Fashion · head to head
ApparelMagic vs Bold Metrics
The short version
- Each has a real cost: ApparelMagic user count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users; Bold Metrics sold to apparel brands as an embedded API rather than as a tool a shopper or small seller can use
- They diverge on capability: ApparelMagic covers Order management, Bold Metrics covers AI body prediction.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which ApparelMagic and Bold Metrics actually diverge.
| Attribute | ApparelMagic | Bold Metrics |
|---|---|---|
| Starting price | $337/month | On request |
| Pricing model | subscription | usage-based |
| Platforms | Web | Web, Api |
| Founded | 2000 | 2014 |
Identical on both: free tier (No), user rating (Not yet rated), category (Fashion).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in ApparelMagic
- Order management
- Inventory management
- Production tracking
- Purchasing
- Warehouse management
- Financial management
- Reporting & analytics
- B2B ecommerce portal
Only in Bold Metrics
- AI body prediction
- Size recommendations
- Body measurements
- Returns analytics
- Product development data
- Manufacturing specifications
- Consumer insights
- Fit analytics
Both cover
- Shopify
- Magento
What people use each for
The jobs each tool is most often brought in to do.
ApparelMagic
- Fashion brand order management and inventory controlnot Bold Metrics
- Product development workflow and merchandisingnot Bold Metrics
- Multi-warehouse and multi-channel sales coordinationnot Bold Metrics
- Supply chain integration for apparel brandsnot Bold Metrics
Bold Metrics
- Size recommendations on an apparel product pagenot ApparelMagic
- Reducing returns caused by fitnot ApparelMagic
- Body measurement estimation without a scannot ApparelMagic
- Made-to-measure sizing through Virtual Tailornot ApparelMagic
- Fit analytics across a cataloguenot ApparelMagic
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
ApparelMagic
- User count limits by tier: Professional plan limited to 3 users, Enterprise to 5 users
- Integration limits: Professional plan supports only 3 integrations, Enterprise 5, Ultimate unlimited
- Warehouse limits: Professional supports 3, Enterprise 5, Ultimate unlimited
- B2B store access limited: Professional plan restricted to 1 store, Enterprise 3, Ultimate unlimited
- Additional cost for sales representatives at $40-50 per month
Bold Metrics
- Sold to apparel brands as an embedded API rather than as a tool a shopper or small seller can use
- Pricing is not published
- Split across several named products, including Smart Size Chart, Virtual Sizer and Virtual Tailor, so scope depends on which are licensed
Pricing, plan by plan
ApparelMagic
$337/month- Professional$337/month
- 3 users
- 3 integrations
- 3 warehouses
- Enterprise$655/month
- 5 users
- 5 integrations
- 5 warehouses
- Ultimate$null/month
- 10+ users
- Unlimited integrations
- Unlimited warehouses
Bold Metrics
On request- Smart Size$undefined/month
- Size recommendations
- Basic analytics
- E-commerce integration
- Smart Body$undefined/month
- Full body measurements
- Product development data
- Advanced analytics
- Enterprise$undefined/month
- Everything included
- Custom AI models
- Manufacturing data
Which should you pick?
Choose ApparelMagic if
- You need order management.
- You also want inventory management.
Choose Bold Metrics if
- You need ai body prediction.
- You work on Web, Api.
- You also want size recommendations.
Questions people ask
- Is ApparelMagic or Bold Metrics better?
- Neither clearly leads. ApparelMagic starts at $337/month and Bold Metrics at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, ApparelMagic or Bold Metrics?
- ApparelMagic starts at $337/month and Bold Metrics at On request.
- Does ApparelMagic or Bold Metrics run on more platforms?
- ApparelMagic runs on Web. Bold Metrics runs on Web, Api.
- What is ApparelMagic best used for?
- ApparelMagic is most often used for fashion brand order management and inventory control, product development workflow and merchandising, multi-warehouse and multi-channel sales coordination, supply chain integration for apparel brands. Of those, fashion brand order management and inventory control and product development workflow and merchandising are not what Bold Metrics is typically brought in for.
- What can ApparelMagic do that Bold Metrics cannot?
- ApparelMagic covers Order management, Inventory management, Production tracking, Purchasing. Bold Metrics covers AI body prediction, Size recommendations, Body measurements, Returns analytics. Both handle Shopify, Magento.
Answered from the vendors’ own pages
ApparelMagic: What does ApparelMagic cost?
Professional plan: $337 per month when paid annually or $356 monthly with annual commitment (3 users, 3 integrations, 3 warehouses, 1 B2B store). Enterprise: $655 annually or $691 monthly (5 users, 5 integrations, 5 warehouses, 3 B2B stores). Ultimate pricing is custom.
SourceBold Metrics: Why is Bold Metrics pricing not published online?
The website does not list pricing tiers or costs. Customers are directed to request a demo or connect with an expert to discuss pricing tailored to their needs.
SourceApparelMagic: Does ApparelMagic offer a money-back guarantee?
Yes, ApparelMagic offers a 30-day money-back guarantee allowing risk-free trial of any plan.
SourceBold Metrics: How do I get in touch about pricing and trials?
Bold Metrics offers 'Request a Demo' and 'Connect with an Expert' calls-to-action on their website. Potential customers must reach out through these channels to learn about pricing and trial options.
SourceApparelMagic: What is the cost of additional sales representatives?
Sales representatives cost $50 per month with monthly billing or $40 per month when prepaid for the contract term.
SourceBold Metrics: Is there a minimum contract term?
No information about contract terms, minimum commitment, or pricing is disclosed on the website. These details would be discussed during a consultation with the sales team.
SourceRelated pages
More on ApparelMagic
More on Bold Metrics
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