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Software · head to head

Fathom Analytics vs Roadmunk

Fathom Analytics logo

Fathom Analytics

Software

Website analytics made simple

From
$14/month
Rated
-
Full reviewWebsite
Roadmunk logo

Roadmunk

Software

The collaborative roadmapping tool for strategic planning

From
$19/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Fathom Analytics there is no free tier, only a 7 day trial; Roadmunk starter plan at $19/editor/month allows only 3 reviewers; additional reviewers cost $5 each per month
  • They diverge on capability: Fathom Analytics covers Page view tracking, Roadmunk covers Visual roadmaps.

Where they differ

Only the attributes on which Fathom Analytics and Roadmunk actually diverge.

Attributes where Fathom Analytics and Roadmunk differ
AttributeFathom AnalyticsRoadmunk
Starting price$14/month$19/month
Founded20142012

Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fathom Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Referrer tracking
  • Privacy-focused
  • GDPR compliant
  • Cloud deployment
  • 20+ languages language support

Only in Roadmunk

  • Visual roadmaps
  • Timeline view
  • Swimlane view
  • Prioritization matrix
  • Feedback inbox
  • Jira
  • Azure DevOps
  • Trello

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Fathom Analytics

  • Privacy-focused web analytics without cookie bannersnot Roadmunk
  • A lightweight Google Analytics replacementnot Roadmunk
  • Tracking many sites from one accountnot Roadmunk
  • Long-term historical reporting while subscribednot Roadmunk

Roadmunk

  • Small product teams managing roadmaps with stakeholder feedback collectionnot Fathom Analytics
  • Multi-team organisations seeking organisation-wide product visibilitynot Fathom Analytics
  • Teams using Jira, Azure DevOps, or Asana as primary project tracking systemsnot Fathom Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fathom Analytics

  • There is no free tier, only a 7 day trial
  • Priced on pageviews, from $45 a month at the 500,000 pageview level
  • Custom events count against the pageview allowance rather than being tracked separately
  • Site allowances come in packs, with additional 50-site packs at $10 a month
  • Data is retained forever only while the subscription is active

Roadmunk

  • Starter plan at $19/editor/month allows only 3 reviewers; additional reviewers cost $5 each per month
  • Enterprise plan requires custom pricing contact; feature scope and support terms not published
  • Two-way Jira and Azure DevOps sync available only on Business tier and above at additional $9/collaborator/month
  • Pricing model based per-editor seats rather than per-organisation, scaling costs significantly for larger teams

Pricing, plan by plan

Fathom Analytics

$14/month
  • Starter$14/month
    • Unlimited page views
    • 1 site
    • Real-time analytics

Roadmunk

$19/month

No published plan breakdown. See the Roadmunk review.

Which should you pick?

Choose Fathom Analytics if

  • You need page view tracking.
  • You also want goal tracking.
Fathom Analytics review

Choose Roadmunk if

  • You need visual roadmaps.
  • You also want timeline view.
Roadmunk review

Questions people ask

Is Fathom Analytics or Roadmunk better?
Neither clearly leads. Fathom Analytics starts at $14/month and Roadmunk at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fathom Analytics or Roadmunk?
Fathom Analytics starts at $14/month and Roadmunk at $19/month.
Does Fathom Analytics or Roadmunk run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Fathom Analytics best used for?
Fathom Analytics is most often used for privacy-focused web analytics without cookie banners, a lightweight google analytics replacement, tracking many sites from one account, long-term historical reporting while subscribed. Of those, privacy-focused web analytics without cookie banners and a lightweight google analytics replacement are not what Roadmunk is typically brought in for.
What can Fathom Analytics do that Roadmunk cannot?
Fathom Analytics covers Page view tracking, Goal tracking, Real-time analytics, Referrer tracking. Roadmunk covers Visual roadmaps, Timeline view, Swimlane view, Prioritization matrix. Both handle Web support.
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