Softwr

Marketing & Analytics · head to head

AB Tasty vs ClickUp

AB Tasty logo

AB Tasty

Marketing & Analytics

Conversion optimization platform

From
€500/month
Rated
-
ClickUp logo

ClickUp

Technology

One app to replace them all

From
Free
Rated
-

The short version

  • Only ClickUp has a free tier, so it costs nothing to try first.
  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; ClickUp the free plan is capped at 60MB of storage, 5 spaces, 1 form and 3 whiteboards, so the limits are structural rather than just a seat count
  • They diverge on capability: AB Tasty covers A/B testing, ClickUp covers Multiple view types.

Where they differ

Only the attributes on which AB Tasty and ClickUp actually diverge.

Attributes where AB Tasty and ClickUp differ
AttributeAB TastyClickUp
Starting price€500/monthFree
Pricing modelquoteUnknown
Free tierNoYes
PlatformsWebWeb, iOS, Android, macOS, Windows
CategoryMarketing & AnalyticsTechnology
Founded20112017

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • SSL encryption
  • Cloud deployment
  • Web support

Only in ClickUp

  • Multiple view types
  • Custom fields
  • Automation
  • Time tracking
  • Goal tracking
  • Document collaboration
  • Whiteboards
  • Mind maps

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot ClickUp
  • Feature flagging and progressive rolloutsnot ClickUp
  • Personalising content for identified and anonymous visitorsnot ClickUp
  • Search, recommendations and merchandising for ecommercenot ClickUp
  • Conversion optimisation experiments across channelsnot ClickUp

ClickUp

  • Project managementnot AB Tasty
  • Software developmentnot AB Tasty
  • Marketing campaignsnot AB Tasty
  • Product roadmapsnot AB Tasty
  • Client managementnot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

ClickUp

  • The free plan is capped at 60MB of storage, 5 spaces, 1 form and 3 whiteboards, so the limits are structural rather than just a seat count
  • Gantt charts, time tracking and goals require Unlimited at $7 per user per month billed yearly
  • Automations are rationed by tier, at 5,000 a month on Business and 250,000 on Enterprise
  • SAML SSO, custom roles and HIPAA compliance are Enterprise only
  • AI is charged separately, at $9 per user per month for Brain and $28 for Everything AI
  • Monthly billing is substantially dearer, at $10 and $19 against the yearly rates

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

ClickUp

Free
  • FreeFree
    • Unlimited tasks
    • 60 MB storage
    • Collaborative docs
  • Unlimited$7/user/month
    • Unlimited storage
    • All views
    • Time tracking
  • Business$12/user/month
    • Sprint reporting
    • Private docs
    • All Unlimited features
  • Business Plus$null/custom
    • Advanced features

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.

Choose ClickUp if

  • You need multiple view types.
  • You want to start without paying.
  • You work on Web, iOS, Android, macOS, Windows.
  • You also want custom fields.

Questions people ask

Is AB Tasty or ClickUp better?
Neither clearly leads. AB Tasty starts at €500/month and ClickUp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or ClickUp?
ClickUp has a free tier; the other does not. Paid plans start at €500/month for AB Tasty and Free for ClickUp.
Does AB Tasty or ClickUp run on more platforms?
AB Tasty runs on Web. ClickUp runs on Web, iOS, Android, macOS, Windows.
Can I use ClickUp for free?
Yes. ClickUp has a free tier, so you can try it without paying. AB Tasty starts at €500/month.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what ClickUp is typically brought in for.
What can AB Tasty do that ClickUp cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. ClickUp covers Multiple view types, Custom fields, Automation, Time tracking. Both handle Salesforce.

Answered from the vendors’ own pages

ClickUp: How many views does ClickUp support?

ClickUp includes List, Table, Board, Calendar, Gantt, and Inbox views, plus Whiteboards for collaboration and multiple specialized views for different workflows.

Source
ClickUp: What is ClickUp Brain?

ClickUp Brain is the AI feature providing workspace Q&A, task summaries, and AI-powered automation available as an add-on at $9 or $28/user/month depending on usage.

Source
ClickUp: How long does it take to set up ClickUp?

Initial setup typically takes 2-4 weeks depending on team size and complexity needs, which is longer than Monday.com (1-2 days) but necessary for ClickUp's flexibility.

Source
ClickUp: Does ClickUp have built-in time tracking?

Yes, time tracking is included in the first paid plan (Unlimited) at $7/user/month, allowing teams to track project hours without additional tools.

Source

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