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Investment Analytics · head to head

Koyfin vs PitchBook

Koyfin logo

Koyfin

Investment Analytics

Market research, portfolio analytics and client reporting for advisers and investors

From
Free
Free plan
Yes
PitchBook logo

PitchBook

Investment Analytics

Private capital market data on companies, deals, funds and investors

From
On request
Free plan
No

The short version

  • Only Koyfin has a free tier, so it costs nothing to try first.
  • Each has a real cost: Koyfin annual prices are not shown on the pricing page, only a claim of saving up to 30 per cent, checked November 2026.; PitchBook no price is published anywhere on PitchBook's sites; the pricing page is a request form, so cost cannot be compared without a sales conversation.
  • They diverge on capability: Koyfin covers Custom dashboards and watchlists, PitchBook covers Company, deal and investor profiles.
  • Prices and features above were last checked on 12 November 2026.

Where they differ

Only the attributes on which Koyfin and PitchBook actually diverge.

Attributes where Koyfin and PitchBook differ
AttributeKoyfinPitchBook
Starting priceFreeOn request
Pricing modelfreemiumquote
Free tierYesNo
PlatformsWeb, iOS, AndroidWeb, iOS, Android, Chrome, API

Identical on both: user rating (Not yet rated), category (Investment Analytics).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Koyfin

  • Custom dashboards and watchlists
  • Advanced graphing
  • Equity screener
  • Market and macro dashboards
  • Model and client portfolios
  • Proposals and client reports
  • Financial analysis and transcripts
  • Mobile apps

Only in PitchBook

  • Company, deal and investor profiles
  • Screeners and search
  • Valuations and comps
  • Fund performance and benchmarks
  • PitchBook Credit, powered by LCD
  • Navigator
  • Excel plugin and Chrome extension
  • Direct Data: API, data feed and CRM

What people use each for

The jobs each tool is most often brought in to do.

Koyfin

  • Individual investors researching stocks and ETFs on a free or low-cost plannot PitchBook
  • Advisers building model portfolios and branded client proposalsnot PitchBook
  • Macro and cross-asset monitoring with custom dashboardsnot PitchBook
  • Screening global equities on fundamental and valuation criterianot PitchBook
  • Teaching markets and financial analysis in universitiesnot PitchBook

PitchBook

  • Sourcing private companies and building target or buyer lists for M&Anot Koyfin
  • Pricing a deal against comparable transactions and valuation multiplesnot Koyfin
  • LP due diligence and manager selection using fund returns and benchmarksnot Koyfin
  • Tracking VC and PE activity, fundraising and exits by sector or regionnot Koyfin
  • Enriching CRM records with company, investor and deal datanot Koyfin
  • Following leveraged loan and private credit markets through LCD news and datanot Koyfin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Koyfin

  • Annual prices are not shown on the pricing page, only a claim of saving up to 30 per cent, checked November 2026.
  • Client proposals and reports are capped at 10 a month on Advisor Core, so a practice running regular reviews for many households needs Advisor Pro at $299 a month.
  • Advisor Core includes only one custodian integration, and the features page names only Schwab and Altruist; firms on other custodians fall back to PDF statement uploads, which are an Advisor Pro feature.
  • The data coverage page does not name its upstream data providers, so users cannot check where fundamentals and estimates come from.
  • No Excel add-in or API is described on the features or pricing pages, which limits use in spreadsheet-based modelling workflows.
  • The mobile app lists filings, screener and custom calculations as features still to come.

PitchBook

  • No price is published anywhere on PitchBook's sites; the pricing page is a request form, so cost cannot be compared without a sales conversation.
  • Programmatic access is a separate Direct Data product (API or data feed) rather than part of the platform licence, so the all-inclusive description applies to the desktop product, not to feeding the data into internal systems.
  • Coverage figures differ between PitchBook's own pages, with company counts ranging from about 6 million to 12.3 million depending on the page, which makes it hard to tell what a given licence actually covers.
  • Navigator launched covering companies, transactions and market themes only; PitchBook says the full scope of its data will be added over time, so AI answers do not yet reach every dataset.
  • It is a research and data product, not a trading or portfolio system: there is no order management, real-time market data desk or risk engine of the kind found in a terminal or in Aladdin.
  • Private company financials depend on what companies disclose or PitchBook can collect, and the platform does not publish what share of profiles carry verified financials.

Pricing, plan by plan

Koyfin

Free
  • FreeFree
    • 2 years of financials and 1 year of estimates
    • Advanced charting and market and macro dashboards
    • 2 watchlists, 2 screens and 2 custom dashboards
  • Plus$39/month
    • 10 years of financials and estimates
    • ETF holdings and stock and ETF screener
    • Unlimited watchlists, screens and custom dashboards
  • Premium$79/month
    • Everything in Plus
    • Advanced portfolio analytics
    • Unlimited custom data and custom formulas
  • Advisor Core$209/month
    • Everything in Premium
    • Model and client portfolios
    • 10 client proposals and reports a month

PitchBook

On request
  • PitchBook Platform$undefined/mo
    • No prices published; pricing is given on request
    • Described by PitchBook as all-inclusive: data, research and tools under one subscription
    • Free trial available on request
  • Direct Data$undefined/mo
    • Priced separately by quotation
    • API (selected à la carte) or predefined data feed
    • CRM integration

Which should you pick?

Choose Koyfin if

  • You need custom dashboards and watchlists.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want advanced graphing.

Choose PitchBook if

  • You need company, deal and investor profiles.
  • You work on Web, iOS, Android, Chrome, API.
  • You also want screeners and search.

Questions people ask

Is Koyfin or PitchBook better?
Neither clearly leads. Koyfin starts at Free and PitchBook at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Koyfin or PitchBook?
Koyfin has a free tier; the other does not. Paid plans start at Free for Koyfin and On request for PitchBook.
Does Koyfin or PitchBook run on more platforms?
Koyfin runs on Web, iOS, Android. PitchBook runs on Web, iOS, Android, Chrome, API.
Can I use Koyfin for free?
Yes. Koyfin has a free tier, so you can try it without paying. PitchBook starts at On request.
What is Koyfin best used for?
Koyfin is most often used for individual investors researching stocks and etfs on a free or low-cost plan, advisers building model portfolios and branded client proposals, macro and cross-asset monitoring with custom dashboards, screening global equities on fundamental and valuation criteria. Of those, individual investors researching stocks and etfs on a free or low-cost plan and advisers building model portfolios and branded client proposals are not what PitchBook is typically brought in for.
What can Koyfin do that PitchBook cannot?
Koyfin covers Custom dashboards and watchlists, Advanced graphing, Equity screener, Market and macro dashboards. PitchBook covers Company, deal and investor profiles, Screeners and search, Valuations and comps, Fund performance and benchmarks.

Answered from the vendors’ own pages

Koyfin: How much does Koyfin cost?

Free is $0. Plus is $39 a month, Premium $79, Advisor Core $209 and Advisor Pro $299 at monthly billing, and annual plans save up to 30 per cent. Teams is quoted by sales.

Source
PitchBook: How much does PitchBook cost?

PitchBook does not publish prices. Its pricing page asks prospects to request pricing or a free trial, and describes the subscription as all-inclusive, covering its data, research and tools rather than charging separately for database access.

Source
Koyfin: What does the Koyfin free plan include?

Two years of financials and one year of estimates, My Portfolios, advanced charting, market and macro dashboards, two watchlists, two screens, two custom dashboards, and limited company snapshots and news.

Source
PitchBook: Who owns PitchBook?

Morningstar, Inc. Morningstar had held a minority stake since 2009 and completed its acquisition of the whole company on 1 December 2016. PitchBook continues to operate under its own brand as a Morningstar subsidiary.

Source
Koyfin: What data does Koyfin cover?

Stocks, ETFs, mutual funds, closed-end funds, options, short interest, indices, currencies, commodities, crypto, fixed income, global economics, news and transcripts. Koyfin states coverage of more than 80,000 companies and transcripts going back 50 years.

Source
PitchBook: Does PitchBook have an API?

Yes, as part of Direct Data. The API returns specific data on demand and has a sandbox for testing calls; the alternative is a scheduled data feed with hundreds of data points per entity. A CRM integration under the same heading sends PitchBook data directly into the CRM.

Source
Koyfin: Which custodians does Koyfin integrate with?

The features page names Schwab and Altruist. Advisor Core includes one custodian integration and Advisor Pro allows several, plus PDF brokerage statement uploads and portfolio management system integrations.

Source
PitchBook: What is PitchBook Navigator?

A generative AI feature inside the PitchBook Platform, announced on 10 November 2025, that answers natural-language questions on companies, deals and market trends with references to the source data. At launch it covered companies, transactions and market themes, with the rest of PitchBook's data to follow.

Source
Koyfin: Does Koyfin have a mobile app?

Yes, on iOS and Android. It covers market overview, portfolio tracking, news, watchlists, security snapshots and price alerts, and syncs changes with the desktop.

Source
PitchBook: Does PitchBook cover private credit and leveraged loans?

Yes. Morningstar bought Leveraged Commentary & Data from S&P Global in 2022, and PitchBook integrated LCD research in May 2023 and LCD credit news and debt deal data in August 2023. It is sold as PitchBook Credit.

Source
PitchBook: Can PitchBook data be used in Excel?

Yes. The Excel plugin brings PitchBook data into spreadsheets to create and update financial models, and platform results can also be downloaded to Excel, PDF, PNG and PowerPoint.

Source
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