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Software · head to head

Focus@Will vs VWO

Focus@Will logo

Focus@Will

Software

Music and sounds designed to enhance focus and productivity

From
Free
Rated
-
Full reviewWebsite
VWO logo

VWO

Software

Experience Optimization Platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Focus@Will the App Store listing (seller Dulcetta Inc) states the free trial is limited to 7 days, after which a paid subscription is required to continue using the music and features; VWO growth plan restricted to 1 workspace and 0 custom attributes
  • They diverge on capability: Focus@Will covers Curated focus music, VWO covers A/B testing.

Where they differ

Only the attributes on which Focus@Will and VWO actually diverge.

Attributes where Focus@Will and VWO differ
AttributeFocus@WillVWO
Pricing modelfreemiumusage-based
PlatformsWeb, IOS, Android, MacOS, WindowsWeb, iOS, Android, Server-side
Founded20112007

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Focus@Will

  • Curated focus music
  • Multiple music channels
  • Built-in focus timer
  • Focus statistics
  • Different music genres
  • Offline access
  • Cross-platform sync
  • Volume control

Only in VWO

  • A/B testing
  • Multivariate testing
  • Heatmaps
  • Session recordings
  • Analytics
  • Google Analytics
  • Slack
  • SSL encryption

What people use each for

The jobs each tool is most often brought in to do.

Focus@Will

  • Productivitynot VWO
  • Collaborationnot VWO
  • Task managementnot VWO
  • Organizationnot VWO

VWO

  • A/B testing and multivariate testingnot Focus@Will
  • Conversion rate optimisationnot Focus@Will
  • Behavioural analytics and session recordingsnot Focus@Will
  • Feature experimentation and progressive rolloutsnot Focus@Will

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Focus@Will

  • The App Store listing (seller Dulcetta Inc) states the free trial is limited to 7 days, after which a paid subscription is required to continue using the music and features
  • The same listing states a 30 day money-back guarantee applies to the subscription, implying no refund is available after that window

VWO

  • Growth plan restricted to 1 workspace and 0 custom attributes
  • Single Sign-On (SSO) and API access limited to Enterprise tier only
  • Growth plan offers only 8-hour first response time for support

Pricing, plan by plan

Focus@Will

Free
  • FreeFree
    • Limited access to music
    • Basic 25-min timer
    • Ads
  • Basic$4.95/month
    • Unlimited music access
    • Custom timers
    • No ads
  • Pro$9.95/month
    • Everything in Basic
    • Advanced analytics
    • Priority support

VWO

Free

No published plan breakdown. See the VWO review.

Which should you pick?

Choose Focus@Will if

  • You need curated focus music.
  • You want to start without paying.
  • You work on Web, IOS, Android, MacOS, Windows.
  • You also want multiple music channels.
Focus@Will review

Choose VWO if

  • You need a/b testing.
  • You want to start without paying.
  • You work on Web, iOS, Android, Server-side.
  • You also want multivariate testing.
VWO review

Questions people ask

Is Focus@Will or VWO better?
Neither clearly leads. Focus@Will starts at Free and VWO at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Focus@Will or VWO?
Focus@Will starts at Free and VWO at Free.
Does Focus@Will or VWO run on more platforms?
Focus@Will runs on Web, IOS, Android, MacOS, Windows. VWO runs on Web, iOS, Android, Server-side.
Can I use Focus@Will for free?
Both have a free tier, so you can try either at no cost before committing.
What is Focus@Will best used for?
Focus@Will is most often used for productivity, collaboration, task management, organization. Of those, productivity and collaboration are not what VWO is typically brought in for.
What can Focus@Will do that VWO cannot?
Focus@Will covers Curated focus music, Multiple music channels, Built-in focus timer, Focus statistics. VWO covers A/B testing, Multivariate testing, Heatmaps, Session recordings.
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