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Software · head to head

ADP vs Clearbit

ADP logo

ADP

Software

Always Designing for People

From
$29/month
Rated
-
Clearbit logo

Clearbit

Software

B2B data enrichment and intelligence

From
Free
Rated
-

The short version

  • Only Clearbit has a free tier, so it costs nothing to try first.
  • Each has a real cost: ADP no pricing is published; every quote is custom and driven by employee count and which services are taken; Clearbit pricing can be expensive at scale with usage-based model
  • They diverge on capability: ADP covers Payroll, Clearbit covers Company enrichment.

Where they differ

Only the attributes on which ADP and Clearbit actually diverge.

Attributes where ADP and Clearbit differ
AttributeADPClearbit
Starting price$29/monthFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb, API
Founded19492015

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ADP

  • Payroll
  • Tax services
  • HR management
  • Time & attendance
  • Benefits administration
  • QuickBooks
  • Sage
  • Oracle

Only in Clearbit

  • Company enrichment
  • Contact enrichment
  • Lead scoring
  • Reveal (website visitors)
  • Forms shortening
  • Salesforce
  • HubSpot
  • Marketo

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ADP

  • Payroll processing and tax filingnot Clearbit
  • HR administration and employee recordsnot Clearbit
  • Time and attendance trackingnot Clearbit
  • Benefits administrationnot Clearbit
  • Talent management on the mid-market and enterprise productsnot Clearbit

Clearbit

  • Lead enrichmentnot ADP
  • Account targetingnot ADP
  • Personalizationnot ADP
  • Lead scoringnot ADP

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ADP

  • No pricing is published; every quote is custom and driven by employee count and which services are taken
  • Split into three separate products by company size, RUN for 1 to 49 employees, Workforce Now for 50 and above, and Lyric HCM for enterprise, so growing across a threshold means changing product rather than plan

Clearbit

  • Pricing can be expensive at scale with usage-based model
  • Batch enrichment has per-row cost that adds up quickly for large datasets
  • Limited data for smaller or private companies
  • Now integrated into HubSpot as Breeze Intelligence, may affect standalone availability

Pricing, plan by plan

ADP

$29/month
  • Essential$79/month
    • Payroll
    • Tax filing
    • Direct deposit
  • Enhanced$139/month
    • HR tools
    • Background checks
    • Job posting

Clearbit

Free

No published plan breakdown. See the Clearbit review.

Which should you pick?

Choose ADP if

  • You need payroll.
  • You work on Web, Ios, Android.
  • You also want tax services.

Choose Clearbit if

  • You need company enrichment.
  • You want to start without paying.
  • You work on Web, API.
  • You also want contact enrichment.

Questions people ask

Is ADP or Clearbit better?
Neither clearly leads. ADP starts at $29/month and Clearbit at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ADP or Clearbit?
Clearbit has a free tier; the other does not. Paid plans start at $29/month for ADP and Free for Clearbit.
Does ADP or Clearbit run on more platforms?
ADP runs on Web, Ios, Android. Clearbit runs on Web, API.
Can I use Clearbit for free?
Yes. Clearbit has a free tier, so you can try it without paying. ADP starts at $29/month.
What is ADP best used for?
ADP is most often used for payroll processing and tax filing, hr administration and employee records, time and attendance tracking, benefits administration. Of those, payroll processing and tax filing and hr administration and employee records are not what Clearbit is typically brought in for.
What can ADP do that Clearbit cannot?
ADP covers Payroll, Tax services, HR management, Time & attendance. Clearbit covers Company enrichment, Contact enrichment, Lead scoring, Reveal (website visitors). Both handle Web support.

Answered from the vendors’ own pages

Clearbit: Does Clearbit offer a free tier?

Yes. The first 50 real-time lookups are free. After that, usage-based pricing applies with 500 free credits included in subscription plans.

Source
Clearbit: How does Clearbit batch enrichment pricing work?

Batch enrichment costs $0.30 USD per row, with totals rounded to $5 increments. Bulk batch discounts are not available, but large volumes can negotiate lower rates through monthly/annual subscription to the Enrichment API.

Source
Clearbit: What data does Clearbit provide?

Clearbit maintains information on over 20 million companies with over 100 rich attributes including demographic and technographic data, industry classification, and company size information.

Source
Clearbit: Is there an API available?

Yes. Clearbit offers REST APIs for real-time enrichment and bulk batch processing, allowing direct integration into applications and workflows.

Source

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