Fashion · head to head
Bold Metrics vs True Fit
The short version
- Each has a real cost: Bold Metrics sold to apparel brands as an embedded API rather than as a tool a shopper or small seller can use; True Fit no published pricing information
- They diverge on capability: Bold Metrics covers AI body prediction, True Fit covers AI size recommendations.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Bold Metrics and True Fit actually diverge.
| Attribute | Bold Metrics | True Fit |
|---|---|---|
| Founded | 2014 | 2005 |
Identical on both: starting price (On request), pricing model (usage-based), free tier (No), platforms (Web, Api), user rating (Not yet rated), category (Fashion).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Bold Metrics
- AI body prediction
- Size recommendations
- Body measurements
- Returns analytics
- Product development data
- Manufacturing specifications
- Salesforce Commerce
- PLM systems
Only in True Fit
- AI size recommendations
- Fit confidence scoring
- Cross-brand fit mapping
- Body profile learning
- Returns reduction
- Conversion optimization
- Salesforce Commerce Cloud
- SAP Commerce
Both cover
- Consumer insights
- Fit analytics
- Shopify
- Magento
- Custom platforms
- GDPR compliant
- Data encryption
- Privacy controls
- Cloud deployment
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Bold Metrics
- Size recommendations on an apparel product pagenot True Fit
- Reducing returns caused by fitnot True Fit
- Body measurement estimation without a scannot True Fit
- Made-to-measure sizing through Virtual Tailornot True Fit
- Fit analytics across a cataloguenot True Fit
True Fit
- Fashion e-commerce fit predictionnot Bold Metrics
- Retail size recommendationsnot Bold Metrics
- Apparel fit datanot Bold Metrics
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Bold Metrics
- Sold to apparel brands as an embedded API rather than as a tool a shopper or small seller can use
- Pricing is not published
- Split across several named products, including Smart Size Chart, Virtual Sizer and Virtual Tailor, so scope depends on which are licensed
True Fit
- No published pricing information
- Demo-required model prevents price comparison
- No free tier or trial mentioned
Pricing, plan by plan
Bold Metrics
On request- Smart Size$undefined/month
- Size recommendations
- Basic analytics
- E-commerce integration
- Smart Body$undefined/month
- Full body measurements
- Product development data
- Advanced analytics
- Enterprise$undefined/month
- Everything included
- Custom AI models
- Manufacturing data
True Fit
On request- Growth$undefined/month
- Size recommendations
- Fit confidence score
- Basic analytics
- Scale$undefined/month
- Everything in Growth
- Advanced personalization
- Fit analytics dashboard
- Enterprise$undefined/month
- Everything in Scale
- Custom AI models
- API access
Which should you pick?
Choose Bold Metrics if
- You need ai body prediction.
- You work on Web, Api.
- You also want size recommendations.
Choose True Fit if
- You need ai size recommendations.
- You work on Web, Api.
- You also want fit confidence scoring.
Questions people ask
- Is Bold Metrics or True Fit better?
- Neither clearly leads. Bold Metrics starts at On request and True Fit at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Bold Metrics or True Fit?
- Bold Metrics starts at On request and True Fit at On request.
- Does Bold Metrics or True Fit run on more platforms?
- Both run on Web, Api, so platform support will not decide this one for you.
- What is Bold Metrics best used for?
- Bold Metrics is most often used for size recommendations on an apparel product page, reducing returns caused by fit, body measurement estimation without a scan, made-to-measure sizing through virtual tailor. Of those, size recommendations on an apparel product page and reducing returns caused by fit are not what True Fit is typically brought in for.
- What can Bold Metrics do that True Fit cannot?
- Bold Metrics covers AI body prediction, Size recommendations, Body measurements, Returns analytics. True Fit covers AI size recommendations, Fit confidence scoring, Cross-brand fit mapping, Body profile learning. Both handle Consumer insights, Fit analytics, Shopify, Magento.
Answered from the vendors’ own pages
Bold Metrics: Why is Bold Metrics pricing not published online?
The website does not list pricing tiers or costs. Customers are directed to request a demo or connect with an expert to discuss pricing tailored to their needs.
SourceTrue Fit: Does True Fit publish pricing on its website?
No. True Fit does not disclose pricing models, subscription costs, or plan tiers on its public website. Interested parties are directed to 'Get a Demo' to learn about pricing.
SourceBold Metrics: How do I get in touch about pricing and trials?
Bold Metrics offers 'Request a Demo' and 'Connect with an Expert' calls-to-action on their website. Potential customers must reach out through these channels to learn about pricing and trial options.
SourceTrue Fit: Is there a free trial or freemium tier for True Fit?
No information about free trials or freemium options is provided on the True Fit website. All pricing is handled through direct consultation.
SourceBold Metrics: Is there a minimum contract term?
No information about contract terms, minimum commitment, or pricing is disclosed on the website. These details would be discussed during a consultation with the sales team.
SourceRelated pages
More on Bold Metrics
Other head to heads
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- Bold Metrics vs Centric PLM
- Bold Metrics vs Backbone PLM
- Bold Metrics vs Browzwear
- Bold Metrics vs 3DLOOK
- Bold Metrics vs Heuritech
- Bold Metrics vs Techpacker
- Bold Metrics vs Fit Analytics
- Bold Metrics vs Sizebay
- Bold Metrics vs Stylitics
- Bold Metrics vs Happy Returns
- Bold Metrics vs Infor CloudSuite Fashion
- Bold Metrics vs Loop Returns
- Bold Metrics vs Tukatech Designer
- Bold Metrics vs AVA CAD/CAM
- Bold Metrics vs BlueCherry
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- Bold Metrics vs ReturnLogic
- Bold Metrics vs Bamboo Rose
- Bold Metrics vs JOOR
- Bold Metrics vs Marvelous Designer
- Bold Metrics vs NedGraphics
- Bold Metrics vs NGC Software
- True Fit vs Gerber AccuMark
- True Fit vs Centric PLM
- True Fit vs Backbone PLM
- True Fit vs Browzwear
- True Fit vs 3DLOOK
- True Fit vs Heuritech
- True Fit vs Techpacker
- True Fit vs Fit Analytics
- True Fit vs Sizebay
- True Fit vs Stylitics
- True Fit vs Happy Returns
- True Fit vs Infor CloudSuite Fashion
- True Fit vs Loop Returns
- True Fit vs Tukatech Designer
- True Fit vs AVA CAD/CAM
- True Fit vs BlueCherry
- True Fit vs Optoro
- True Fit vs ReturnLogic
- True Fit vs Bamboo Rose
- True Fit vs JOOR
- True Fit vs Marvelous Designer
- True Fit vs NedGraphics
- True Fit vs NGC Software


