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Apple TV+ pricing

Apple TV+ publishes 2 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.

As of 30 August 2026, Apple TV+ pricing is free, then $12.99/month across 2 published tiers. Figures are the vendor's list prices as recorded on this page's last check; the vendor's site is the final word.

Entry price
Free, then $12.99/month
Model
Subscription
Tiers
2
Free tier
Yes

Apple TV+ plans, side by side

Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.

Apple TV+ pricing tiers
PlanPriceFeatures listedStep up from the tier below
Standard$12.99/month4Entry tier
Apple TV Plus with Peacock Bundle$14.99/month3+$2/month, 3 more features

What each tier adds

The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.

Standard

$12.99/month

The entry tier. It covers 7-day free trial, hundreds of exclusive shows and movies, new releases every week, no ads.

Apple TV Plus with Peacock Bundle

$14.99/month

Over Standard, this tier adds:

  • Apple TV Plus (Premium tier)
  • Peacock Premium or Premium Plus
  • Save over 30% vs individual subscriptions

What the product covers

The full Apple TV+ feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.

Other

  • Apple Originals
  • 4K HDR
  • Dolby Atmos
  • Family sharing
  • Downloads

Integrations

  • Apple devices
  • Smart TVs
  • Gaming consoles

Security

  • Family sharing controls
  • Parental restrictions
  • Apple ID security

Platform

  • Ios support
  • Macos support
  • Smart-tv support
  • Gaming-consoles support
  • Web support

People bring Apple TV+ in for streaming exclusive tv shows and movies, sports viewing (friday night baseball, upcoming mls and formula 1 content), ad-free entertainment. If that is not the job you are buying for, the alternatives to Apple TV+ are worth a look before you commit to a tier.

How that compares in Entertainment

Across the 4 entertainment tools in this directory that publish a starting price, the median entry point is $53.5/month. Apple TV+ starts at $12.99/month, which puts it below the middle of its category.

Apple TV+ entry price against other Entertainment tools
ToolEntry priceModelRatedHead to head
Apple TV+ (this page)Free, then $12.99/monthsubscription-
Philo$33/monthPer household per month, single plan-vs Apple TV+
StubHubFreeFree to browse, two sided transaction fees on buyers and sellers-vs Apple TV+
The Roku ChannelFreeFree, ad-supported; individual paid channel add-ons-vs Apple TV+
mpvFreeOpen source, no licence fee-vs Apple TV+
InfuseFree, then $1.99/monthPer user per month-vs Apple TV+
fuboTV$73.99/monthPer household per month, tiered plans-vs Apple TV+

Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the Apple TV+ badges page.

Before you pay for Apple TV+

Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.

What it can tell you is the shape of the ladder: 2 tiers between $12.99/month and $14.99/month, with the jump itemised above. Because there is a free tier, the cheapest way to answer the rest is to use it before paying anything.

Apple TV+ runs on ios, macos, smart-tv, gaming-consoles, web, and is published by Apple Inc of Cupertino, CA. The full record is on the Apple TV+ review, and the rest of the category is under best entertainment tools.

Apple TV+ pricing on the vendor's own site

Apple TV+ pricing questions

How much does Apple TV+ cost?
Apple TV+ publishes 2 tiers, from $12.99/month for Standard up to $14.99/month for Apple TV Plus with Peacock Bundle. The entry tier costs nothing.
Does Apple TV+ have a free plan?
Yes, Apple TV+ is recorded as subscription, so it can be used without paying.
What is the difference between Standard and Apple TV Plus with Peacock Bundle on Apple TV+?
Apple TV Plus with Peacock Bundle costs $14.99/month against $12.99/month, and adds apple tv plus (premium tier), peacock premium or premium plus, save over 30% vs individual subscriptions.
Is the Apple TV Plus with Peacock Bundle plan on Apple TV+ worth it?
That depends entirely on whether you need what it adds, which on the published record is apple tv plus (premium tier), peacock premium or premium plus, save over 30% vs individual subscriptions. It costs $14.99/month against $12.99/month for Standard. Softwr has not used either tier, so this page can tell you what changes, not whether it is worth the difference to you.
Is Apple TV+ expensive for a entertainment tool?
It starts below the middle of its category. Across the 4 entertainment tools in this directory that publish a starting price, the median entry point is $53.5/month; Apple TV+ starts at $12.99/month.
Which entertainment tools can I use without paying?
5 of the 8 entertainment tools listed alongside Apple TV+ have a free tier: StubHub, The Roku Channel, mpv, Infuse, IINA.
What am I actually paying for with Apple TV+?
The record lists 16 features across 4 areas: other, integrations, security, platform. In practice it is brought in for streaming exclusive tv shows and movies, sports viewing (friday night baseball, upcoming mls and formula 1 content), ad-free entertainment.
Does Apple TV+ charge per user?
The record carries a price and a billing period for each of its 2 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
Are these Apple TV+ prices current?
They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
What should I compare Apple TV+ against before paying?
The closest entertainment tools in this directory are Philo, StubHub, The Roku Channel, mpv. Each has a side-by-side comparison with Apple TV+ covering price, platforms and features.

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