E-commerce · head to head
Saleor vs Hotjar

Saleor
E-commerce
Open-source, headless e-commerce platform with a GraphQL API
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Saleor saleor requires development resources to build a storefront, since it ships as an API-only backend without a front-end store out of the box.; Hotjar website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings
- They diverge on capability: Saleor covers GraphQL API, Hotjar covers Heatmaps.
Where they differ
Only the attributes on which Saleor and Hotjar actually diverge.
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (E-commerce).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Saleor
- GraphQL API
- Admin dashboard
- Webhooks and apps
- Omnichannel order processing
- Configurator CLI
- OpenTelemetry tracing
- OpenID Connect support
Only in Hotjar
- Heatmaps
- Session recordings
- Feedback widgets
- Surveys
- User interviews
- Conversion funnels
- Form analytics
- Rage click detection
What people use each for
The jobs each tool is most often brought in to do.
Saleor
- Custom headless storefrontsnot Hotjar
- Composable commerce architecturesnot Hotjar
- Omnichannel retail and B2B commercenot Hotjar
- Developer-built e-commerce requiring deep API accessnot Hotjar
Hotjar
- User behavior analysisnot Saleor
- Conversion optimizationnot Saleor
- UX researchnot Saleor
- Customer feedbacknot Saleor
- Usability testingnot Saleor
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Saleor
- Saleor requires development resources to build a storefront, since it ships as an API-only backend without a front-end store out of the box.
- Self-hosting requires managing infrastructure, scaling, and updates, which adds operational overhead compared to fully managed platforms.
- Saleor Cloud's paid tiers start at $1,599/month, making the managed offering costly for small merchants compared to typical SaaS store builders.
- The GraphQL-first, code-driven approach has a steeper learning curve for non-technical users than drag-and-drop e-commerce builders.
Hotjar
- Website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings
- Session recording limits - free and lower-tier plans have monthly session recording caps that must be sampled above the limit
- Inaccurate heatmaps on dynamic pages - heatmaps fail to display correctly on pages with modals, sticky navigation bars, and pop-up overlays
- No mobile app - only web-based access available
- Not real-time analytics - includes slight data processing delay
Pricing, plan by plan
Saleor
Free- Sandboxes (Cloud)Free
- Free forever tier for prototyping and development
- Select (Cloud)$1599/month
- Up to $200,000 GMV monthly
- 0.8% fee on orders exceeding GMV limit
- Dedicated Slack channel
- Volume (Cloud)$3999/month
- Up to $1,000,000 GMV monthly
- 0.4% fee on orders exceeding GMV limit
- Dedicated Slack channel
- Enterprise (Cloud)$undefined/mo
- Custom GMV limits
- Fees negotiable as low as 0.2%
- Project delivery lead
Hotjar
FreeNo published plan breakdown. See the Hotjar review.
Which should you pick?
Choose Saleor if
- You need graphql api.
- You want to start without paying.
- You work on web, api.
- You also want admin dashboard.
Choose Hotjar if
- You need heatmaps.
- You want to start without paying.
- You also want session recordings.
Questions people ask
- Is Saleor or Hotjar better?
- Neither clearly leads. Saleor starts at Free and Hotjar at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Saleor or Hotjar?
- Saleor starts at Free and Hotjar at Free.
- Does Saleor or Hotjar run on more platforms?
- Saleor runs on web, api. Hotjar runs on Web.
- Can I use Saleor for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Saleor best used for?
- Saleor is most often used for custom headless storefronts, composable commerce architectures, omnichannel retail and b2b commerce, developer-built e-commerce requiring deep api access. Of those, custom headless storefronts and composable commerce architectures are not what Hotjar is typically brought in for.
- What can Saleor do that Hotjar cannot?
- Saleor covers GraphQL API, Admin dashboard, Webhooks and apps, Omnichannel order processing. Hotjar covers Heatmaps, Session recordings, Feedback widgets, Surveys.
Answered from the vendors’ own pages
Saleor: Is Saleor free to use?
Yes. Saleor is open source under the BSD-3-Clause license and can be self-hosted for free. Saleor Cloud also offers a free Sandboxes tier for prototyping and development.
SourceHotjar: Does Hotjar have a free tier?
Yes. Hotjar's free plan (now under Contentsquare) includes 200,000 monthly sessions, 10,000 session replays, and unlimited heatmaps, with no time limit on the free tier.
SourceSaleor: How much does Saleor Cloud cost?
Saleor Cloud paid plans start at $1,599/month for the Select plan (up to $200,000 monthly GMV), with Volume at $3,999/month and custom Enterprise pricing for larger merchants.
SourceHotjar: Can I export my data from Hotjar?
Yes. Hotjar allows exporting heatmaps as JPG images, survey responses as CSV files, and session recording metadata. Advanced export options are available through the Hotjar API.
SourceSaleor: Does Saleor provide a storefront out of the box?
No. Saleor is an API-only, headless commerce backend built on GraphQL; storefronts must be built separately using the API and are not bundled with the platform.
SourceHotjar: Does Hotjar provide real-time analytics?
No. Hotjar has a slight delay in data processing and does not offer true real-time analytics compared to some competitors.
SourceHotjar: What integrations does Hotjar support?
Hotjar integrates with Google Analytics, Google Tag Manager, Slack, HubSpot, Jira, Linear, Microsoft Teams, Zapier, and hundreds of other tools through its API and partner integrations.
SourceRelated pages
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