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Software · head to head

Luma vs MoEngage

Luma logo

Luma

Software

Delightful events for communities

From
Free
Rated
-
MoEngage logo

MoEngage

Software

Essential solutions to help your growing teams build and retain customers

From
On request
Rated
-

The short version

  • Only Luma has a free tier, so it costs nothing to try first.
  • Each has a real cost: Luma 5% platform fee on paid events in free tier can add up for high-volume organizers; MoEngage no dollar figures are published for any tier across its three products (Inform, the core cross-channel platform, and Personalize); every plan routes to a Let's Talk or Request Demo sales conversation

Where they differ

Only the attributes on which Luma and MoEngage actually diverge.

Attributes where Luma and MoEngage differ
AttributeLumaMoEngage
Starting priceFreeOn request
Pricing modelUnknownquote
Free tierYesNo
PlatformsWeb, iOS, AndroidWeb
Founded2020Unknown

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Luma

  • Event pages
  • Registration
  • Calendar sync
  • Ticketing
  • Community features
  • Google Calendar
  • Apple Calendar
  • Zoom

Only in MoEngage

Nothing recorded that Luma does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Luma

  • Event planningnot MoEngage
  • Ticket salesnot MoEngage
  • Attendee managementnot MoEngage
  • Virtual eventsnot MoEngage
  • Event marketingnot MoEngage

MoEngage

No use cases recorded yet. See the MoEngage review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Luma

  • 5% platform fee on paid events in free tier can add up for high-volume organizers
  • Limited discovery features compared to established platforms like Meetup or Eventbrite
  • Smaller organizer community means fewer network effects than larger competitors

MoEngage

  • No dollar figures are published for any tier across its three products (Inform, the core cross-channel platform, and Personalize); every plan routes to a Let's Talk or Request Demo sales conversation
  • The core platform is split into Growth and Enterprise tiers with no stated feature boundary or price difference visible without contacting sales

Pricing, plan by plan

Luma

Free
  • FreeFree
    • Unlimited events
    • Unlimited guests
    • Up to 500 invites per week
  • Plus$59/month
    • No platform fee
    • 5,000 invites per week
    • Tax collection

MoEngage

On request

No published plan breakdown. See the MoEngage review.

Which should you pick?

Choose Luma if

  • You need event pages.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want registration.

Choose MoEngage if

Nothing in the data separates MoEngage from Luma on the points above - pick on price and on how each one feels to use.

Questions people ask

Is Luma or MoEngage better?
Neither clearly leads. Luma starts at Free and MoEngage at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Luma or MoEngage?
Luma has a free tier; the other does not. Paid plans start at Free for Luma and On request for MoEngage.
Does Luma or MoEngage run on more platforms?
Luma runs on Web, iOS, Android. MoEngage runs on Web.
Can I use Luma for free?
Yes. Luma has a free tier, so you can try it without paying. MoEngage starts at On request.
What is Luma best used for?
Luma is most often used for event planning, ticket sales, attendee management, virtual events. Of those, event planning and ticket sales are not what MoEngage is typically brought in for.
What can Luma do that MoEngage cannot?
Luma covers Event pages, Registration, Calendar sync, Ticketing.

Answered from the vendors’ own pages

Luma: Does Luma have a free plan?

Yes. Luma offers a free plan with unlimited events, unlimited guests, and up to 500 invites per week. Free users pay a 5% platform fee on paid events.

Source
Luma: How much does Luma Plus cost?

Luma Plus costs $59 per month when billed annually, or $69 per month for month-to-month billing. It removes the platform fee, increases invites to 5,000 per week, and adds tax collection and API access.

Source
Luma: Can I integrate Luma with other tools?

Yes. Luma Plus includes API access and supports enterprise CRM integrations for larger organizations managing events at scale.

Source

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