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Automation Integration · head to head

Mage AI vs Fivetran

Mage AI logo

Mage AI

Automation Integration

Data pipeline platform with AI-generated workflows and governance

From
$100/month
Rated
-
Fivetran logo

Fivetran

Automation Integration

The most trusted data movement platform

From
Free
Rated
-

The short version

  • Only Fivetran has a free tier, so it costs nothing to try first.
  • Each has a real cost: Mage AI usage-based pricing lacks transparency for cost forecasting; Fivetran billed on monthly active rows, so the bill tracks how much source data changes rather than how much is stored or queried
  • They diverge on capability: Mage AI covers AI-generated workflows, Fivetran covers Automated data pipeline.

Where they differ

Only the attributes on which Mage AI and Fivetran actually diverge.

Attributes where Mage AI and Fivetran differ
AttributeMage AIFivetran
Starting price$100/monthFree
Pricing modelUsage-based cloud platformusage-based
Free tierNoYes
PlatformsCloud, Hybrid, Private Cloud, On-PremisesWeb, Cloud
FoundedUnknown2012

Identical on both: user rating (Not yet rated), category (Automation Integration).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Mage AI

  • AI-generated workflows
  • Pipeline building
  • Data validation
  • Workflow orchestration
  • Automatic recovery
  • Reusable components
  • Governance controls

Only in Fivetran

  • Automated data pipeline
  • Change Data Capture
  • Data transformation
  • Real-time sync
  • Monitoring
  • Data quality
  • Scheduling
  • Notifications

What people use each for

The jobs each tool is most often brought in to do.

Mage AI

  • Building and orchestrating data pipelines with visual interfacenot Fivetran
  • Automating ETL workflows with AI assistancenot Fivetran
  • Validating data quality across transformationsnot Fivetran
  • Distributing transformed data to multiple destinationsnot Fivetran

Fivetran

  • Managed data pipelines from SaaS sources into a warehousenot Mage AI
  • Keeping a warehouse in sync with production databases without writing connectorsnot Mage AI

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Mage AI

  • Usage-based pricing lacks transparency for cost forecasting
  • Limited standalone pricing details on website
  • Requires contact for enterprise deployment options
  • Smaller ecosystem compared to established competitors
  • May require significant customization for complex data models

Fivetran

  • Billed on monthly active rows, so the bill tracks how much source data changes rather than how much is stored or queried
  • Each connection follows its own cost curve, so total spend is hard to predict before running a pipeline
  • The free plan allows 500,000 monthly active rows, 3,500 activation rows and 5,000 model runs
  • Transformations are metered separately, from $0.01 per model run above 5,000 down to $0.002 above 100,000
  • A schema change upstream that touches many rows raises the bill without any change on the customer's side

Pricing, plan by plan

Mage AI

$100/month
  • Cloud$100/month
    • 1 development environment
    • Unlimited users
    • Usage-based infrastructure pricing
  • Hybrid Cloud$null/custom
    • Private data processing
    • Custom infrastructure
    • Contact sales
  • Private Cloud$null/custom
    • Complete isolation
    • Full infrastructure control
    • Contact sales
  • On-Premises$null/custom
    • Full local control
    • Enterprise deployment
    • Contact sales

Fivetran

Free
  • FreeFree
    • Limited connectors
    • Basic support
  • Standard$300/month
    • 500+ connectors
    • Priority support
  • Enterprise$1000/month
    • Custom connectors
    • Dedicated support

Which should you pick?

Choose Mage AI if

  • You need ai-generated workflows.
  • You work on Cloud, Hybrid, Private Cloud, On-Premises.
  • You also want pipeline building.

Choose Fivetran if

  • You need automated data pipeline.
  • You want to start without paying.
  • You work on Web, Cloud.
  • You also want change data capture.

Questions people ask

Is Mage AI or Fivetran better?
Neither clearly leads. Mage AI starts at $100/month and Fivetran at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Mage AI or Fivetran?
Fivetran has a free tier; the other does not. Paid plans start at $100/month for Mage AI and Free for Fivetran.
Does Mage AI or Fivetran run on more platforms?
Mage AI runs on Cloud, Hybrid, Private Cloud, On-Premises. Fivetran runs on Web, Cloud.
Can I use Fivetran for free?
Yes. Fivetran has a free tier, so you can try it without paying. Mage AI starts at $100/month.
What is Mage AI best used for?
Mage AI is most often used for building and orchestrating data pipelines with visual interface, automating etl workflows with ai assistance, validating data quality across transformations, distributing transformed data to multiple destinations. Of those, building and orchestrating data pipelines with visual interface and automating etl workflows with ai assistance are not what Fivetran is typically brought in for.
What can Mage AI do that Fivetran cannot?
Mage AI covers AI-generated workflows, Pipeline building, Data validation, Workflow orchestration. Fivetran covers Automated data pipeline, Change Data Capture, Data transformation, Real-time sync.

Answered from the vendors’ own pages

Mage AI: What is the starting price for Mage Cloud?

Cloud plan starts at $100/month for one development environment with unlimited users, plus usage-based compute charges.

Source
Fivetran: What does Fivetran's free plan include?

The free plan includes 500,000 monthly active rows for connections, 3,500 monthly active rows for activations, and 5,000 monthly model runs for transformations.

Source
Mage AI: How is compute usage billed on Mage?

CPU is charged at $0.50 per hour and RAM at $0.50 per 4GB per hour of utilization.

Source
Fivetran: What is the trial period for Fivetran?

Fivetran offers a 14-day risk-free trial for new accounts. Each new connection also includes 14 days of free use, with trial extensions available by contacting support.

Source
Fivetran: How much do I save by paying annually instead of monthly?

Annual contracts save up to 22.6% compared to monthly pricing, with tiered discounts starting at 5% and increasing based on annual list price.

Source
Fivetran: Can I cancel or modify my Fivetran subscription anytime?

Plans can be upgraded at any time. Connections can be added or removed at any time, and you can block tables or schemas to reduce usage. Downgrade or cancellation policies are not specified on the pricing page.

Source
Fivetran: What is the pricing for Fivetran transformations?

Transformations cost $0.01 per run for 5,001 to 30,000 monthly runs, with per-run costs declining as volume increases.

Source
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