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Software · head to head

Afluencer vs Cohley

Afluencer logo

Afluencer

Software

Blockchain-powered influencer marketing network

From
Free
Rated
-
C

Cohley

Software

Content at the speed of culture

From
On request
Rated
-

The short version

  • Only Afluencer has a free tier, so it costs nothing to try first.
  • Each has a real cost: Afluencer the brand plans jump from free straight to $649 a month, with no tier between the marketplace listing and Standard; Cohley cohley's Starter plan starts from $18,000 and its Professional plan ("Most popular") starts from $24,000, both annual influencer/UGC content packages, per the vendor's own pricing page (archived, 2022).
  • They diverge on capability: Afluencer covers Creator discovery, Cohley covers Photo content.

Where they differ

Only the attributes on which Afluencer and Cohley actually diverge.

Attributes where Afluencer and Cohley differ
AttributeAfluencerCohley
Starting priceFreeOn request
Free tierYesNo
Founded20212016

Identical on both: pricing model (subscription), platforms (Web, Api), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Afluencer

  • Creator discovery
  • Smart contracts
  • Blockchain payments
  • Campaign management
  • Portfolio management
  • Content rights tracking
  • TikTok
  • YouTube

Only in Cohley

  • Photo content
  • Video content
  • Product reviews
  • Creator network
  • Rights management
  • Content library
  • A/B testing
  • Shopify

Both cover

  • Performance analytics
  • Instagram
  • Cloud deployment
  • Web support
  • Api support

What people use each for

The jobs each tool is most often brought in to do.

Afluencer

  • Brands posting collaboration briefs to find creatorsnot Cohley
  • Outreach to influencers at volume on the paid tiersnot Cohley
  • Managing product send-outs and creator paymentsnot Cohley
  • Creators applying to brand collaborationsnot Cohley

Cohley

  • Product photographynot Afluencer
  • Video contentnot Afluencer
  • Customer reviewsnot Afluencer
  • Social contentnot Afluencer
  • Ad creativenot Afluencer

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Afluencer

  • The brand plans jump from free straight to $649 a month, with no tier between the marketplace listing and Standard
  • Standard is metered at 1,000 outreach messages a month and Pro at 5,000
  • The Pro plan at $1,049 a month is sold with 3 or more seats
  • Creators are metered too, at 90 application credits a month on the $29 Macro plan and 150 on the $79 Mega plan

Cohley

  • Cohley's Starter plan starts from $18,000 and its Professional plan ("Most popular") starts from $24,000, both annual influencer/UGC content packages, per the vendor's own pricing page (archived, 2022).

Pricing, plan by plan

Afluencer

Free
  • CreatorFree
    • Profile creation
    • Campaign access
    • Smart contract payments
  • Brand$99/month
    • Campaign creation
    • Creator search
    • Analytics dashboard

Cohley

On request
  • Starter$undefined/month
    • Photo content
    • Basic creators
    • Content library
  • Growth$undefined/month
    • Photo + video
    • Premium creators
    • Performance tracking
  • Enterprise$undefined/month
    • Custom content
    • Dedicated team
    • API access

Which should you pick?

Choose Afluencer if

  • You need creator discovery.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want smart contracts.

Choose Cohley if

  • You need photo content.
  • You work on Web, Api.
  • You also want video content.

Questions people ask

Is Afluencer or Cohley better?
Neither clearly leads. Afluencer starts at Free and Cohley at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Afluencer or Cohley?
Afluencer has a free tier; the other does not. Paid plans start at Free for Afluencer and On request for Cohley.
Does Afluencer or Cohley run on more platforms?
Both run on Web, Api, so platform support will not decide this one for you.
Can I use Afluencer for free?
Yes. Afluencer has a free tier, so you can try it without paying. Cohley starts at On request.
What is Afluencer best used for?
Afluencer is most often used for brands posting collaboration briefs to find creators, outreach to influencers at volume on the paid tiers, managing product send-outs and creator payments, creators applying to brand collaborations. Of those, brands posting collaboration briefs to find creators and outreach to influencers at volume on the paid tiers are not what Cohley is typically brought in for.
What can Afluencer do that Cohley cannot?
Afluencer covers Creator discovery, Smart contracts, Blockchain payments, Campaign management. Cohley covers Photo content, Video content, Product reviews, Creator network. Both handle Performance analytics, Instagram, Cloud deployment, Web support.

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