Softwr

Event Management · head to head

Luma vs Mailgun

Luma logo

Luma

Event Management

Delightful events for communities

From
Free
Rated
-
Full reviewWebsite
Mailgun logo

Mailgun

Marketing

Email delivery built for developers

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Luma has a free tier, so it costs nothing to try first.
  • Each has a real cost: Luma 5% platform fee on paid events in free tier can add up for high-volume organizers; Mailgun free plan caps at 100 emails per day

Where they differ

Only the attributes on which Luma and Mailgun actually diverge.

Attributes where Luma and Mailgun differ
AttributeLumaMailgun
Starting priceFreeOn request
Pricing modelUnknownusage-based
Free tierYesNo
PlatformsWeb, iOS, AndroidWeb
CategoryEvent ManagementMarketing
Founded2020Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Luma

  • Event pages
  • Registration
  • Calendar sync
  • Ticketing
  • Community features
  • Google Calendar
  • Apple Calendar
  • Zoom

Only in Mailgun

Nothing recorded that Luma does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Luma

  • Event planningnot Mailgun
  • Ticket salesnot Mailgun
  • Attendee managementnot Mailgun
  • Virtual eventsnot Mailgun
  • Event marketingnot Mailgun

Mailgun

No use cases recorded yet. See the Mailgun review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Luma

  • 5% platform fee on paid events in free tier can add up for high-volume organizers
  • Limited discovery features compared to established platforms like Meetup or Eventbrite
  • Smaller organizer community means fewer network effects than larger competitors

Mailgun

  • Free plan caps at 100 emails per day
  • Basic plan starts at $15/mo for 10,000 emails then overages from $1.80 per 1,000; Foundation and Scale plans discount overage rates but still meter every email beyond the included volume
  • Foundation ($35/mo) and Scale ($90/mo) plans are free for the first month only, then bill at full price

Pricing, plan by plan

Luma

Free
  • FreeFree
    • Unlimited events
    • Unlimited guests
    • Up to 500 invites per week
  • Plus$59/month
    • No platform fee
    • 5,000 invites per week
    • Tax collection

Mailgun

On request

No published plan breakdown. See the Mailgun review.

Which should you pick?

Choose Luma if

  • You need event pages.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want registration.
Luma review

Choose Mailgun if

Nothing in the data separates Mailgun from Luma on the points above - pick on price and on how each one feels to use.

Mailgun review

Questions people ask

Is Luma or Mailgun better?
Neither clearly leads. Luma starts at Free and Mailgun at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Luma or Mailgun?
Luma has a free tier; the other does not. Paid plans start at Free for Luma and On request for Mailgun.
Does Luma or Mailgun run on more platforms?
Luma runs on Web, iOS, Android. Mailgun runs on Web.
Can I use Luma for free?
Yes. Luma has a free tier, so you can try it without paying. Mailgun starts at On request.
What is Luma best used for?
Luma is most often used for event planning, ticket sales, attendee management, virtual events. Of those, event planning and ticket sales are not what Mailgun is typically brought in for.
What can Luma do that Mailgun cannot?
Luma covers Event pages, Registration, Calendar sync, Ticketing.

Answered from the vendors’ own pages

Luma: Does Luma have a free plan?

Yes. Luma offers a free plan with unlimited events, unlimited guests, and up to 500 invites per week. Free users pay a 5% platform fee on paid events.

Source
Luma: How much does Luma Plus cost?

Luma Plus costs $59 per month when billed annually, or $69 per month for month-to-month billing. It removes the platform fee, increases invites to 5,000 per week, and adds tax collection and API access.

Source
Luma: Can I integrate Luma with other tools?

Yes. Luma Plus includes API access and supports enterprise CRM integrations for larger organizations managing events at scale.

Source
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Related pages

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