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Databases · head to head

Airtable vs Wix

Airtable logo

Airtable

Databases

Create apps that perfectly fit your team's needs

From
Free
Rated
-
Full reviewWebsite
Wix logo

Wix

Web Development

Drag-and-drop website builder with hosting, e-commerce and marketing bundled into one subscription

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Airtable hitting a plan limit blocks adding records or attachments entirely until you upgrade, rather than degrading gracefully; Wix there is no site export, so moving to another host means rebuilding the site from scratch; the blog exports as WXR and products as CSV but the design and app configuration do not come with you.
  • They diverge on capability: Airtable covers Spreadsheet-database hybrid, Wix covers Visual editor.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Airtable and Wix actually diverge.

Attributes where Airtable and Wix differ
AttributeAirtableWix
Pricing modelUnknownPer site per month
PlatformsWeb, iOS, Android, DesktopWeb, iOS, Android
CategoryDatabasesWeb Development
Founded2012Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Airtable

  • Spreadsheet-database hybrid
  • Custom views
  • Automation
  • Forms
  • Integrations
  • Mobile apps
  • Real-time collaboration
  • API access

Only in Wix

  • Visual editor
  • Wix ADI
  • App Market
  • Velo
  • Wix Payments
  • Bookings and Restaurants
  • Marketing suite
  • Managed hosting

What people use each for

The jobs each tool is most often brought in to do.

Airtable

  • Structured team databases with grid, calendar and kanban viewsnot Wix
  • Lightweight internal tools built on shared recordsnot Wix
  • Automations between Airtable and other systemsnot Wix
  • Sharing read-only views with collaborators, who are not chargednot Wix
  • Collecting submissions through forms without paying for a seatnot Wix

Wix

  • A restaurant that needs a menu, online ordering and reservations live before the weekend without a developernot Airtable
  • A tradesperson or consultant who wants a credible five-page brochure site and a contact form without ongoing maintenancenot Airtable
  • A photographer or designer publishing a portfolio where visual control matters more than markup qualitynot Airtable
  • An agency using Wix Studio to deliver low-budget client sites on a fixed fee with client-editable content areasnot Airtable

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Airtable

  • Hitting a plan limit blocks adding records or attachments entirely until you upgrade, rather than degrading gracefully
  • Team is $20 per user per month and Business $45, both at the annual rate
  • Automation and API usage are capped by plan
  • Enterprise Scale pricing is not published

Wix

  • There is no site export, so moving to another host means rebuilding the site from scratch; the blog exports as WXR and products as CSV but the design and app configuration do not come with you.
  • Advertised prices are annual-billing rates and monthly billing costs substantially more, so the 17 USD Light plan is really 24 USD if you are not willing to commit for a year.
  • Templates cannot be swapped after publishing; changing the look of an existing site means rebuilding it page by page on a new template.
  • The absolute-positioning editor produces heavy markup and Wix sites routinely score poorly on Core Web Vitals compared with a hand-built or static site, which matters if organic search is your main channel.
  • E-commerce is gated behind the 39 USD Business tier, so a shop paying 29 USD on Core discovers mid-project that abandoned-cart recovery, subscriptions and multi-currency all need an upgrade.

Pricing, plan by plan

Airtable

Free
  • FreeFree
    • Unlimited bases
    • 1,000 records per base
    • Up to 5 editors
  • Team$20/month per editor annual
    • 50,000 records per base
    • Unlimited automations
    • API access
  • Business$45/month per editor annual
    • 125,000 records per base
    • Advanced permissions
    • Priority support
  • Enterprise Scale$undefined/custom
    • 500,000+ records per base
    • Custom SLA
    • Dedicated support

Wix

Free
  • FreeFree
    • Wix subdomain only
    • Wix branding on every page
    • 500MB storage
  • Light$17/month
    • Custom domain
    • No Wix ads
    • 2GB storage
  • Core$29/month
    • Accept payments
    • 50GB storage
    • Basic marketing suite
  • Business$39/month
    • Full e-commerce
    • 100GB storage
    • Advanced analytics

Which should you pick?

Choose Airtable if

  • You need spreadsheet-database hybrid.
  • You want to start without paying.
  • You work on Web, iOS, Android, Desktop.
  • You also want custom views.
Airtable review

Choose Wix if

  • You need visual editor.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want wix adi.
Wix review

Questions people ask

Is Airtable or Wix better?
Neither clearly leads. Airtable starts at Free and Wix at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Airtable or Wix?
Airtable starts at Free and Wix at Free.
Does Airtable or Wix run on more platforms?
Airtable runs on Web, iOS, Android, Desktop. Wix runs on Web, iOS, Android.
Can I use Airtable for free?
Both have a free tier, so you can try either at no cost before committing.
What is Airtable best used for?
Airtable is most often used for structured team databases with grid, calendar and kanban views, lightweight internal tools built on shared records, automations between airtable and other systems, sharing read-only views with collaborators, who are not charged. Of those, structured team databases with grid, calendar and kanban views and lightweight internal tools built on shared records are not what Wix is typically brought in for.
What can Airtable do that Wix cannot?
Airtable covers Spreadsheet-database hybrid, Custom views, Automation, Forms. Wix covers Visual editor, Wix ADI, App Market, Velo.

Answered from the vendors’ own pages

Airtable: Is there a free Airtable plan and what does it include?

Yes, Airtable's Free plan is indefinite with unlimited bases, 1,000 records per base, up to 5 editors, 1 GB storage per base, 100 automation runs per month, and core features like Interface Designer and mobile apps.

Source
Wix: Can I move my Wix site to WordPress?

Not directly. You can export blog posts as WXR and products as CSV, but the pages, design and app settings have to be rebuilt.

Airtable: How does Airtable handle permissions and viewers?

Airtable charges per editor only. Read-only viewers, form submitters, and people accessing share links are free on every plan, making it cost-effective for large viewing audiences.

Source
Wix: Is the free plan usable for a business?

No. It shows Wix ads on every page and does not allow a custom domain.

Airtable: What are Airtable's record limits?

Free plan has 1,000 records per base, Team plan has 50,000, Business plan has 125,000, and Enterprise Scale has 500,000+ records. Performance degrades past 100,000 records in a single base.

Source
Wix: Does Wix charge transaction fees?

Wix itself does not add a commission on paid plans, but Wix Payments charges standard card processing fees per transaction.

Airtable: Can Airtable integrate with other tools like Slack?

Yes, Airtable integrates with Slack via Zapier or Make.com, allowing automation like sending Slack messages when records are created or updated. Airtable also has a native API for direct integrations.

Source
Wix: What is the difference between Wix and Wix Studio?

Studio is the agency-oriented editor with responsive CSS-grid layout, reusable design systems and client handover; it targets people building sites for other people.

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