Software · head to head
AB Tasty vs Doodle
The short version
- Only Doodle has a free tier, so it costs nothing to try first.
- Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; Doodle free plan restricted to one active poll and one booking page with 10-slot limit
- They diverge on capability: AB Tasty covers A/B testing, Doodle covers Group polls.
Where they differ
Only the attributes on which AB Tasty and Doodle actually diverge.
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in AB Tasty
- A/B testing
- Multivariate testing
- Personalization
- Visual editor
- Google Analytics
- Salesforce
- SSL encryption
- Cloud deployment
Only in Doodle
- Group polls
- 1:1 scheduling
- Booking pages
- Calendar sync
- Time zone support
- Google Calendar
- Outlook
- Zoom
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
AB Tasty
- A/B and multivariate testing on web and mobilenot Doodle
- Feature flagging and progressive rolloutsnot Doodle
- Personalising content for identified and anonymous visitorsnot Doodle
- Search, recommendations and merchandising for ecommercenot Doodle
- Conversion optimisation experiments across channelsnot Doodle
Doodle
- Schedulingnot AB Tasty
- Appointment bookingnot AB Tasty
- Time trackingnot AB Tasty
- Resource managementnot AB Tasty
- Team coordinationnot AB Tasty
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
AB Tasty
- Pricing is not published and requires a demo or a sales conversation
Doodle
- Free plan restricted to one active poll and one booking page with 10-slot limit
- Free users see excessive advertisements on booking pages
- Limited customization options for poll types and response formats
- Mobile app experiences bugs and has less polished interface than desktop version
Pricing, plan by plan
AB Tasty
€500/month- Standard$500/month
- A/B testing
- Basic personalization
- Analytics
Doodle
FreeNo published plan breakdown. See the Doodle review.
Which should you pick?
Choose Doodle if
- You need group polls.
- You want to start without paying.
- You work on Web, Mobile (iOS, Android).
- You also want 1:1 scheduling.
Questions people ask
- Is AB Tasty or Doodle better?
- Neither clearly leads. AB Tasty starts at €500/month and Doodle at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, AB Tasty or Doodle?
- Doodle has a free tier; the other does not. Paid plans start at €500/month for AB Tasty and Free for Doodle.
- Does AB Tasty or Doodle run on more platforms?
- AB Tasty runs on Web. Doodle runs on Web, Mobile (iOS, Android).
- Can I use Doodle for free?
- Yes. Doodle has a free tier, so you can try it without paying. AB Tasty starts at €500/month.
- What is AB Tasty best used for?
- AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what Doodle is typically brought in for.
- What can AB Tasty do that Doodle cannot?
- AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. Doodle covers Group polls, 1:1 scheduling, Booking pages, Calendar sync. Both handle Web support.
Answered from the vendors’ own pages
Doodle: Does Doodle offer a free plan?
Yes. Doodle's free plan includes one active group poll, one booking page, and one 1:1 meeting, limited to 10 slots per poll with ads displayed. Premium plans start at $15/month.
SourceDoodle: What are Doodle's pricing plans?
Professional plan costs $15/month (or $132/year). Team plan costs $19.95/user/month (or $8.95/user/month billed annually) with a two-seat minimum.
SourceDoodle: Does Doodle integrate with calendar apps?
Yes. Doodle integrates with Google Calendar and Outlook Calendar to prevent double-bookings. Slack integration allows poll creation and sharing directly in Slack channels.
SourceRelated pages
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