. Both handle Web support.

Answered from the vendors’ own pages

Doodle: Does Doodle offer a free plan?

Yes. Doodle's free plan includes one active group poll, one booking page, and one 1:1 meeting, limited to 10 slots per poll with ads displayed. Premium plans start at $15/month.

Source
Doodle: What are Doodle's pricing plans?

Professional plan costs $15/month (or $132/year). Team plan costs $19.95/user/month (or $8.95/user/month billed annually) with a two-seat minimum.

Source
Doodle: Does Doodle integrate with calendar apps?

Yes. Doodle integrates with Google Calendar and Outlook Calendar to prevent double-bookings. Slack integration allows poll creation and sharing directly in Slack channels.

Source

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