API Management · head to head
Apollo GraphQL vs PubNub

Apollo GraphQL
API Management
GraphQL platform and API orchestration layer for building unified graphs
- From
- Free
- Rated
- -

PubNub
API Management
Realtime communication platform for chat, IoT, and live data apps
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Apollo GraphQL pricing beyond the Developer tier requires contacting sales, making cost comparison harder for mid-size teams.; PubNub free plan storage history is limited to 7 days, which is short for apps needing longer message retention.
- They diverge on capability: Apollo GraphQL covers Apollo Connectors, PubNub covers Pub/sub messaging.
Where they differ
Only the attributes on which Apollo GraphQL and PubNub actually diverge.
| Attribute | Apollo GraphQL | PubNub |
|---|---|---|
| Platforms | web, api | web, ios, android, api |
Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (API Management).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Apollo GraphQL
- Apollo Connectors
- GraphOS Router
- Schema registry
- Schema checks
- Response caching
- Audit logging
Only in PubNub
- Pub/sub messaging
- Presence tracking
- Message persistence
- Serverless Functions
- File sharing
- Encryption and access controls
What people use each for
The jobs each tool is most often brought in to do.
Apollo GraphQL
- Federating multiple backend services into one GraphQL APInot PubNub
- Wrapping legacy REST APIs for frontend consumptionnot PubNub
- Enterprise API governance with schema checks and audit logsnot PubNub
- Reducing frontend over-fetching and under-fetching of datanot PubNub
PubNub
- Building realtime chat applicationsnot Apollo GraphQL
- Streaming live IoT sensor datanot Apollo GraphQL
- Adding presence indicators to collaborative appsnot Apollo GraphQL
- Running edge logic with serverless Functions on realtime eventsnot Apollo GraphQL
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Apollo GraphQL
- Pricing beyond the Developer tier requires contacting sales, making cost comparison harder for mid-size teams.
- Adopting GraphOS effectively requires buy-in to the GraphQL paradigm, which is a larger architectural shift than adding a REST gateway.
- The free plan's 1-day data retention and 60 req/min self-hosted router limit make it unsuitable for production use.
- Volume-based per-request pricing can become expensive at very high request volumes compared to flat-rate API gateways.
PubNub
- Free plan storage history is limited to 7 days, which is short for apps needing longer message retention.
- MAU-based pricing means costs scale directly with user growth, which can be less predictable than flat message-based pricing.
- Pro-tier custom pricing above 50,000 MAU requires contacting sales rather than self-serve checkout.
Pricing, plan by plan
Apollo GraphQL
Free- FreeFree
- Up to 3 developers
- 1-day data retention
- Community support
- Developer$5/month
- $5 per million requests with volume discounts
- $50 usage credit for new signups
- Up to 10 developers
- Standard$undefined/month
- Up to 30 developers
- 90-day data retention
- Standard support with SLA
- Enterprise$undefined/month
- Unlimited developers
- 18-month data retention
- 24x7x365 support with SLA
PubNub
Free- FreeFree
- Up to 200 MAU or 1M transactions
- 1GB data storage (7 days)
- 5 test Serverless Functions
- Starter$98/month
- 1,000 MAU included
- User management
- Insights
- Pro$undefined/month
- Custom MAU packages
- Volume discounts
- Enterprise-scale configurations
Which should you pick?
Choose Apollo GraphQL if
- You need apollo connectors.
- You want to start without paying.
- You work on web, api.
- You also want graphos router.
Choose PubNub if
- You need pub/sub messaging.
- You want to start without paying.
- You work on web, ios, android, api.
- You also want presence tracking.
Questions people ask
- Is Apollo GraphQL or PubNub better?
- Neither clearly leads. Apollo GraphQL starts at Free and PubNub at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Apollo GraphQL or PubNub?
- Apollo GraphQL starts at Free and PubNub at Free.
- Does Apollo GraphQL or PubNub run on more platforms?
- Apollo GraphQL runs on web, api. PubNub runs on web, ios, android, api.
- Can I use Apollo GraphQL for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Apollo GraphQL best used for?
- Apollo GraphQL is most often used for federating multiple backend services into one graphql api, wrapping legacy rest apis for frontend consumption, enterprise api governance with schema checks and audit logs, reducing frontend over-fetching and under-fetching of data. Of those, federating multiple backend services into one graphql api and wrapping legacy rest apis for frontend consumption are not what PubNub is typically brought in for.
- What can Apollo GraphQL do that PubNub cannot?
- Apollo GraphQL covers Apollo Connectors, GraphOS Router, Schema registry, Schema checks. PubNub covers Pub/sub messaging, Presence tracking, Message persistence, Serverless Functions.
Answered from the vendors’ own pages
Apollo GraphQL: What does Apollo GraphQL cost?
The Free plan supports up to 3 developers at no cost. Developer plan starts at $5 per million requests with a $50 signup credit, while Standard and Enterprise require contacting sales for custom pricing.
SourcePubNub: What does PubNub cost?
PubNub offers a free plan for up to 200 MAU or 1 million transactions, a Starter plan at $98/month for 1,000 MAU, and custom Pro pricing for larger volumes, e.g. around $550/month for 10,000 MAU.
SourceApollo GraphQL: Is there a free plan and what are its limits?
Yes, the Free 'Forever Free' plan supports up to 3 developers, 1-day data retention for checks and insights, and a self-hosted router capped at 60 requests per minute.
SourcePubNub: Is there a free plan, and what are its limits?
Yes, the free plan supports up to 200 monthly active users or 1 million transactions, includes 1GB of data storage retained for 7 days, and requires no credit card.
SourceApollo GraphQL: How is usage metered on paid plans?
Standard requests are billed per million operations with tiered volume discounts, starting at $5.00/million for the first 250M and dropping to $3.00/million beyond 5B, with similar tiered pricing for subscription update events.
SourcePubNub: How is usage metered?
PubNub bills primarily by Monthly Active Users, defined as a unique user who connects at least once in a billing cycle; messages are bundled into MAU pricing with no separate per-message fees, and overage is billed proportionally.
SourceRelated pages
More on Apollo GraphQL
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