Softwr

Accounting · head to head

Plaid vs Recurly

Plaid logo

Plaid

Accounting

The safer way to connect financial accounts

From
$29/month
Rated
-
Recurly logo

Recurly

Accounting

The subscription management platform built for growth

From
$249/month
Rated
-

The short version

  • Each has a real cost: Plaid no dollar amount is published for any product, and the pricing page states no per request rate or minimum commitment; Recurly starter is $249 a month plus 0.9 percent of billing volume above the first $40K, so the cost rises with revenue rather than with usage
  • They diverge on capability: Plaid covers Bank account linking, Recurly covers Subscription billing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Plaid and Recurly actually diverge.

Attributes where Plaid and Recurly differ
AttributePlaidRecurly
Starting price$29/month$249/month
Pricing modelusage-basedsubscription
PlatformsApi, Web, Ios, AndroidWeb, Api
Founded20132009

Identical on both: free tier (No), user rating (Not yet rated), category (Accounting).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Plaid

  • Bank account linking
  • Transaction data
  • Identity verification
  • Income verification
  • Asset reports
  • Venmo
  • Robinhood
  • Coinbase

Only in Recurly

  • Subscription billing
  • Revenue recovery
  • Payment gateway optimization
  • Analytics
  • API
  • Stripe
  • PayPal
  • Braintree

Both cover

  • SOC 2
  • Api support
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Plaid

  • Connecting bank accounts to an application for balances and transactionsnot Recurly
  • Verifying account ownership and income for payments or lendingnot Recurly

Recurly

  • Subscription billing and recurring invoicingnot Plaid
  • Dunning and failed payment recoverynot Plaid
  • Trials, plan changes and promotionsnot Plaid
  • Revenue recognition through the RevRec add-onnot Plaid
  • Shopify-native subscriptions with subscribe and savenot Plaid

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Plaid

  • No dollar amount is published for any product, and the pricing page states no per request rate or minimum commitment
  • Three different billing models apply depending on the product, being one time per connected account, monthly per connected account, and per successful API call
  • That mix means total cost depends on which products are combined rather than on a single unit
  • Discounted rates require the Growth plan, which is a 12 month commitment

Recurly

  • Starter is $249 a month plus 0.9 percent of billing volume above the first $40K, so the cost rises with revenue rather than with usage
  • All-Access is quoted at under 1 percent of billing volume with a $1M minimum, putting it out of reach of smaller merchants
  • Only one dunning campaign on Starter; multiple campaigns need All-Access
  • SSO, multicurrency and payments orchestration are All-Access only
  • Revenue recognition and the Engage churn tooling are separate add-ons at $850 and $1,600 a month

Pricing, plan by plan

Plaid

$29/month
  • Pay-as-you-goFree
    • Bank connections
    • Transaction data
    • Account verification

Recurly

$249/month
  • Starter$249/month
    • Automated global subscription billing
    • Flexible plans and static churn-prevention tools
    • 1 dunning campaign
  • All-Access$null/month
    • Everything in Starter plus AI-powered agents and analytics
    • Intelligent churn-prevention with multiple dunning campaigns
    • Advanced pricing and promotions
  • All-Access for Shopify$null/month
    • Intelligent churn-prevention and customized bundles
    • Subscribe and save, prepaid/gift subscriptions
    • Hybrid subscription support and cancel-save flows

Which should you pick?

Choose Plaid if

  • You need bank account linking.
  • You work on Api, Web, Ios, Android.
  • You also want transaction data.

Choose Recurly if

  • You need subscription billing.
  • You work on Web, Api.
  • You also want revenue recovery.

Questions people ask

Is Plaid or Recurly better?
Neither clearly leads. Plaid starts at $29/month and Recurly at $249/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Plaid or Recurly?
Plaid starts at $29/month and Recurly at $249/month.
Does Plaid or Recurly run on more platforms?
Plaid runs on Api, Web, Ios, Android. Recurly runs on Web, Api.
What is Plaid best used for?
Plaid is most often used for connecting bank accounts to an application for balances and transactions, verifying account ownership and income for payments or lending. Of those, connecting bank accounts to an application for balances and transactions and verifying account ownership and income for payments or lending are not what Recurly is typically brought in for.
What can Plaid do that Recurly cannot?
Plaid covers Bank account linking, Transaction data, Identity verification, Income verification. Recurly covers Subscription billing, Revenue recovery, Payment gateway optimization, Analytics. Both handle SOC 2, Api support, Web support.

Answered from the vendors’ own pages

Plaid: How much does Plaid cost?

Plaid does not publish per request rates. It offers Pay as You Go with no upfront commitment, a Growth plan on a 12 month commitment with discounts, and a Custom plan priced on volume. Figures come from its sales team.

Source
Recurly: What does Recurly's Starter plan cost?

Recurly Starter plan costs 249 USD monthly plus 0.9 percent of billing volume, with the first 40000 USD monthly volume included in the base fee.

Source
Plaid: How does Plaid bill for its products?

Plaid uses three billing shapes: one time fee products charged once per connected account, subscription products charged monthly per connected account, and per request products charged a flat fee for every successful API call.

Source
Recurly: What is the minimum commitment for Recurly's All-Access plan?

All-Access plans require a minimum 1 million USD annual commitment, billed annually at less than 1 percent of billing volume.

Source
Plaid: Can I test Plaid for free?

Yes. Plaid's Limited Production service allows up to 200 API calls with each available product using live data, before any commitment. Plaid is also free for the consumers whose accounts are connected.

Source
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