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Legal · head to head

Cookiebot vs DataGrail

Cookiebot logo

Cookiebot

Legal

Automated cookie scanning and consent banner for websites, owned by Usercentrics

From
Free
Rated
-
Full reviewWebsite
DataGrail logo

DataGrail

Cybersecurity

Privacy platform that finds shadow data systems and automates data subject requests across them

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Cookiebot has a free tier, so it costs nothing to try first.
  • Each has a real cost: Cookiebot pricing is per domain and banded by subpage count, so an organisation with many brand domains or a large content site pays many multiples of the 7 euro headline, and the bands are counted from the scan rather than from what you think you publish.; DataGrail no pricing is published, and while benchmarking suggests it undercuts OneTrust for comparable scope, cost still scales with request volume and connected systems, which grow with the business.
  • They diverge on capability: Cookiebot covers Automated cookie scanning, DataGrail covers Live data discovery.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Cookiebot and DataGrail actually diverge.

Attributes where Cookiebot and DataGrail differ
AttributeCookiebotDataGrail
Starting priceFreeOn request
Pricing modelPer domain per month by subpage countquote
Free tierYesNo
PlatformsWebWeb, API
CategoryLegalCybersecurity

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cookiebot

  • Automated cookie scanning
  • Prior blocking
  • Google Consent Mode v2
  • IAB TCF support
  • Consent logging
  • Cookie declaration
  • Multi-language banners
  • Geotargeting

Only in DataGrail

  • Live data discovery
  • Request automation
  • Audit trail
  • Consent management
  • Integration catalogue
  • Risk monitoring
  • Consumer request portal
  • Reporting

What people use each for

The jobs each tool is most often brought in to do.

Cookiebot

  • A marketing team that needs a defensible consent record for European visitors without adding privacy engineering headcountnot DataGrail
  • A site using Google Ads and Analytics that must send Consent Mode v2 signals or lose conversion measurement in the EEAnot DataGrail
  • An agency managing many small client sites that wants per-domain billing it can pass through at costnot DataGrail
  • A content-heavy publisher needing IAB TCF signals passed to advertising partnersnot DataGrail

DataGrail

  • A consumer brand whose deletion requests keep missing data in marketing tools the privacy team did not know existednot Cookiebot
  • A company processing hundreds of CCPA requests a month where manual fulfilment has become a full-time jobnot Cookiebot
  • A privacy team leaving OneTrust because the platform tracked requests but staff still completed them by handnot Cookiebot
  • An organisation needing evidence for a regulator that deletion actually occurred in every system, not that a ticket was closednot Cookiebot

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cookiebot

  • Pricing is per domain and banded by subpage count, so an organisation with many brand domains or a large content site pays many multiples of the 7 euro headline, and the bands are counted from the scan rather than from what you think you publish.
  • Enterprise features such as single sign-on, banner A and B testing and a dedicated account manager sit on Usercentrics Web CMP rather than on Cookiebot, so growing out of Cookiebot means migrating to a sibling product with its own dashboard and contract.
  • Prior blocking depends on Cookiebot recognising the script, and custom or first-party tags frequently need manual tagging, which means a site can believe it is blocking trackers when it is not until someone audits it.
  • Scans crawl a limited number of subpages per band, so trackers that only appear on deep or gated pages can go undiscovered and unblocked between scans.
  • The free tier carries Cookiebot branding and is limited to one domain and 50 subpages, which makes it a demonstration rather than a workable option for anything but a brochure site.

DataGrail

  • No pricing is published, and while benchmarking suggests it undercuts OneTrust for comparable scope, cost still scales with request volume and connected systems, which grow with the business.
  • Automated fulfilment only works for systems with a supported connector, so homegrown applications and legacy databases still need manual handling, and those are usually where the awkward data lives.
  • Discovery works by observing integrations and traffic patterns, so genuinely isolated systems, offline data and files on employee machines remain invisible and outside the data map.
  • It is narrower than the enterprise privacy suites, lacking the assessment, third-party risk and wider GRC modules a large regulated organisation will also need, so it may be one of two platforms rather than the only one.
  • Deletion automation is irreversible and mistakes are unrecoverable, so teams need real confidence in identity verification before enabling it, and that caution often keeps deletion semi-manual for months after purchase.

Pricing, plan by plan

Cookiebot

Free
  • FreeFree
    • 1 domain, up to 50 subpages
    • Automated scanning
    • Google Consent Mode
  • Premium Lite$7/month
    • 1 domain, up to 50 subpages
    • Custom banner design and logo
    • Multi-language banners
  • Premium Small$15/month
    • Per domain
    • Up to 350 subpages per domain
    • Multiple domains supported
  • Premium Medium$30/month
    • Per domain
    • Up to 3,500 subpages per domain

DataGrail

On request
  • DataGrail Platform$undefined/year
    • Data discovery and mapping
    • Data subject request automation
    • Consent management

Which should you pick?

Choose Cookiebot if

  • You need automated cookie scanning.
  • You want to start without paying.
  • You also want prior blocking.
Cookiebot review

Choose DataGrail if

  • You need live data discovery.
  • You work on Web, API.
  • You also want request automation.
DataGrail review

Questions people ask

Is Cookiebot or DataGrail better?
Neither clearly leads. Cookiebot starts at Free and DataGrail at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cookiebot or DataGrail?
Cookiebot has a free tier; the other does not. Paid plans start at Free for Cookiebot and On request for DataGrail.
Does Cookiebot or DataGrail run on more platforms?
Cookiebot runs on Web. DataGrail runs on Web, API.
Can I use Cookiebot for free?
Yes. Cookiebot has a free tier, so you can try it without paying. DataGrail starts at On request.
What is Cookiebot best used for?
Cookiebot is most often used for a marketing team that needs a defensible consent record for european visitors without adding privacy engineering headcount, a site using google ads and analytics that must send consent mode v2 signals or lose conversion measurement in the eea, an agency managing many small client sites that wants per-domain billing it can pass through at cost, a content-heavy publisher needing iab tcf signals passed to advertising partners. Of those, a marketing team that needs a defensible consent record for european visitors without adding privacy engineering headcount and a site using google ads and analytics that must send consent mode v2 signals or lose conversion measurement in the eea are not what DataGrail is typically brought in for.
What can Cookiebot do that DataGrail cannot?
Cookiebot covers Automated cookie scanning, Prior blocking, Google Consent Mode v2, IAB TCF support. DataGrail covers Live data discovery, Request automation, Audit trail, Consent management.

Answered from the vendors’ own pages

Cookiebot: Who owns Cookiebot?

Usercentrics, which acquired the Danish developer Cybot in September 2021. It is sold as Cookiebot by Usercentrics alongside the separate Usercentrics Web CMP.

DataGrail: How is DataGrail different from OneTrust?

OneTrust orchestrates the workflow; DataGrail focuses on connecting to systems and completing the request, and benchmark data suggests it prices materially below OneTrust for comparable scope.

Cookiebot: What does a real deployment cost?

Between 7 and 90 euros per domain per month depending on subpage count. Ten domains on the medium band is 300 euros a month, not 7.

DataGrail: Does it find systems we do not know about?

Yes. Continuous discovery of unsanctioned tools processing personal data is its main technical claim.

Cookiebot: Does it support Google Consent Mode v2?

Yes, and Cookiebot is in Google CMP partner programme, which matters if you run Google advertising into the EEA.

DataGrail: What does it cost?

Not published. Pricing is quoted by request volume and connected systems, with multi-year commitments typically discounted.

Cookiebot: Is the free plan usable in production?

Only for a single very small site. It caps at one domain and 50 subpages and shows Cookiebot branding on the banner.

DataGrail: Does it cover consent as well as requests?

Yes, it includes consent management, though publishers needing certified advertising consent usually use a specialist CMP.

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