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Software · head to head

Blackbaud Raiser's Edge vs FullStory

Blackbaud Raiser's Edge logo

Blackbaud Raiser's Edge

Software

Enterprise-grade donor management system

From
On request
Rated
-
FullStory logo

FullStory

Software

Digital experience intelligence platform

From
Free
Rated
-

The short version

  • Only FullStory has a free tier, so it costs nothing to try first.
  • Each has a real cost: Blackbaud Raiser's Edge pricing is not published and requires a sales conversation; FullStory free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
  • They diverge on capability: Blackbaud Raiser's Edge covers Donor management, FullStory covers Session replay.

Where they differ

Only the attributes on which Blackbaud Raiser's Edge and FullStory actually diverge.

Attributes where Blackbaud Raiser's Edge and FullStory differ
AttributeBlackbaud Raiser's EdgeFullStory
Starting priceOn requestFree
Pricing modelsubscriptionquote
Free tierNoYes
PlatformsWeb, Desktop, MobileWeb, Mobile
Founded19812014

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Blackbaud Raiser's Edge

  • Donor management
  • Gift tracking
  • Prospect research
  • Campaign management
  • Advanced reporting
  • Stripe
  • PayPal
  • QuickBooks

Only in FullStory

  • Session replay
  • Heatmaps
  • Conversion funnels
  • User journey mapping
  • Error tracking
  • Frustration signals
  • Search functionality
  • Custom events

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Blackbaud Raiser's Edge

  • Donor management and gift processing for nonprofitsnot FullStory
  • Major gift portfolio management for fundraisersnot FullStory
  • Campaign and appeal trackingnot FullStory
  • Prospect research and wealth screeningnot FullStory
  • Fundraising reporting for boards and fundersnot FullStory

FullStory

  • User experience analysisnot Blackbaud Raiser's Edge
  • Bug reproductionnot Blackbaud Raiser's Edge
  • Conversion optimizationnot Blackbaud Raiser's Edge
  • Customer supportnot Blackbaud Raiser's Edge
  • Product developmentnot Blackbaud Raiser's Edge

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Blackbaud Raiser's Edge

  • Pricing is not published and requires a sales conversation
  • Aimed at mid-sized and large nonprofits with dedicated development teams rather than small charities

FullStory

  • Free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
  • Personal email addresses cannot be used for signup; business email domain required
  • Paid plan pricing not publicly listed, requires sales contact for quotes
  • Free plan has no email support, only community-based assistance
  • Mobile app analytics requires a separate add-on purchase

Pricing, plan by plan

Blackbaud Raiser's Edge

On request
  • Standard$200/month
    • Donor database
    • Gift tracking
    • Reports
  • Premium$500/month
    • Advanced analytics
    • Prospect research
    • Custom reporting

FullStory

Free
  • FreeFree
    • 1,000 sessions/month
    • 14-day data retention
    • Basic analytics
  • Business$undefined/month
    • Custom sessions
    • 3-month retention
    • Advanced analytics
  • Enterprise$undefined/month
    • Unlimited sessions
    • Custom retention
    • Advanced privacy controls

Which should you pick?

Choose Blackbaud Raiser's Edge if

  • You need donor management.
  • You work on Web, Desktop, Mobile.
  • You also want gift tracking.

Choose FullStory if

  • You need session replay.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want heatmaps.

Questions people ask

Is Blackbaud Raiser's Edge or FullStory better?
Neither clearly leads. Blackbaud Raiser's Edge starts at On request and FullStory at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Blackbaud Raiser's Edge or FullStory?
FullStory has a free tier; the other does not. Paid plans start at On request for Blackbaud Raiser's Edge and Free for FullStory.
Does Blackbaud Raiser's Edge or FullStory run on more platforms?
Blackbaud Raiser's Edge runs on Web, Desktop, Mobile. FullStory runs on Web, Mobile.
Can I use FullStory for free?
Yes. FullStory has a free tier, so you can try it without paying. Blackbaud Raiser's Edge starts at On request.
What is Blackbaud Raiser's Edge best used for?
Blackbaud Raiser's Edge is most often used for donor management and gift processing for nonprofits, major gift portfolio management for fundraisers, campaign and appeal tracking, prospect research and wealth screening. Of those, donor management and gift processing for nonprofits and major gift portfolio management for fundraisers are not what FullStory is typically brought in for.
What can Blackbaud Raiser's Edge do that FullStory cannot?
Blackbaud Raiser's Edge covers Donor management, Gift tracking, Prospect research, Campaign management. FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping. Both handle Salesforce.

Answered from the vendors’ own pages

FullStory: What does FullStory's free tier include?

30,000 sessions per month, 10 user seats, 5,000 server-side events per month, 1 year of session replay retention, and 1 year of product analytics retention. Session capture pauses when you exceed the monthly limit, though existing sessions remain accessible.

Source
FullStory: What features are excluded from the free plan?

Dashboards, configurable form privacy, Go-Live functionality, Streams, client-side rate hooks, mobile app analytics, and StoryAI are not available on the free tier. Email support is also unavailable; only community-based help is provided.

Source
FullStory: Can I use a personal email to sign up for FullStory's free plan?

No. FullStory requires a business email domain for signup; personal email services like Gmail cannot be used for free plan registration.

Source
FullStory: How does FullStory integrate with Slack?

FullStory's Slack integration allows individual users to send noteworthy sessions to Slack channels. Advanced and Enterprise plans can configure Alerts to receive notifications in Slack when user metrics exceed defined thresholds.

Source
FullStory: What analytics platforms does FullStory integrate with?

FullStory integrates with Segment, Mixpanel, Adobe Analytics, Google Analytics, Salesforce, HubSpot, and others. These integrations allow you to attach FullStory session URLs to events in your analytics platform for cross-platform correlation.

Source

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