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Crypto · head to head

CoinMarketCap vs Yellowfin

CoinMarketCap logo

CoinMarketCap

Crypto

The world's most-referenced price-tracking website

From
Free
Rated
-
Full reviewWebsite
Yellowfin logo

Yellowfin

Business Intelligence

Action-based business intelligence

From
$50/month
Rated
-
Full reviewWebsite

The short version

  • Only CoinMarketCap has a free tier, so it costs nothing to try first.
  • Each has a real cost: CoinMarketCap the free Basic plan gives historical data going back only 60 seconds, so it cannot answer any question about the past; Yellowfin the pricing page publishes no rate, no minimum and no per-user price; every model ends in a Get Pricing form
  • They diverge on capability: CoinMarketCap covers Price Tracking, Yellowfin covers Automated Analysis.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which CoinMarketCap and Yellowfin actually diverge.

Attributes where CoinMarketCap and Yellowfin differ
AttributeCoinMarketCapYellowfin
Starting priceFree$50/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWeb, Ios, AndroidWeb, Mobile, Embedded
CategoryCryptoBusiness Intelligence
Founded20132003

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CoinMarketCap

  • Price Tracking
  • Market Cap Rankings
  • Portfolio Tracker
  • Crypto News
  • API Access
  • Binance
  • Exchanges
  • Ios support

Only in Yellowfin

  • Automated Analysis
  • Data Stories
  • Collaboration
  • Signals
  • Embedded Analytics
  • Salesforce
  • Google Analytics
  • SQL Server

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

CoinMarketCap

  • Real-time cryptocurrency market tracking and analysisnot Yellowfin
  • Historical price data retrieval for researchnot Yellowfin
  • Exchange tracking and aggregationnot Yellowfin
  • Token information and metadata accessnot Yellowfin
  • Portfolio monitoring integrationsnot Yellowfin

Yellowfin

  • Embedding white-labelled dashboards and analytics into a software productnot CoinMarketCap
  • Enterprise reporting with automated business monitoring and alertingnot CoinMarketCap
  • Data storytelling and guided natural language querying for business usersnot CoinMarketCap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CoinMarketCap

  • The free Basic plan gives historical data going back only 60 seconds, so it cannot answer any question about the past
  • Three years of history requires the $29 Builder plan and all time history the $79 Startup plan
  • Free is capped at 15,000 credits a month and 50 requests a minute
  • Rate limits are tiered separately from credits, from 50 a minute on free to 1,200 on Professional
  • Enterprise pricing is custom despite listing 30,000,000 credits

Yellowfin

  • The pricing page publishes no rate, no minimum and no per-user price; every model ends in a Get Pricing form
  • One of the three embedded models is a revenue share, so Yellowfin takes a cut of the revenue your analytics module earns
  • Another model prices by server core, so scaling deployment hardware raises the licence cost independently of users
  • Getting a quote requires submitting a form with a marketing consent checkbox and a user-count band rather than seeing a rate card

Pricing, plan by plan

CoinMarketCap

Free
  • Keyless (Trial)Free
    • No signup required
    • Access to selected API endpoints
    • Market listings, quotes, global metrics
  • Basic (Free Authenticated)Free
    • 15,000 monthly call credits
    • 50 requests per minute
    • Historical data access

Yellowfin

$50/month
  • Team$50/month
    • Dashboards
    • Stories
    • Collaboration
  • EnterpriseFree
    • Advanced Features
    • Embedding
    • Custom SLA

Which should you pick?

Choose CoinMarketCap if

  • You need price tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want market cap rankings.
CoinMarketCap review

Choose Yellowfin if

  • You need automated analysis.
  • You work on Web, Mobile, Embedded.
  • You also want data stories.
Yellowfin review

Questions people ask

Is CoinMarketCap or Yellowfin better?
Neither clearly leads. CoinMarketCap starts at Free and Yellowfin at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CoinMarketCap or Yellowfin?
CoinMarketCap has a free tier; the other does not. Paid plans start at Free for CoinMarketCap and $50/month for Yellowfin.
Does CoinMarketCap or Yellowfin run on more platforms?
CoinMarketCap runs on Web, Ios, Android. Yellowfin runs on Web, Mobile, Embedded.
Can I use CoinMarketCap for free?
Yes. CoinMarketCap has a free tier, so you can try it without paying. Yellowfin starts at $50/month.
What is CoinMarketCap best used for?
CoinMarketCap is most often used for real-time cryptocurrency market tracking and analysis, historical price data retrieval for research, exchange tracking and aggregation, token information and metadata access. Of those, real-time cryptocurrency market tracking and analysis and historical price data retrieval for research are not what Yellowfin is typically brought in for.
What can CoinMarketCap do that Yellowfin cannot?
CoinMarketCap covers Price Tracking, Market Cap Rankings, Portfolio Tracker, Crypto News. Yellowfin covers Automated Analysis, Data Stories, Collaboration, Signals. Both handle Web support.

Answered from the vendors’ own pages

CoinMarketCap: Does CoinMarketCap offer a free API?

Yes, CoinMarketCap offers a free Basic tier with 15,000 monthly API call credits, 50 requests per minute, historical data access, and commercial use rights after creating a free Developer Portal account.

Source
Yellowfin: What pricing models does Yellowfin offer?

Yellowfin offers three flexible models for embedded analytics: Aligned Utility Model (price per unit), Revenue Share Model (based on analytics revenue value), and Server Core (fixed price based on server deployment).

Source
CoinMarketCap: What are CoinMarketCap's rate limits?

The free Basic plan allows 50 requests per minute with 15,000 monthly call credits. Paid plans offer higher limits; specific rates require contacting sales.

Source
Yellowfin: Is Yellowfin pricing predictable and scalable?

Yes, Yellowfin pricing is simple, predictable and scalable with no hidden costs or surprises.

Source
CoinMarketCap: Can I use CoinMarketCap API for commercial purposes?

Yes, the free Basic plan explicitly allows commercial use after signup. Higher-tier commercial plans are also available.

Source
Yellowfin: Are there limits on user access or development environments?

No limitations exist on access to functionality across users. There are also no limits on dev and test licenses, ensuring DevOps is covered.

Source
CoinMarketCap: How much historical cryptocurrency data does CoinMarketCap provide?

CoinMarketCap provides 16 years of historical data across 50 million+ tracked tokens and 941+ exchanges.

Source
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