Technology · head to head
Aha! vs Okta
The short version
- Only Okta has a free tier, so it costs nothing to try first.
- Each has a real cost: Aha! sold as eight separate products rather than one subscription, so Roadmaps, Discovery, Ideas, Whiteboards, Builder, Develop, Teamwork and Knowledge are each priced per user; Okta requires $1,500 annual minimum contract
- They diverge on capability: Aha! covers Strategic roadmaps, Okta covers Single sign-on (SSO).
Where they differ
Only the attributes on which Aha! and Okta actually diverge.
Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Technology).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Aha!
- Strategic roadmaps
- Release planning
- Idea management
- Requirements & user stories
- Visual workflows
- Gantt charts
- Pivot tables
- Custom scorecards
Only in Okta
- Single sign-on (SSO)
- Multi-factor authentication
- Lifecycle management
- Universal directory
- API access management
- B2B integration
- Passwordless authentication
- Adaptive MFA
Both cover
- Salesforce
- Slack
- SOC2
- ISO27001
- HIPAA
What people use each for
The jobs each tool is most often brought in to do.
Aha!
- Product roadmapping linked to strategy and goalsnot Okta
- Collecting and scoring customer feedback through Ideasnot Okta
- Customer research and interview analysis with Discoverynot Okta
- Agile delivery tracking with Developnot Okta
- Internal product documentation with Knowledgenot Okta
Okta
- Employee SSOnot Aha!
- Customer identitynot Aha!
- B2B integrationnot Aha!
- Zero Trust securitynot Aha!
- Compliancenot Aha!
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Aha!
- Sold as eight separate products rather than one subscription, so Roadmaps, Discovery, Ideas, Whiteboards, Builder, Develop, Teamwork and Knowledge are each priced per user
- Roadmaps at $59 per user per month is expensive next to general project tools, and Discovery and Ideas add $39 each
- The Develop integration with Roadmaps requires the Enterprise or Enterprise+ tier
- Annual billing is by invoice only; monthly is card
Okta
- Requires $1,500 annual minimum contract
- Admin-only MFA can be vulnerable to push notification fatigue attacks
- Implementation requires significant services and integration fees in year one
Pricing, plan by plan
Aha!
$59/month- Startup$29/month
- All premium features
- Discounted pricing for early-stage startups
- Premium$59/month
- Strategy setting
- Roadmap creation
- Feature prioritization
- Enterprise$null/month
- Unlimited reviewers and viewers
- Advanced features
- Enterprise+$null/month
- Everything in Enterprise plus workflow automation
- Capacity planning
- Concierge support
Okta
Free- Starter Suite$6/user/month
- SSO
- MFA
- Universal Directory
- Core Essentials Suite$14/user/month
- Adaptive MFA
- Privileged Access
- Lifecycle Management
- Essentials Suite$17/user/month
- Same as Core Essentials
- Most popular
- Professional Suite$null/custom
- Device Access
- Identity Security Posture
- Threat Protection
Which should you pick?
Choose Okta if
- You need single sign-on (sso).
- You want to start without paying.
- You work on Web, SaaS.
- You also want multi-factor authentication.
Questions people ask
- Is Aha! or Okta better?
- Neither clearly leads. Aha! starts at $59/month and Okta at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Aha! or Okta?
- Okta has a free tier; the other does not. Paid plans start at $59/month for Aha! and Free for Okta.
- Does Aha! or Okta run on more platforms?
- Aha! runs on Web. Okta runs on Web, SaaS.
- Can I use Okta for free?
- Yes. Okta has a free tier, so you can try it without paying. Aha! starts at $59/month.
- What is Aha! best used for?
- Aha! is most often used for product roadmapping linked to strategy and goals, collecting and scoring customer feedback through ideas, customer research and interview analysis with discovery, agile delivery tracking with develop. Of those, product roadmapping linked to strategy and goals and collecting and scoring customer feedback through ideas are not what Okta is typically brought in for.
- What can Aha! do that Okta cannot?
- Aha! covers Strategic roadmaps, Release planning, Idea management, Requirements & user stories. Okta covers Single sign-on (SSO), Multi-factor authentication, Lifecycle management, Universal directory. Both handle Salesforce, Slack, SOC2, ISO27001.
Answered from the vendors’ own pages
Aha!: Does Aha! have a free tier?
No. Aha! offers a 30-day free trial without requiring a credit card, but there is no permanent free plan. Pricing starts at $59/user/month for Aha! Roadmaps.
SourceOkta: What is the minimum contract for Okta Workforce Identity?
Okta requires a $1,500 annual minimum contract for Workforce Identity plans. Pricing starts at $6 per user per month (Starter) and ranges to $17 per user per month (Essentials), billed annually.
SourceAha!: How is Aha! pricing structured?
Aha! uses per-user billing. Premium plan charges all users equally regardless of permission level. Enterprise plans only charge for workspace owners and contributors, with unlimited reviewers and viewers at no additional cost.
SourceOkta: Does Okta offer a free trial?
Yes, Okta provides a 30-day free trial so customers can explore all product capabilities before committing to a paid plan.
SourceAha!: Can I use Aha! offline?
Aha! is a cloud-based SaaS platform with no offline mode mentioned in documentation. All features require internet connectivity to the cloud servers.
SourceOkta: How many pre-built integrations does Okta support?
Okta offers over 7,000 pre-built integrations with popular enterprise applications including Salesforce, Slack, Workday, Box, Confluence, and Zendesk.
SourceAha!: What does Enterprise+ plan include?
Enterprise+ includes workflow automation, capacity planning, custom tables and calculations, advanced license management, account backup and export, anti-virus scanning, IP access control, and concierge white-glove support.
SourceOkta: What security features does Okta provide for admins?
Okta provides multi-factor authentication, adaptive MFA, single logout, and identity threat detection and response. However, only 94% of Okta customers have MFA enabled for administrators.
SourceAha!: How many integrations does Aha! support?
Aha! Roadmaps offers 40+ integrations including Jira, Azure DevOps, Slack, Salesforce, and Zendesk. Salesforce and Zendesk require additional add-on purchases.
SourceOkta: Can Okta integrate with on-premises directories?
Yes, Okta's Universal Directory and lifecycle management support cloud and on-premises identity sources, including Active Directory and LDAP.
SourceRelated pages
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