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Technology · head to head

PostHog vs PubNub

PostHog logo

PostHog

Technology

The single platform to analyze, test, observe, and deploy new features

From
Free
Rated
-
PubNub logo

PubNub

APIs

Realtime communication platform for chat, IoT, and live data apps

From
Free
Rated
-

The short version

  • Each has a real cost: PostHog the free tier covers 1M events, 5K web session recordings and 2.5K mobile recordings per month before usage-based billing starts; PubNub free plan storage history is limited to 7 days, which is short for apps needing longer message retention.
  • They diverge on capability: PostHog covers Product analytics, PubNub covers Pub/sub messaging.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which PostHog and PubNub actually diverge.

Attributes where PostHog and PubNub differ
AttributePostHogPubNub
Pricing modelusage-basedfreemium
CategoryTechnologyAPIs
Founded2020Unknown

Identical on both: starting price (Free), free tier (Yes), platforms (Web, Ios, Android, Api), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in PostHog

  • Product analytics
  • Session recording
  • Feature flags
  • A/B testing
  • Heatmaps
  • SQL access
  • Data warehouse
  • Apps platform

Only in PubNub

  • Pub/sub messaging
  • Presence tracking
  • Message persistence
  • Serverless Functions
  • File sharing
  • Encryption and access controls

What people use each for

The jobs each tool is most often brought in to do.

PostHog

  • Product analyticsnot PubNub
  • Feature experimentationnot PubNub
  • User behavior trackingnot PubNub
  • A/B testingnot PubNub
  • Debug production issuesnot PubNub

PubNub

  • Building realtime chat applicationsnot PostHog
  • Streaming live IoT sensor datanot PostHog
  • Adding presence indicators to collaborative appsnot PostHog
  • Running edge logic with serverless Functions on realtime eventsnot PostHog

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

PostHog

  • The free tier covers 1M events, 5K web session recordings and 2.5K mobile recordings per month before usage-based billing starts
  • Accounts without a card on file are limited to 1 project; adding one raises it to 6
  • Data retention is 1 year until a card is added, which extends it to 7 years
  • Support is community-only until the account is on a paid plan
  • Error tracking is capped at 100K exceptions and surveys at 1500 responses per month on the free tier

PubNub

  • Free plan storage history is limited to 7 days, which is short for apps needing longer message retention.
  • MAU-based pricing means costs scale directly with user growth, which can be less predictable than flat message-based pricing.
  • Pro-tier custom pricing above 50,000 MAU requires contacting sales rather than self-serve checkout.

Pricing, plan by plan

PostHog

Free
  • FreeFree
    • 1M events/month
    • 5K sessions/month
    • Unlimited users
  • Paid$undefined/month
    • $0.00031/event
    • $0.005/session
    • Advanced permissions
  • Enterprise$undefined/month
    • SAML SSO
    • Advanced security
    • Dedicated support

PubNub

Free
  • FreeFree
    • Up to 200 MAU or 1M transactions
    • 1GB data storage (7 days)
    • 5 test Serverless Functions
  • Starter$98/month
    • 1,000 MAU included
    • User management
    • Insights
  • Pro$undefined/month
    • Custom MAU packages
    • Volume discounts
    • Enterprise-scale configurations

Which should you pick?

Choose PostHog if

  • You need product analytics.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want session recording.

Choose PubNub if

  • You need pub/sub messaging.
  • You want to start without paying.
  • You work on web, ios, android, api.
  • You also want presence tracking.

Questions people ask

Is PostHog or PubNub better?
Neither clearly leads. PostHog starts at Free and PubNub at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, PostHog or PubNub?
PostHog starts at Free and PubNub at Free.
Does PostHog or PubNub run on more platforms?
PostHog runs on Web, Ios, Android, Api. PubNub runs on web, ios, android, api.
Can I use PostHog for free?
Both have a free tier, so you can try either at no cost before committing.
What is PostHog best used for?
PostHog is most often used for product analytics, feature experimentation, user behavior tracking, a/b testing. Of those, product analytics and feature experimentation are not what PubNub is typically brought in for.
What can PostHog do that PubNub cannot?
PostHog covers Product analytics, Session recording, Feature flags, A/B testing. PubNub covers Pub/sub messaging, Presence tracking, Message persistence, Serverless Functions.

Answered from the vendors’ own pages

PostHog: What does PostHog's free tier include per month?

PostHog free tier includes: 1M analytics events, 5K session replays, 1M feature flag requests, 100K error tracking exceptions, 1,500 survey responses, 1M data warehouse rows, 10K data pipeline events, 100K AI observability events, 500 PostHog AI credits, 10K workflow messages, and 10GB log ingestion. Source: https://posthog.com/pricing

Source
PubNub: What does PubNub cost?

PubNub offers a free plan for up to 200 MAU or 1 million transactions, a Starter plan at $98/month for 1,000 MAU, and custom Pro pricing for larger volumes, e.g. around $550/month for 10,000 MAU.

Source
PostHog: How much data retention does PostHog provide on paid plans?

PostHog free tier provides 1-year data retention. Pay-as-you-go plans offer 7-year data retention across all projects, enabling longer historical analysis. Source: https://posthog.com/pricing

Source
PubNub: Is there a free plan, and what are its limits?

Yes, the free plan supports up to 200 monthly active users or 1 million transactions, includes 1GB of data storage retained for 7 days, and requires no credit card.

Source
PostHog: What percentage of PostHog users stay on the free tier?

PostHog states that 97% of companies use PostHog for free, indicating extensive free tier adoption. However, specific per-unit pricing rates for overages on paid plans are not published. Source: https://posthog.com/pricing

Source
PubNub: How is usage metered?

PubNub bills primarily by Monthly Active Users, defined as a unique user who connects at least once in a billing cycle; messages are bundled into MAU pricing with no separate per-message fees, and overage is billed proportionally.

Source
PostHog: When does PostHog provide priority support on paid plans?

PostHog provides email or Slack support for accounts exceeding $2,000/month on pay-as-you-go plans. Specific response times and support SLAs are not detailed on their pricing page. Source: https://posthog.com/pricing

Source
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