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APIs · head to head

Pusher vs Swan

Pusher logo

Pusher

APIs

Realtime messaging API for building live features into apps

From
Free
Rated
-
Swan logo

Swan

APIs

European banking-as-a-service platform for embedding accounts, cards and payments into other products

From
On request
Rated
-

The short version

  • Only Pusher has a free tier, so it costs nothing to try first.
  • Each has a real cost: Pusher the free Sandbox plan is capped at 100 concurrent connections, which is quickly outgrown by production apps.; Swan its regulatory base and strongest local account coverage are French and European, so companies needing US, UK-post-Brexit-specific, or broader global banking-as-a-service need an additional provider.
  • They diverge on capability: Pusher covers Pub/sub channels, Swan covers Embedded business accounts.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Pusher and Swan actually diverge.

Attributes where Pusher and Swan differ
AttributePusherSwan
Starting priceFreeOn request
Pricing modelfreemiumquote
Free tierYesNo
Platformsweb, ios, android, apiWeb, API

Identical on both: user rating (Not yet rated), category (APIs).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Pusher

  • Pub/sub channels
  • Presence channels
  • Client libraries
  • Webhooks
  • 24/7 monitoring
  • Priority support

Only in Swan

  • Embedded business accounts
  • Card issuing
  • SEPA payments
  • Local account localisation
  • ACPR regulation
  • Usage-based pricing

What people use each for

The jobs each tool is most often brought in to do.

Pusher

  • Adding live chat to a web or mobile appnot Swan
  • Showing realtime presence of online usersnot Swan
  • Pushing live notifications or dashboard updatesnot Swan
  • Building collaborative features without managing WebSocket serversnot Swan

Swan

  • A vertical SaaS platform wanting to embed business bank accounts under its own brandnot Pusher
  • A marketplace wanting to issue cards to sellers or partners without becoming a licensed banknot Pusher
  • A company wanting SEPA payment initiation embedded directly into its own productnot Pusher
  • A European fintech wanting to avoid a six-figure setup fee and long lock-in typical of legacy banking-as-a-service dealsnot Pusher

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Pusher

  • The free Sandbox plan is capped at 100 concurrent connections, which is quickly outgrown by production apps.
  • Pricing jumps sharply between tiers (e.g. $49 to $99 to $299), leaving few options for teams with moderate but growing usage.
  • Priority support with faster response times costs an additional $3,000/month on top of plan pricing.

Swan

  • Its regulatory base and strongest local account coverage are French and European, so companies needing US, UK-post-Brexit-specific, or broader global banking-as-a-service need an additional provider.
  • Pricing is described only philosophically (usage-based, no big setup fee) rather than published as an actual rate card, so a company still needs a sales conversation to get real numbers.
  • Embedding banking features into a product is a substantial compliance and design undertaking regardless of the vendor, and Swan handling the licence does not remove a platform's own KYC, AML and customer support obligations for the accounts it offers.
  • As a comparatively young, single-country-licensed e-money institution, its balance sheet and regulatory standing carry more concentration risk than a banking-as-a-service offering backed by an established, multi-jurisdiction bank.
  • Local account depth is explicitly limited to France, Germany and Spain, so a platform needing native local accounts in other European countries may find coverage thinner than expected.

Pricing, plan by plan

Pusher

Free
  • SandboxFree
    • 200k messages/day
    • 100 concurrent connections
    • Standard support
  • Startup$49/month
    • 1M messages/day
    • 500 concurrent connections
  • Pro$99/month
    • 4M messages/day
    • 2,000 concurrent connections
  • Business$299/month
    • 10M messages/day
    • 5,000 concurrent connections
    • Premium support

Swan

On request
  • Swan$undefined/month
    • Usage-based pricing, no published rate card
    • No long-term contract or large setup fee required
    • Custom quote based on current, not forecast, usage

Which should you pick?

Choose Pusher if

  • You need pub/sub channels.
  • You want to start without paying.
  • You work on web, ios, android, api.
  • You also want presence channels.

Choose Swan if

  • You need embedded business accounts.
  • You work on Web, API.
  • You also want card issuing.

Questions people ask

Is Pusher or Swan better?
Neither clearly leads. Pusher starts at Free and Swan at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Pusher or Swan?
Pusher has a free tier; the other does not. Paid plans start at Free for Pusher and On request for Swan.
Does Pusher or Swan run on more platforms?
Pusher runs on web, ios, android, api. Swan runs on Web, API.
Can I use Pusher for free?
Yes. Pusher has a free tier, so you can try it without paying. Swan starts at On request.
What is Pusher best used for?
Pusher is most often used for adding live chat to a web or mobile app, showing realtime presence of online users, pushing live notifications or dashboard updates, building collaborative features without managing websocket servers. Of those, adding live chat to a web or mobile app and showing realtime presence of online users are not what Swan is typically brought in for.
What can Pusher do that Swan cannot?
Pusher covers Pub/sub channels, Presence channels, Client libraries, Webhooks. Swan covers Embedded business accounts, Card issuing, SEPA payments, Local account localisation.

Answered from the vendors’ own pages

Pusher: What does Pusher cost?

Pusher Channels offers a free Sandbox plan (200k messages/day, 100 connections) and paid plans starting at $49/month for Startup, scaling up through Pro, Business, and several higher tiers up to $1,199/month, plus custom Enterprise pricing.

Source
Swan: Which countries does Swan offer local accounts in?

France, Germany and Spain specifically, alongside broader SEPA payment coverage.

Pusher: Can I change or cancel my plan?

Yes, customers can log into the dashboard and adjust their plan at any time, including upgrading, downgrading, or cancelling.

Source
Swan: Is pricing published?

No, Swan describes a usage-based, no-large-setup-fee philosophy but requires a quote for actual numbers.

Pusher: How is usage metered?

Usage is measured by concurrent connections and messages per day; a message counts both the publish and each delivery, so publishing one message to 50 subscribers counts as 51 messages.

Source
Swan: Who regulates Swan?

France's ACPR (Autorite de Controle Prudentiel et de Resolution), as a licensed e-money institution.

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