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Marketing & Analytics · head to head

Adverity vs SAP Concur

Adverity logo

Adverity

Marketing & Analytics

Marketing intelligence platform for data-driven organizations

From
$999/month
Rated
-
SAP Concur logo

SAP Concur

Accounting & Finance

Travel, expense, and invoice management

From
$29/month
Rated
-

The short version

  • Each has a real cost: Adverity no published pricing and no tiers; every quote is bespoke, which the vendor states plainly; SAP Concur listed on UK G-Cloud 14 at £0.21 to £9.70 per unit for SAP Concur Travel & Expense Professional Edition, submitted directly by SAP Concur, with the unit and billing period not further defined on the listing
  • They diverge on capability: Adverity covers Data aggregation, SAP Concur covers Expense management.

Where they differ

Only the attributes on which Adverity and SAP Concur actually diverge.

Attributes where Adverity and SAP Concur differ
AttributeAdveritySAP Concur
Starting price$999/month$29/month
PlatformsWeb, Api, MobileWeb, Ios, Android
CategoryMarketing & AnalyticsAccounting & Finance
Founded20141993

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Adverity

  • Data aggregation
  • Custom dashboards
  • Advanced analytics
  • Predictive insights
  • Automated alerts
  • Report scheduling
  • Data quality rules
  • Attribution modeling

Only in SAP Concur

  • Expense management
  • Travel booking
  • Invoice processing
  • Spend analytics
  • Policy compliance
  • SAP
  • Oracle
  • Workday

What people use each for

The jobs each tool is most often brought in to do.

Adverity

  • Consolidating marketing data from many advertising platformsnot SAP Concur
  • Transforming and harmonising campaign data across sourcesnot SAP Concur
  • Monitoring data quality before it reaches reportingnot SAP Concur
  • Feeding a BI tool or warehouse with marketing datanot SAP Concur

SAP Concur

  • Enterprise expense managementnot Adverity
  • Corporate travelnot Adverity
  • Invoice processingnot Adverity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Adverity

  • No published pricing and no tiers; every quote is bespoke, which the vendor states plainly
  • An ETL and data layer rather than a reporting tool, so it needs a BI destination alongside it

SAP Concur

  • Listed on UK G-Cloud 14 at £0.21 to £9.70 per unit for SAP Concur Travel & Expense Professional Edition, submitted directly by SAP Concur, with the unit and billing period not further defined on the listing

Pricing, plan by plan

Adverity

$999/month
  • Starter$999/month
    • Up to 10 data sources
    • Custom dashboards
    • Basic integrations
  • Professional$2499/month
    • Unlimited data sources
    • Advanced analytics
    • Premium integrations
  • Enterprise$undefined/month
    • Custom implementation
    • Dedicated team
    • Advanced security

SAP Concur

$29/month
  • Professional$8/month
    • Expense reporting
    • Receipt capture
    • Approvals
  • Premium$12/month
    • Travel booking
    • Invoice management
    • Analytics

Which should you pick?

Choose Adverity if

  • You need data aggregation.
  • You work on Web, Api, Mobile.
  • You also want custom dashboards.

Choose SAP Concur if

  • You need expense management.
  • You work on Web, Ios, Android.
  • You also want travel booking.

Questions people ask

Is Adverity or SAP Concur better?
Neither clearly leads. Adverity starts at $999/month and SAP Concur at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Adverity or SAP Concur?
Adverity starts at $999/month and SAP Concur at $29/month.
Does Adverity or SAP Concur run on more platforms?
Adverity runs on Web, Api, Mobile. SAP Concur runs on Web, Ios, Android.
What is Adverity best used for?
Adverity is most often used for consolidating marketing data from many advertising platforms, transforming and harmonising campaign data across sources, monitoring data quality before it reaches reporting, feeding a bi tool or warehouse with marketing data. Of those, consolidating marketing data from many advertising platforms and transforming and harmonising campaign data across sources are not what SAP Concur is typically brought in for.
What can Adverity do that SAP Concur cannot?
Adverity covers Data aggregation, Custom dashboards, Advanced analytics, Predictive insights. SAP Concur covers Expense management, Travel booking, Invoice processing, Spend analytics.

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