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Software · head to head

Awin vs Cohley

Awin logo

Awin

Software

Global affiliate network with 1M+ publishers

From
Free
Rated
-
Full reviewWebsite
C

Cohley

Software

Content at the speed of culture

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Awin has a free tier, so it costs nothing to try first.
  • Each has a real cost: Awin pricing not published, available by quote only; Cohley cohley's Starter plan starts from $18,000 and its Professional plan ("Most popular") starts from $24,000, both annual influencer/UGC content packages, per the vendor's own pricing page (archived, 2022).
  • They diverge on capability: Awin covers Global publisher network, Cohley covers Photo content.

Where they differ

Only the attributes on which Awin and Cohley actually diverge.

Attributes where Awin and Cohley differ
AttributeAwinCohley
Starting priceFreeOn request
Pricing modelquotesubscription
Free tierYesNo
PlatformsWeb, MobileWeb, Api
Founded20002016

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Awin

  • Global publisher network
  • Cross-device tracking
  • Payment processing
  • Compliance tools
  • Publisher recruitment
  • Magento
  • WooCommerce
  • BigCommerce

Only in Cohley

  • Photo content
  • Video content
  • Product reviews
  • Creator network
  • Rights management
  • Content library
  • Performance analytics
  • A/B testing

Both cover

  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Awin

  • Affiliate network for content creators and publishersnot Cohley

Cohley

  • Product photographynot Awin
  • Video contentnot Awin
  • Customer reviewsnot Awin
  • Social contentnot Awin
  • Ad creativenot Awin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Awin

  • Pricing not published, available by quote only
  • Commission structure and payment thresholds not disclosed

Cohley

  • Cohley's Starter plan starts from $18,000 and its Professional plan ("Most popular") starts from $24,000, both annual influencer/UGC content packages, per the vendor's own pricing page (archived, 2022).

Pricing, plan by plan

Awin

Free

No published plan breakdown. See the Awin review.

Cohley

On request
  • Starter$undefined/month
    • Photo content
    • Basic creators
    • Content library
  • Growth$undefined/month
    • Photo + video
    • Premium creators
    • Performance tracking
  • Enterprise$undefined/month
    • Custom content
    • Dedicated team
    • API access

Which should you pick?

Choose Awin if

  • You need global publisher network.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want cross-device tracking.
Awin review

Choose Cohley if

  • You need photo content.
  • You work on Web, Api.
  • You also want video content.
Cohley review

Questions people ask

Is Awin or Cohley better?
Neither clearly leads. Awin starts at Free and Cohley at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Awin or Cohley?
Awin has a free tier; the other does not. Paid plans start at Free for Awin and On request for Cohley.
Does Awin or Cohley run on more platforms?
Awin runs on Web, Mobile. Cohley runs on Web, Api.
Can I use Awin for free?
Yes. Awin has a free tier, so you can try it without paying. Cohley starts at On request.
What is Awin best used for?
Awin is most often used for affiliate network for content creators and publishers. Of those, affiliate network for content creators and publishers is not what Cohley is typically brought in for.
What can Awin do that Cohley cannot?
Awin covers Global publisher network, Cross-device tracking, Payment processing, Compliance tools. Cohley covers Photo content, Video content, Product reviews, Creator network. Both handle Shopify, Web support.
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